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Strategic Planning -
Assess & Improve
Your Club or Team
Operations
Soccer Coaches Summit – America Scores - April 15, 2020
FINANCIAL HEALTH BOARD PRODUCTIVITY COACHING SURVIVAL TEAM MANAGEMENT UNPAID/PAID STAFFING
www.GoHelpSports.com 2
At the end of this session, you
will be able to -
• Assess your organization with respect to
the 3 pillars of a successful youth sports
organization
• Develop realistic action items to improve
your operations & programs
3www.GoHelpSports.com
Who is Ruth?
Ruth Nicholson, MPA. CPF
• Founder of GO! Youth Sports
Resources
• Internationally-certified professional
facilitator & assessor
• Trained mediator
• Organizational development specialist
• Over 30 years’ experience working in
governance & operations (plus
refereeing & coaching) with youth &
semi-professional soccer clubs
4www.GoHelpSports.com
Session Outline
• The 3 Elements of a Successful Club
• Initial Assessment
• Analysis
• Action Planning
• Questions
5www.GoHelpSports.com
Elements of a Successful Club
• Quality Coaching & Coaching Support
• Governance & Leadership
• Operations & Administration
6www.GoHelpSports.com
Coaching
• Player training & development approach
• Coaching quality
• Coaching support system
7www.GoHelpSports.com
Governance & Leadership
• Strategic direction & program priorities
• Policies & procedures
• Financial management
• Personnel management
(paid staff & volunteers)
8www.GoHelpSports.com
Operations & Administration
• Daily club operations
• Membership (registration &
communication)
• Facilities & support services
(e.g. field scheduling, referees)
• Equipment, uniforms, & supplies
9www.GoHelpSports.com
7 Deadly Challenges of a Club
1. Our DOC has so much administrative work to do that s/he doesn’t
have time to work with our coaches & our players on the sport stuff.
2. It takes forever to make a decision or get something done.
3. Our coaches need communication, management, & people skills.
4. Our team managers & coaches are overwhelmed with administrivia,
emails & phone calls.
5. We must recruit & train new volunteers over & over because we have
such high turnover.
6. We need sponsor, fundraising, & grant dollars so that we can afford to
run our club & do not have to charge so much for kids to play.
7. Conflicts between coaches, parents, board members, &
administrators drive good people away from our club.
www.GoHelpSports.com 10
Initial Assessment
1 2 3 4 5
Rate each of these 3 elements on a scale of 1-5
Coaching
Governance & Leadership
Operations & Administration
11www.GoHelpSports.com
Analysis
Pick 1 of the 3 elements to work on:
Coaching
Governance & Leadership
OR
Operations & Administration
12www.GoHelpSports.com
Force Field Analysis Tool
13www.GoHelpSports.com
Identify the Positives
Why didn’t you
give the element
you chose a
lower score?
14www.GoHelpSports.com
Identify the Obstacles
Why didn’t you
give the element
you chose a
higher score?
15www.GoHelpSports.com
Action Planning: Step #1
Using your Force Field Analysis chart -
• Identify the things over which you have no
control.
• Of the things you CAN control or influence,
improvement comes with making the Positives
larger & the Obstacles smaller
16www.GoHelpSports.com
Action Planning: Step #2
• Select the top 1-2 things you want to
address from your Positives column
• Select the top 1-2 things you want to
address from your Obstacles column
17www.GoHelpSports.com
Action Planning: Step #3
For each of the Positives or Obstacles that you have
chosen, identify the following:
• The individual tasks needed to address it
• Who is responsible for each task
• When each task should be completed
• Any special requirements needed to complete the task
www.GoHelpSports.com 18
Action Plan Template
WHAT
Activities & Products
WHO
Responsible People
WHEN
Timelines & Deadlines
Task #1
Task #2
Task #3
Task #4
Task #5
19www.GoHelpSports.com
At the end of this session, you
will be able to -
• Assess your organization with respect to
the 3 pillars of a successful youth sports
organization
• Develop realistic action items to improve
your operations & programs
20www.GoHelpSports.com
21www.GoHelpSports.com
Questions?
Ruth Nicholson, MPA, CPF
• Ruth@NicholsonFacilitation.com
• GO! Youth Sports Resources
• www.GoHelpSports.com
• 425-385-2700

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Strategic Planning: Assess & Improve Your Club or Team Operations