Analysing we love pop's front cover, contents page and double page spread for AS media planning

1. Analysing “We Love Pop” magazine

2. Front cover

3. Mast head at the top
• Mast head at the top in the left hand corner
• Name of the magazine
• Bold colours used as it stands out and attracts people to the
magazine
• Colours can be changes to fit the colour scheme of the magazine

4. Cover star
• An image of the cover star takes up the majority of the page, they
are normally towards the right hand side
• They are famous and used to attract the target audience so more
people buy the magazine
• Smilely, friendly pose
• Look very beautiful, which makes young girls look up to them and
want to be them

5. A puff in the corner
• Normally in a puff in the bottom left hand corner
• Follow seasonal trends
• Make the cover more visually interesting
• Attracts the target audience as they are very looks and fashion
conscious

6. Cover starts name and main cover line
• The name of the cover star is a in big bold font half way up the
left side of the page
• It is at an angle tilting upwards
• The main cover line also follows this angle

7. Cover lines on the side
• Cover lines at the top on the right hand side of the page
• Main chunk on the left hand side of the page
• In coloured boxes with different coloured fonts for different parts
of the cover line
• Each line has a different box so it doesn't create a square box
shape
• Words use to help draw the audience into the magazine

8. Bright colour scheme
• A bright colour scheme is used to attract
people to the magazine
• Can use seasonal appropriate colours e.g.
reds and whites at Christmas time and pink
and yellow in the summer.

9. Band at the bottom of the page
• Band at the bottom of the page
• Bright colour
• Puffs and graphics, in this case its an arrow
• Pictures on this band

10. Barcode in the corner
• A barcode in the bottom right hand corner
• Also in this area is the price and issue
number and website information

11. Contents page

12. “WE LOVE THIS…”
• Heading of the contents page, for every issue
• Play on words on the magazine name “we love pop”
• “…” shows the audience more is coming and there is going to be a
list of things they love

13. Big square picture
• Big square picture in the middle of the page
• A picture of the main cover star
• Continues a theme through out the magazine between the front
cover, contents page and double page spread
• Attracts the fans of the cover star to the magazine if they flick
through to the contents page

14. Page numbers
• Page numbers are present to if people are looking for a particular
article in the magazine they can find it more quickly
• If they like the sound of a cover line or want to know more about
an image they can go straight to that page

15. List of some of the pages in the
magazine
• Shows people what is in the magazine, this can encourage them
to buy if they want to read the articles/interviews mentioned
• Can help people find their way around the magazine
• Only selected pages, that are the most interesting ones

16. Message form the editor
• About 100 words, which means people will actually read it as it
isn't too long
• Makes the magazine seem more personal and friendly which will
attract the target audience, which is teenage girls, as they will feel
the magazine is more relatable
• Signed off at the end with a signature not a typed name as this
again make the magazine more personal
• Talks about what is going on in the world recently which makes it
up to date and gives a bit of information about what is in the
magazine
• In the top left hand corner

17. Other articles round the edge
• 4 articles around the main image
• In an backwards L shape
• This is the same in every issue
• Cover lines to go with some of these
• These pages have been chosen as they will be the ones that are
the most likely to attract the target audience
• Page numbers included with them, so people can fine the pages
in the magazine

18. Poster band at the bottom of the page
• Bold band at the bottom of the page with picture on it which are
posters in the magazine
• Gold star, Puff included to make the contents page more visual

19. website
• At the bottom
• To pull people to their website
• The website will attract a wider audience and the audience is
more likely to be the same as the target audience as teenagers
always use the internet
• Page number next to this, always page 3

20. Other pictures
• Incudes other pictures of celebrities that are not he
cover star
• This attracts a wider audience

21. Double page spread

22. It is about the Cover star
• The double page spread is about the cover star
• A popular celebrity will be interviewed because this
attracts their fans as they can find out more about
there idol from questions asked

23. Name of the artist
• Names of the artist at the stop of the page
• Allows fans of the artists to know their idol is in the magazine

24. Picture of the cover star
• A large picture of the cover star
• Takes up a large part or all of one page
• The picture shows their personality, e.g. fun, sexy or
serous
• The shot is either a medium shot or a medium wide
shot

25. Extra photos added in
• An extra picture added in to the text, to break up all
the writing
• Incudes a caption

26. Important text indicated
• Important text is highlighted either as a font option of
there is a graphic behind it
• Interviewers questions are in a different colour so they
can distinguish between, what the interviewer said and
what the celebrity said

27. Drop capitals
• Drop capitals at the start of the interview or article
• Normally in another font or in italics
• The size of about 5-7 normal lines

28. The Text is in columns
• Each page is split into 3 columns
• There can be text on either one page or both pages

29. A big pull quote
• A large pull quote is at the top of one of the pages, normally on
the left page
• In a large font
• In a different front to the rest of the page
• Easy to read and stands out, will be the first thing the reader
reads so it will have to be interesting and they will want to find
out more as this is how you will attract the reader

30. Graphics
• Graphics like these red boxes that are at an angle to help frame
text and draw the eye to certain parts of the page
• Make the double page spread more visually interesting

31. Page number and web site
• Web site address and page number at the bottom of the page in
the right hand corner