Analysis Assignment: Audience and Acquisition (Traffic) Reports Objectives of the assignment: 1.Familiarize yourself with the content and format of audience and acquisition reports.

1. BIAM 540 Week 2 Analysis Assignment
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Analysis Assignment: Audience and Acquisition (Traffic) Reports
Objectives of the assignment:
1.Familiarize yourself with the content and format of audience and
acquisition reports.
2.Answer business questions by analyzing audience and acquisition
reports.
STEP 1. 10 Points.
Access the Analytics Report Finder Interface
1.Follow the steps outlined in the “Analytics Report Finder” page under
Course Home.
2.After the Analytics Report finder starts, enter your name and select
xxxxx Report.
3.Do a screen capture and paste it in the box below. Note: The screen
capture must show the whole Report Finder interface with your name on
it. It shouldn’t just be the report.
The screen capture goes in the box below.

2. STEP 2. 40 points (4 points each).
Using the Audience Reports and Acquisition Reports, answer the
questions below. You must give an answer to the question and provide
the name(s) of the report(s) you used. Put your answers and report
name(s) in the appropriate columns of the table.
Note: The terms “user” and “visitor” are used interchangeably below.
They mean the same thing in Google Analytics.
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BIAM 540 Week 3 Analysis Assignment Behavior
and Conversion Reports
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Analysis Assignment: Behavior and Conversion Reports

3. Objectives of the assignment:
1.Familiarize yourself with the content and format of behavior and
conversion reports.
2.Answer business questions by analyzing audience and acquisition
reports.
STEP 1. 10 Points.
Access the Analytics Report Finder Interface
1.Open the Analytics Report Finder using the steps outlined under
Course Home.
2.After the Analytics Report finder starts, enter your name and select
Multichannel Path Length Report.
3.Do a screen capture and paste it in the box below. Note: The screen
capture must show the whole Report Finder interface with your name on
it. It shouldn’t just be the report.
The screen capture goes in the box below.
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4. BIAM 540 Week 3 Course Project Part A
Analytics Implementation Plan
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BIAM 540 Week 3 Course Project Part A Analytics Implementation
Plan
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BIAM 540 Week 5 Analysis Assignment All
Reports
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5. www.snaptutorial.com
Analysis Assignment: All Reports
Objectives of the assignment:
1.Integrate reports from all four major areas, including audience,
acquisition, behavior, and conversion.
2.Familiarize yourself with the use of segmentation.
3.Answer business questions by analyzing analytics reports and
segmentation.
STEP 1: 10 Points.
Access the Analytics Report Finder Interface
1.Open the Analytics Report Finder using the steps outlined under
Course Home.
2.After the Analytics Report Finder starts, enter your name and select
the dashboard.
3.Do a screen capture and paste it in the box below. NOTE: The screen
capture must show the whole Report Finder interface with your name on
it. It shouldn’t just be the report.
Screen capture goes in the box below.
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