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Listnr deck
1. Voice Dating with auto
deleting messages like
“Snapchat” for Dating
Video: https://youtu.be/pvMtWy8BLPU
2. 2
Momentum and Traction
• Listnr is live in both app stores Android and IOS on Beta test with real users.
• 3,000 real users with high engagement,
• Each user has a photo and at least a 10 second audio profile.
• Users from many countries including USA, Ireland, UK and Canada.
• Live paid market tests commencing soon in New York City.
3. 3
Listnr is the 1st dating app to use voice and the 1st dating app to use messages that auto delete like
snapchat
• US Market $2.4Bn per year growing at 4%.
• The highest grossing app in both app stores is a dating app (“Tinder”).
• The M&A market is hyper active with plenty of exit opportunities.
• The market is competitive with many copy cat apps crying out for Differentiation. Listnr is
Unique.
• Most apps suffer trust issues due to fake photos. Listnr solves these trust issues
• Women become commodities in other apps. Listnr solves this problem for women.
• Most apps struggle with monetisation strategy. The people behind Listnr know how to
monetise dating
Market Opportunity
5. INDUSTRY WEAKNESSES
5
Industry Weaknesses
• No differentiation – Copy Cat Crowding.
• Trust Issues.
• Fake Profiles.
• Users especially women become
commodities.
• Poor monetization strategies.
• Users can share private conversations that you
don’t want made public.
Listnr’s Solution
Trust – Can’t fake your voice like a photo.
Voice Profiling - Listen before you see: Not a commodity.
Voice Messaging - No copy/paste text messaging: voice
conveys emotion, intent, sincerity, personality and attitude.
Messages Delete - Like Snapchat. Unless a message is
sent for “Keepsies” it will delete after playing.
Talking Pictures – Even picture messages must have a
recording and they delete after playing.
6. 6
Copy Cat: 1000’s of MeToo apps with the same interface
• Hi speed swiping turns users (Especially Women) into commodities. No consideration given to users profiles
7. 7
Should be
FREE
Should be
FREE
Complex
No Real Value
Should be FREE
Encourages Fake
Profiles
Complex
No Value
Should be
FREE
Complex
No Value
Example of poor monetisation triggers
Competitors force users to pay for the wrong functionality at the wrong moment breaking the user journey for little value
9. 9
Monetisation: Doing it the right way
Rules
• Only charge for something the user wants
• Only charge at an emotional trigger point
• Do not break the service, basic functionality should be FREE
• Don’t make paying into a big deal, use cheap micro payments offering
high value
How will Listnr Monetise
• Everything needed to engage the user is Free: Browsing, Seeing Lists
(matches, likes, etc)
• Charge only at the highly emotional trigger points: “Reply to a Message”
• Easy decision to pay: $2.00 in app single click payment for all you can eat in
the next 24 hours.
11. WHAT IS Listnr?
11
HOW DOES IT WORK?
Listnr uses the power of Voice:
Voice Profile: Every profile contains at least 10 seconds of
spoken audio in the voice of the user. Hear the voice
before the photo is revealed and before swiping.
Rich user experience: having to hear the voice before the
photo is revealed creates a compelling rich user
experience
Voice Messaging: All the functionality of traditional dating
but includes:
Voice messaging with self destruct or keep
Talking pictures with self destruct or keep
REVOLUTIONARY DATING APP
Listnr is the next generation mobile dating service which will
use the power of human voice to give users a richer, more
secure and considered experience.
VOICE
Voice is the most potent form of human communication
conveying emotion, intent, sincerity, chemistry, attitude and
even age which is missing from the written word.
Listnr is the FIRST app to use voice.
12. SCREEN SHOTS
Listen FIRST
The photo is hidden
while the voice
is played.
Then See and Swipe
The photo is revealed
only after hearing the
voice.
My Lists My Conversations Inside Conversation
Messages auto
delete after playing
like snapchat unless sent for
“keepsies”
13. VOICE PROFILING: Secure and “Considered Dating”
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1. Appear and Listen 2. Reveal and Decide
Voice Profiles Create Compelling Trust
You can post a fake photo but you cant fake your voice
When browsing users must listen to the voice …
• before the photo is revealed
• before they can swipe
Safety and Control
• Only users you liked can message you
• All messages use Voice: No Texting.
• Messages self destruct (like snapchat) unless you mark them for keeps
• Users can block or report other users
• Voice profiling improves accuracy of moderation. Age is difficult to fake.
• The voice doesn’t lie. It reveals age, intent, sincerity, gender.
• No more lying about your age
15. JOINT VENTURE between
Core Strengths
Mobile App Design & UX
Mobile Customer Journey Design
End to End Mobile App Development
15 years experience specialising in mobile first
delivery.
Core Strengths
IVR Development
Voice Telecommunications
B2C marketing Digital and TV
20 years experience voice phone dating
152
16. PSYTECH DIGITAL
A Serial Entrepreneur
CEO Richard Brennan has been a senior business leader in Ireland for 22 years as a
founder member of Modeva Group and today he is the driving founder of Psytech
Digital. Richard will be heading up Listnr as CEO.
Richard founded Modeva in 1995 which earned €15m per year in Ireland
(equivalent to a $2 billion in the larger US market) developing B2C entertainment
services including:
Telephone Dating Richard generated €8MM per year from dating in
Irelands tiny market for 10 years
Mobile Entertainment
SMS lotteries
Competitions and Games.
16
Along the way Richard set significant industry records including becoming the:
1st alternative Telco in Ireland after industry deregulation in 1999
1st service provider to interconnect with the mobile carriers for SMS messaging
Worlds 1st telephone IVR flight information system for Aer Lingus,
Europes 1st automated Telebanking system,
Europes1st IVR based utility meter reading system for the National Gas Company.
Psytech Digital was founded by Richard in 2014 with the objective of using technology
to spread the success of Richards Irish business globally using disruptive technology
and modern cross border consumer friendly payment systems such as instore micro
app payments, paypal, and credit cards.
Psytech Digital CEO
Richard Brennan
17. Imobile – Our development Partners
iMobile is a leading app development IT firm based in Dublin with a high profile customer
portfolio
Padraig Shanley
DEO- imobile
Tommy Keanrs
CEO - imobile
Kevin Collins
CTO - imobile
18. AWARDS
iMOBILE
18
A global and Multi award winning mobile applications service provider
The Imobile is team are responsible for developing and running successful global platforms of Xtremepush, Jobbio.com and
WhereItsLive (WiL)
Secured chart spots in app store with the following apps, Munster, CarsIreland, Leinster, G-Mac, Independent.ie, IRFU, Street Rugby
Mobile Strategy, Application Design, Project Management and Implementation Specialists.
A proven track record with corporate customers continuously delivering the best applications in the marketplace and consistently
introducing the latest features and technologies available to our projects
Founded in 2010 with a purpose to design, build and market interactive mobile phone applications that will allow users to perform
comprehensive functions with ease which include purchasing tickets, download videos, check out news/sports etc
Head Office in Dublin Ireland with sales offices in Monterrey Mexico and St. Albans, Hertfordshire, UK
Imobile develop applications for all major OS Platforms including Iphone/Ipad (IOS), Android (Google’s platform), Windows,
Java/Symbian platform (Nokia etc), Blackberry, Bada (Samsung OS Platform).
5
19. SOME OF iMOBILE CLIENTS
19
Sports Media & Publishers Handset Manufacturers Corporate Carriers
7
21. What’ next? Use of funds.
So Far
• App live in both stores IOS and Android
• 3,000 real users in Beta
Next: 1st Market Trials
• Facebook market test in New York City – 10,000 paid installs to test Cost per Install
• Establish best demographic and Cost per Install (CPI)
Then: Scale Marketing
• Acquire 100,000 users in the New York Area
• Leverage user database and engagement database to raise $10MM to $20MM to
capture market share
22. Voice Dating with auto
deleting messages like
“Snapchat” for Dating
Video: https://youtu.be/pvMtWy8BLPU