Multiquip is very good in managing our customer base, where we really lack insights is in what are we missing. What are the opportunities we don’t get and are we focusing on old tech and old customers instead of looking out for new customers?”

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gaurav@involvesoft.com
Case Study
Gaining new insights to grow sales from
everyday conversations by using AI &
machine learning
Industry: Manufacturing
Location: Los Angeles,
California
Size: 500 employees
Moving from a traditional field sales and service model to IoT
products and agile sales teams meant finding a faster way extract
insights from everyday conversations.
Multiquip is one of the largest, most diversified manufacturers and
suppliers of world class quality products and solutions for the
construction, industrial, telecom, government, aerospace, entertainment,
and oil and gas markets. Their comprehensive product portfolio
encompasses light to medium construction equipment, power
generators and lighting. They distribute products in more than 70
countries through thousands of authorized partners.
Snapshot of
Partnership
Increased Slack usage
by 500%
Increased sales rep.
productivity by 30%
Identified top 5 selling
geographical areas
Challenges Multiquip was Facing
🔶 Communication structure lacking as sales reps
were not diligent in recording sales info on slack
🔶 Discrepancy in sales rep. revenue
🔶 Data is unstructured and not transparent making
it difficult to analyze
Involve makes it significantly easier to get insights around the volumes of internal
conversations we have. There really was no other way to process this and our NPS
data and be able to slice and dice it by region and other attributes without hiring
more analysts. EVP Operations, On-Demand Technology company
Trusted by great companies
Involve’s Plan and Solution
Increase engagement, accountability, and revenue by delivering monthly regional reports to the sales
representatives.
🔶 Monthly reports including recommendations,
key metrics, and product trends
🔶 Quantify sales information across different
geographies
🔶 Find new market and customer
opportunities
🔶 Provide slack templates to facilitate sales logs