2. What is Website?
• A website is a collection of web pages, that is,
document accessible via the World Wide Web
on the internet
• Websites are written in HTML and are accessed
using special software called web browsers
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3. Role of Websites in E-Commerce
• Eliminate Middlemen
• Easier Business Administration
• Staff can be used for multiple functions
• Indirect promotion of rarely used products
• Efficient Business Relationships
• Secure Payment Systems
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4. How to Build an E-Commerce Website
1. Create product
2. Determine pricing for online store
3. Figure out shipping options
4. Choose e-Commerce platform
5. Pick a domain name and brand
What is a Domain?
The root address for a website or web page
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5. 6. Build e-Commerce website
7. Set up merchant account
A merchant account is an account where your
money is deposited after your customers’
payments have been authorized and
processed.
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7. • SSL stands for Secure Sockets Layer, the
protocol which provides the encryption.
• SSL Certificates are typically installed on
pages that require end-users to submit
sensitive information over the internet like
credit card details or passwords. Example
pages include payment pages, online forms
and login pages.
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9. E Commerce Website Designing – Do’s
• Fast loading web site designs
• Neat and easy navigation
• Minimize the use of images
• Cross browser compatible
• Availability in all resolutions
• Clean Layout Design
• Readable and professional looking fonts
• Maintain a consistent look and feel throughout
your site
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10. E Commerce Website Designing –
Dont’s
• Don’t load your website with a lot of high tech clutter
(collection of things)
• Don’t use unnecessary words or phrases on your site
• Don’t write your strongest point or benefit only once
• Don’t push all your words together on your website
• Don’t use words, which website visitors might not understand
• Don’t let selling words and phrases go unnoticed
• Don’t forget to use words that create emotions
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11. Top 10 E Commerce Companies In India -
2017
1. Flipkart
2. Amazon India
3. Snapdeal
4. PayTM
5. Myntra
6. Ebay
7. Shopclues
8. MakeMyTrip
9. Quikr
10.GoIbibo 11