Mobile eCommerce makes online shopping feel great with their portability & user experience, this is about startups that have helped shape the mobile commerce industry.

1. 5 startups that have become
successful in mobile
ecommerce

2. INTRODUCTION
Today 64% of people prefer using their smartphones to use mobile
ecommerce app. The reasons being:
 Easy and convenience
 Simple and easy payment mode
 No need to carry cash
 Checkout without using your credit card
 Get extra discount using m-payment options

3. POPULAR TRENDS IN MOBILE
COMMERCE
 Mobile wallets and payments
 Variety of smartphones
 Smartphones and m-commerce
 M-commerce and mobile startups
“A study showed that in US smartphone users are spending $90 billion by using
mobile payments. Moreover, what in 2014 the global m-commerce revenue was
$184 billion has now grown to $669 billion by the year 2018.”

4. Mobile eCommerce Startups
 Afrimarket is based out in Paris, this app helps you
to connect with the African migrant workers in
places like Mali and Senegal.
 The moment you transfer funds, it gets transferred
into credits using which they can buy food,
medicines and other items.
 This App for a cause has become quite famous
mobile commerce.

5. Mobile eCommerce Startups
 They started with the name
Gradestack and later changed
to Gradeup, this startup boasts
to have an online learning
community. Students can login
anytime, read, study and then
taken assignments and submit
them.
 The app also gives facility for
students to enjoy live study
sessions, expert pieces of advice
and online mock tests.

6. Mobile eCommerce Startups
 Aptoide is an UK based company this
startup is focused on becoming an
alternative of Google Pay.
 The platform gives you access to
more than 500,000 apps and help you
download the apps easily.
 Apart from that, the platform also has
a number of latest trending games,
access to live streaming and health
apps.

7. Mobile eCommerce Startups
 Farmdrop is based out of London, this startup
focuses on food delivery.
 It connects locally grown fresh food producers
with the rest of the market around.
 Calling itself the ethical grocer, this app is the
online farmers’ market to connect with the
market around by just sitting at home.
 Therefore, you will get fresh produce right to
your doorstep without any hassle.

8. Mobile eCommerce Startups
 Wanelo, this smart app hosts the entire mall on
your phone.
 That’s right. In just one click you can access an
entire shopping mall through your phone.
 You can get access to your favorite store
without having to travel to your store and make
your purchase by using your smartphone.
 Any particular brand you want or you are
looking for? This app claims to have that and
more.

9. Mobile commerce startups focus
 Cart abandonment
Abandoned cart creates a huge amount of loss that mobile commerce companies suffer silently. Now
through different app notification services, they have decided to handle it so that they can reduce the
trend.
 Mobile checkout
Many times customers leave at the checkout point just because they find the interface too complicated or
find it invading their privacy for asking too many details.
 Going to the competitors
While a mobile commerce startup cannot stop an avid online shopper from leaving their app and going to
their competitors’ platform, they can at least offer deals that the customer simply cannot refuse.

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