The document summarizes an online webinar about how to be an online teacher. It discusses the schedule and tone of the webinar, which will include a 40-minute presentation and Q&A. It then covers various topics related to online teaching like effectiveness depending on topic, teacher, students, and technology. It provides steps for teachers such as having a genuine need to teach, connecting experiences to information, and balancing general and specialized knowledge. The document also discusses technologies, teaching steps, concepts, design, delivery, environment, and post-delivery issues. It concludes by advertising forthcoming free and paid webinars on related topics.

1. Presents Webinar at
on the theme of
How to be an online Teacher
Pritam Bhattacharyya
wordsmith.bengal@gmail.com
Founder and Chief Wordsmith, Wordsmith Communication
Founder – Wordsmith University
Web-casting Now from Calcutta, INDIA
25th June 2012 1600 Hours GMT onwards

2. Discussion Schedule and Tone
 40 mts of presentation and followed by Q&A and freewheeling
discussions
 Informal, conversational and little personal
 The main idea here is not to impart knowledge but to discuss
practitioner’s realization and experience in a new domain
 Please rate this webinar : whether the speaker is practising what he is
preaching 

3. Online Teaching
 It is as serious as any teaching of any time
 It is not an alternative of in-person teaching
 Effectiveness of Online Teaching depends on
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Topic / Theme
Teacher
Students / Colleagues / Peers / Audience
Technology

4. Teacher : First Steps
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The genuine need to teach
Great Editor and Aggregator
Connecting cross-experience and experience with codified information
Psychologist
Balance of generalist and specialist talents
Intense personal experience
Non-egoist
Non-suspicious
Enlightened self-interest
( Theme : Teaching Freelancers / Teaching People language skills / Teaching
other language/culture related skills / Self Development)

5. Orientation – Test
Have you ever talked with yourself in front of a mirror ?
Have you ever hummed a tune / song alone – in an enclosed, noise free
environment ? (e.g. Bathroom singing )
Have you ever spoken in Skype/Gtalk with a colleague, client or friend ?
Have you ever argued / quarrelled over telephone ?
Have you ever spoken sweet nothings over telephone ?

6. Orientation –Test Results
If answer to any 2 questions in the previous slide is
yes,
You have a positive orientation to be an online teacher ......

7. Technologies
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Skype
Telephone
Webinar set of products (only audio)
Webinar with HDTV
Moodle
Mix of many

8. Teaching – Steps
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Concept
Design
Preparation
Delivery
Environment
Post-Delivery Issues

9. Teaching – Concept
What ? - Selection
 Who benefits ? – Segment
 How do they benefit ? – Cost-Benefit Analysis
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Cost = 1 hours or more time and / or $ 10 to $ 100
Benefit = ?

10. Design
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Segment ‘s overwhelming psychological need
Segment’s valuation of time, money, attention
Free or Paid Course Decision
Time
Duration

11. Delivery
 Language Selection
 Formal / Informal
 Textual / Visual / Mix
 Engagement Focus
 Accent
 Textual information / spoken information ratio
 Slow / Moderate / Fast
 Repetition

12. Environment
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Home
Office
Studio
Connectivity – Back-up
Connectivity – Time to Switch
Rescheduling Plan in case of force majeure
Payment Return Plan in case of cacellation / rescheduling
‘Producer’
‘Green-Room Team’
Recording
Editing
Noise, Phone Calls, pop-ups, pet barking or plane flying overhead !

13. Post Delivery Issues
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PPT (Material)
Video (material)
Feedback
Wrap-Up Speech / Further sales pitch
Testing recording
Setting up Policy of Feedback processing and acting on that feedback

14. Self – Reference for Teacher
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Why do I want to teach ? (being a freelancer)
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To teach because I like teaching
I have to share the experience
I need to give back what I did not have
Residual Income
Name, fame and being an authority
I have many ideas
I think these ideas are important
I have free time
I would like to give it a try...
Diversification
Motivated by others (for example : this webinar)

15. What do I want to teach ?
 The teacher needs to have intense personal experience in the theme.
 In such a case, you don’t have a strategy to communicate, you just
converse
 The theme needs to be such that the teacher has substantial things to say
above information, statistics, report, hearsay, research data and so on
 The teacher knows the path of success and path of failure with regards
to the theme
 The experience will help someone and a bit of it can only be found here –
Uniqueness....

16. What the attendees will get ?
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Write this down
Write this point wise – say min 5-6 points
Ask the segment whether that is really they are interested to get
Ask what you forgot...
[ Example : Send this to 5 persons in the segment and see what they say
about each point ]

17. Outreach
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Marketing and Permission
Incentive
Sales Pitch
Pricing
Derivative Products

18. Derivative Products
 The Real-Time experience – webinar
 The recorded version (video + text + audio)
 The textual version
 The Audio Book
Value-Added Experience
 One to one course
 In person
 Updating

19. Updating : Product Halo
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Basic Product (Webinar / Video)
Value Added product (One to one / Direct / In person)
Blog / Review /Social Network / Platform reputation
Continuous Learning and spreading....

20. Wordsmith University : Business Model
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Combined Marketing with you (teacher)
Payment Collection
Carrying force majeure risk
Network Externality Effect : Platform Reputation
Integrating Product Halo
 Helping in product creation (webinar, access and recording followed by
editing)
 Marketing in segment – Free Video and Resource access (coming soon)
 Network Externality Effect Multiplier
 Focussing
 Product Halo ( Books, Blogs and Inter-linking)

21. Conclusion
Our Charter read in 2011
If anyone has anything to teach and anyone is interested to learn that, our
platform can do that : any language, any topic, any time, to and from
anywhere....

22. A product halo example
Teaching Online : Perception in Reality – a 1000 word essay on the theme at
Freeelancer’s Freelancer
http://wordsmithofbengal.wordpress.com/2012/06/20/teaching-onlineperceptions-and-reality/

23. Forthcoming Free
and
Paid Webinars
60 mts
Free
1400 hours
CET onwards
60 mts
Free
Living Experience from 11th July
a practitioner
2012
of the subject.
1400 hours
CET onwards
60 mts
Free
English
A course on request
25th June
from interested teachers 2012
1600 hours
GMT onwards
60 mts
Free
English
A hands-on practical
course for becoming an
active Business Owner
1600 hours
GMT onwards
60 mts
$ 20
Pinaki Talukder - Freelancer and
Agency Ownwer with
8+ years of CAT experience.
English
A customized course to
increase your
productivity with
TRADOS
Désirée Lydia Staude - a
corporate
Veteran of 21 years, then a
freelancer and now
successful agency owner.
English
Living Experience from 29th June
a practitioner
2012
of the subject.
Désirée Lydia Staude - a
corporate
veteran of 21 years, then a
freelancer and now
successful agency owner.
German
How to be an
online teacher
Pritam Bhattacharyya – Founder
– Wordsmith University
How to start and
grow with an
Agency
Pritam Bhattacharyya – Founder
and Chief Wordsmith –
Wordsmith Communication
TRADOS Classic
Interface : Part II
Change of Roles :
Transformation from
employee to
freelancer
Rollenwechsel:
Transformation vom
Angestellten zum
Freiberufler -
26th June 1600 hours
2012
GMT onwards
6th July
2012

24. Thank You
Me and my team members at
www.WordsmithCommunication.com ,
www.Wordsmithuniversity.com ,
www.Pentasect.com
Thank you for your time, patronage and patience.
Please send your feedback. As a customer, your feedback is the best way
to deliver better a
Give your feedback at proz or here at wordsmith.bengal@gmail.com