2. WHAT IS COMMUNICATION?
• ACCORDING TO AMERICAN
MANAGEMENT ASSOCIATION,
• Communication is any behavior that
results in exchange of meaning.
• It is a process of exchange of facts , ideas,
opinions and as a means that an individual or
any organization share meaning and
understanding with one another.
3. WHAT IS BUSINESS COMMUNICATION ?
• Business communication is the sharing
of information between people within
and outside the organization that is
performed for the commercial benefit of
the organization.
• It can also be defined as relaying of
information within a business by its
people.
4. Why Business depends upon
Communication?
• Every business, even one person business, is
actually an economic and social system. To produce
and sell goods and services, any business must
coordinate the activities of many groups of people.
• EMPLOYEES
• SUPPLIERS
• CUSTOMERS
• GOVERNMENT etc, that might be involved.
6. ORAL COMMUNICATION IS THE
MAJOR PART OF INFORMATION
FLOW IN AN ORGANIZATION. SO
TOO ARE VARIOUS PARTS OF
WRITTEN COMMUNICATION-
Instant messaging,
text messaging,
comments,
emails,
memos,
letters, forms & records.
7. ALL OF THIS
COMMUNICATING GOES ON
IN BUSINESS BECAUSE
COMMUNICATION
IS ESSENTIAL TO THE
ORGANIZED EFFORT
INVOLVED IN BUSINESS.