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From Transaction to Transformation
Measuring Social Impact with Plunet
Veronica Costea & Luisa M. Cano
MCIS Language Solutions
Changing Lives One Word at a Time
SOCIAL IMPACT OF TRANSLATION
What is the change we want to
bring about in the world? /
What is our Theory of Change?
How are we relevant?
What is the change we want
to bring about in the world?
How do we know we are
doing the right thing?
“There is an identifiable set of basic information needs that
individuals need met to navigate everyday life, and that
communities need to have met in order to thrive. […] A large body
of research suggests […] that access to information and, equally, the
tools and skills necessary to navigate it are essential to even a
minimal definition of equal opportunity and civic and democratic
participation. Further, both traditional and contemporary analyses
have demonstrated access to information […] to be essential to
community economic wellbeing and democracy.” (Friedland et al.,
2012)
Our new mission: Improving access to critical information and services
through high quality language solutions
Emergencies
& Risks
Health &
Welfare
Education
Transportation
Economic
Opportunities
Environment
Civic & Legal Political
I
N
F
O
G
R
A
P
H
I
C
“Transactions involve the quantifiable markers […] such
measures tend to be easier to track because they are more
tangible. But transactions only tell part of the story and tend to
skip over the richness of experience and momentum that can be
precursors to big change. Transformations […] show how
people, organizations and movements have been altered
through the collective efforts […] it is the combination of
transactional and transformational metrics that will tell a fuller
story.” (Pastor et al., 2011)
38
Using Plunet Properties to Track Social Impact Data
TRANSACTIONAL METRICS - PROPERTIES
Customer Level Properties– sectors served
Project Level Properties:
 Program (Source of revenue)
 Criticality of Information/Service
 Type of Impact (Individual vs. Community)
TRANSFORMATIONAL INFO - TASKS
• Storytelling
• Tracking change over time
Sind Sie sicher,
dass Sie nichts
verbergen?
Alles ist auf
Plunet
• Customer profile set up: properties: Program (FFS/SBI/Funded) and sector type
Customer Level Properties (Transactional) – Program Codes
Business Education Government Healthcare Legal Social
Services
Insurance
Manufacturing
Media
Retail
Services
Technology
Utilities
College
School Boards
School
University
Other
Municipal
Federal
Provincial
Other
Foreign/
International
Community
Health
Centres
Hospitals
Mental Health
Nursing Home
Pharmacies
Public Health
Rehabilitation
Corrections
Courts
Law Firms
Police
Tribunals
16 included:
From seniors,
victims,
shelters to
francophone
services and
housing
Order Level Properties (Transactional)
• Critical service; Critical
information; None or Both
Criticality
• Legal, employment,
education, assessment,
health, housing, employment
and others.
Nature of
assignment
• Individual, family, communityType of impact
Using Tasks to Capture Transformational Info
From Transactions to Transformations
MCIS services that provide access to critical information/service VS None
Correlation: Organizational sector/criticality of information & service
Financial perspective: making decisions as a Non-profit Organization
Transparency of information: Engagement
Thank you
Any Questions? Let’s talk.
Veronica Costea∙ veronica@mcis.on.ca
Luisa M. Cano ∙ luisa@mcis.on.ca
Follow us:
@MCISLanguages

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Measuring Social Impact with Plunet

  • 1. From Transaction to Transformation Measuring Social Impact with Plunet Veronica Costea & Luisa M. Cano MCIS Language Solutions
  • 2. Changing Lives One Word at a Time
  • 3. SOCIAL IMPACT OF TRANSLATION
  • 4. What is the change we want to bring about in the world? / What is our Theory of Change? How are we relevant? What is the change we want to bring about in the world? How do we know we are doing the right thing?
  • 5. “There is an identifiable set of basic information needs that individuals need met to navigate everyday life, and that communities need to have met in order to thrive. […] A large body of research suggests […] that access to information and, equally, the tools and skills necessary to navigate it are essential to even a minimal definition of equal opportunity and civic and democratic participation. Further, both traditional and contemporary analyses have demonstrated access to information […] to be essential to community economic wellbeing and democracy.” (Friedland et al., 2012)
  • 6. Our new mission: Improving access to critical information and services through high quality language solutions
  • 9. “Transactions involve the quantifiable markers […] such measures tend to be easier to track because they are more tangible. But transactions only tell part of the story and tend to skip over the richness of experience and momentum that can be precursors to big change. Transformations […] show how people, organizations and movements have been altered through the collective efforts […] it is the combination of transactional and transformational metrics that will tell a fuller story.” (Pastor et al., 2011)
  • 10. 38
  • 11. Using Plunet Properties to Track Social Impact Data TRANSACTIONAL METRICS - PROPERTIES Customer Level Properties– sectors served Project Level Properties:  Program (Source of revenue)  Criticality of Information/Service  Type of Impact (Individual vs. Community) TRANSFORMATIONAL INFO - TASKS • Storytelling • Tracking change over time
  • 12. Sind Sie sicher, dass Sie nichts verbergen? Alles ist auf Plunet
  • 13. • Customer profile set up: properties: Program (FFS/SBI/Funded) and sector type Customer Level Properties (Transactional) – Program Codes Business Education Government Healthcare Legal Social Services Insurance Manufacturing Media Retail Services Technology Utilities College School Boards School University Other Municipal Federal Provincial Other Foreign/ International Community Health Centres Hospitals Mental Health Nursing Home Pharmacies Public Health Rehabilitation Corrections Courts Law Firms Police Tribunals 16 included: From seniors, victims, shelters to francophone services and housing
  • 14.
  • 15.
  • 16. Order Level Properties (Transactional) • Critical service; Critical information; None or Both Criticality • Legal, employment, education, assessment, health, housing, employment and others. Nature of assignment • Individual, family, communityType of impact
  • 17.
  • 18. Using Tasks to Capture Transformational Info
  • 19. From Transactions to Transformations MCIS services that provide access to critical information/service VS None Correlation: Organizational sector/criticality of information & service Financial perspective: making decisions as a Non-profit Organization Transparency of information: Engagement
  • 20. Thank you Any Questions? Let’s talk. Veronica Costea∙ veronica@mcis.on.ca Luisa M. Cano ∙ luisa@mcis.on.ca Follow us: @MCISLanguages