Dindo O. Cabatingan is a marketing and events professional with over 10 years of experience in marketing communications, media planning, local store marketing, and events management. He holds a Bachelor's degree in Psychology and has a proven track record of achieving sales quotas, acquiring new accounts, developing business partnerships, and managing multi-faceted marketing campaigns and special events. His skills include communication, research, PR, brand management, project management, and marketing/sales planning. He is currently seeking new opportunities in marketing or events management.
1. DINDO OGABAR CABATINGAN
394 Duhat St., Napico Manggahan, Pasig City 1600
+639 917.5140.721 | dindo.cabatingan@gmail.com
WORK EXPERIENCE
▪ MARKETING COMMUNICATIONS SPECIALIST / EVENTS ACCOUNTS MANAGER
Microdata Systems & Management Incorporated
September 2013 to April 2017 | San Juan City
Duties and Responsibilities:
*Oversees all communications across regional channels and affliates.
*Liaises between the Sales and Marketing Divisions and third party suppliers for the
effective implementation of external communications.
*Design, build, and maintain social media presence of all brands.
*Collaborates with external agencies and other external vendors in the planning and
execution of projects and/or campaigns.
*Develops and implement sustainable marketing strategies.
*Responsible for the dissemination of information from HQ to regional channels.
*Handles Events Accounts for product rental services.
*Acquires new accounts for the rental management group.
*Ensures smooth coordination with main client and affiliated suppliers to execute the
event setup, monitors on going event, and attends immediate resolution when needed.
*Identifies new trends and insights, and optimize and streamline processes and resources
of the requesting department.
2. Milestones:
*Successfully achieved personal annual quota for 109.4%.
*Acquired new major accounts for product rental services.
*Acquired business partnerships with venue, hosts pooling, and other 3rd
party suppliers
with special rates only for the company.
*Tapped different corporate and non-corporate firm for the company sponsorships with
win-win partnerships.
▪ MEDIA PLANNER /OOH SPECIALIST
FrontRow Media International Inc.
February 2012 to August 2013 | Pasig City
Duties and Responsibilities:
*Facilitates with the client and the account team to understand a client's business
objectives and advertising strategy;
*Liaises with the creative agency team, clients and consumers to develop media strategies
and campaigns;
*Makes decisions on the best form of media for specific clients and campaigns;
*Applies detailed knowledge of media owners in a range of geographical locations;
thinking creatively about ways to represent particular clients;
*Researches and analyses data to translate ideas into a quantifiable task;
*Identifies target audiences and analyses their characteristics, behavior and media habits;
*Presents proposals, with media and cost schedules to clients.
*Recommends the most appropriate types of media to use, as well as the most effective
time spans and locations;
*Works with other media buyers either in-house or in a specialist agency;
*Makes and maintains good contacts with media owners, such as newspapers, magazines
and websites;
*Manages client relationships to ensure respect and trust in your judgment;
*Proofreads advert texts and visual layouts content prior to release;
*Orchestrates evaluation techniques for campaigns.
▪ LOCAL STORE MARKETING SPECIALIST
Yellow Cab Pizza
May 2011 to December 2011 | Makati City
Duties and Responsibilities:
*Supervises marketing collaterals – including quality, inventory, and delivery from
supplier and to the stores.
*Conducts store visits to monitor the implementation of marketing projects; prepares
reports on visits and makes recommendations to the immediate superior.
*Attends to store concerns in relation to marketing programs and projects, such as
success of tie-up projects and evaluates their effectiveness.
*Executes competitor check by monitoring, compiling and documenting competitors’
3. activities, promotions and advertising campaigns.
*Participates in planning and logistical activities for special marketing projects. Like
memorial events, sponsorships and different bazaars to promote brand visibility and
upgrade sales.
*Cascades LSM procedures and Project Management to Store Managers and Area
Managers.
*Liaises between the company and advertising agencies, print suppliers, freelance talent
and various marketing services.
Milestones:
*Successfully achieved targeted sales per store promo.
*Expanded the brand visibility on identified stores.
*Acquired different institutional tie-ups for brand promotion.
*Successfully handled sports team for brand-bearing strategy.
*Established business relationships with different suppliers both locally and international.
▪ ASSISTANT PROJECT MANAGER
1st
Figaro Fun Run
Figaro Coffee Company
July 2010 to September 2010 [Freelance] | Mandaluyong City
Duties and Responsibilities:
*Participates in Events Planning and Execution.
*Communicates directly to Brand Managers for the sponsorships’ proposal.
*In-charge on top of Media collaboration [TV, radio, print ,etc.].
*Generates sponsorships and establish partnerships.
*Supports the Race Organizing Team in monitoring the progress of the event.
*Closely coordinates with the Marketing Services Group for the event collaterals.
Milestones:
*Successfully achieved 3,000+ runners.
*Established new business partnerships for the company.
*Received lots of invitations for product launching and special events.
*Achieved good profit for Figaro Foundation.
▪ MARKETING & EVENTS OFFICER
Marketing Department
Amerika Atbp. TV Program [NBN-4]
Immigrant Visa Center
August 2009 to September 2010 | Pasig City
Duties and Responsibilities:
*Directly reporting to Marketing Director and carry out the marketing programs of the
company.
*Interface with conceptualization, budgeting and implementation of Marketing Plans to
4. achieve company objectives.
*Closely working with different Advertising Agencies and Media for timely execution of
ATL and BTL campaigns.
*Supports the Sales & Marketing team in organizing events and exhibits.
*Monitors and updates marketing database, ensuring quality of leads at all times.
Milestones:
*Successfully achieved team quota for every events and trade shows.
*Acquired new accounts for Amerika Atbp. Advertisers.
*Acquired international schools from Australia, New Zealand, UK and Singapore to IVC
as authorized agent in the Philippines.
*Tapped different location shoot of Amerika Atbp. TV Program from Manila to other
provinces.
▪ MARKETING RESEARCHER
Marketing Department
Fairnews Media Inc.
August 2008 to August 2009 | San Juan City
Duties and Responsibilities:
*Organizes and manages large-scale exhibitions and events in Trade Marketing
Exposition.
*Arranges corporate partnership according to Courtesy Distribution Partnership (CDP)
Program.
*Does a market research and customer surveys to assess demand, brand positioning and
awareness through fieldwork.
*Monitors subscriber’s database for statistics and come up with weekly/monthly reports.
*Coordinates with existing tradeshows (events) and distributors in the production of
promotional and generating revenues.
Milestones:
*Successfully increased sales distribution points by 80% thru Trade Marketing
Exposition with traveling opportunities across the region.
*Escalated subscribers rate by 85% based from previous year.
*Managed 28 corporate accounts for partnership according to CDP Program.
*Contributed to marketing strategies by creating CDP Program for return of investment
and brand development.
1 EDUCATIONAL BACKGROUND
● TERTIARY
RIZAL TECHNOLOGICAL UNIVERSITY
5. Boni Avenue, Mandaluyong City
APRIL of 2008
Bachelor of Science in Psychology
*Cultural Scholar (AY 2004-2008)
2 CHARACTER REFERENCES
● Ms. Jessica F. Detillo
HR Officer-in-Charge
Microdata Systems and Management Inc.
+639228444611
● Ms. Cheena Rosales
Immigration Officer
Bureau of Immigration
+63916.7097.114
● Prof. Julian B. Santos
Head Adviser
RTU-Cultural Affairs Office (Teatro Rizalia)
+63921.5964.659
3 PERSONAL PARTICULARS
Date of Birth : July 21, 1987
Gender : Male
Age : 30 years old
Civil Status : Single
Citizenship : Filipino
Religion : Roman Catholic
Height : 5’7”
Weight : 170 lbs.
Skills : Communication Skills, Research Skills, PR Skills, Brand
Management, Project Management, MS Office & MAC
OS, Event Organizing, Business Development, Marketing
and Sales Planning.
I hereby certify that the above information is true and correct to the best of my
knowledge.
DINDO O. CABATINGAN
6. Boni Avenue, Mandaluyong City
APRIL of 2008
Bachelor of Science in Psychology
*Cultural Scholar (AY 2004-2008)
2 CHARACTER REFERENCES
● Ms. Jessica F. Detillo
HR Officer-in-Charge
Microdata Systems and Management Inc.
+639228444611
● Ms. Cheena Rosales
Immigration Officer
Bureau of Immigration
+63916.7097.114
● Prof. Julian B. Santos
Head Adviser
RTU-Cultural Affairs Office (Teatro Rizalia)
+63921.5964.659
3 PERSONAL PARTICULARS
Date of Birth : July 21, 1987
Gender : Male
Age : 30 years old
Civil Status : Single
Citizenship : Filipino
Religion : Roman Catholic
Height : 5’7”
Weight : 170 lbs.
Skills : Communication Skills, Research Skills, PR Skills, Brand
Management, Project Management, MS Office & MAC
OS, Event Organizing, Business Development, Marketing
and Sales Planning.
I hereby certify that the above information is true and correct to the best of my
knowledge.
DINDO O. CABATINGAN