2. Run an Ad
Two types of advertising to drive people to your
Facebook page : “Get more likes” and “Promoted
posts”
Both types you can target a smaller and more
relevant audience
Duration online is per days and/or budget
3. Promote your website
Type of advertising to drive people to your Website:
“Direct Response” or “Traditional Advertising”
Target people
Duration online is per day and/or budget
More expensive than “Get more likes” and “Promoted
posts”, because it directs consumers out of Facebook
4. PPC
PPC (Pay Per Click)
The owner page can choose the price that will pay when
one people click in his advertising
When you set up one Facebook Ad you can see the
cheapest price and the high price, you can choose the
price you want to pay.
The high price you get the best place in Facebook page
for you Ads.
5. Measure
Successful rate is relative depending on many factors
or objectives
Compare the cost per connection to determine which
of your campaigns are most successful
