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Library user experience: Removing barriers
in the search for knowledge
2
Photo by Elisa Ventur on Unsplash
Universal
3
What we’ll cover
1. Rationale for our user research
2. Methodology
3. User Challenges
4. Global comparisons and trends
5. Areas for improvement
6. Recommendations
7. What’s next – your turn!
4
Rationale for our user
research
5
5
Methodology
Researchers want to
produce and publish
work that adds to
human knowledge
6
User Challenges
Photo by Elisa Ventur on Unsplash
7
Challenge 1: Lack of access
“The unfortunate
monetization of research
behind paywalls”
Researcher, Philippines
“Our school never
recommends journals to us.
They will just say ‘go online
and get stuff’”
Learner, Nigeria
“[internet] outages are
common in crowded
suburbs. I think we are
pretty backward”
Researcher, Australia
8
Challenge 2: Cost of access
“Research is not about
commercialization, it’s about
creating and enhancing
knowledge”
Researcher, Australia
“Most research materials are
paid [for] and some titles
take much of my time before
knowing if it is actually
useful for my research”
Learner, Philippines
9
Challenge 3: Difficulty of access
“I have institutional access
to many databases, but it is
usually a hassle to go
through the university’s
VPN. Sci-Hub and Doi is
such an easy shortcut!”
Researcher, North America
10
Challenge 4: Research gaps
Now in Malaysia working on his PhD he
said:
“Research here is easier. You get to be
abreast of the latest information so you
can think better”.
11
Challenge 5: Evaluation of resources
Guidance and training in research skills
as well as in use of platforms and tools
are critical.
12
Global comparisons and
trends
13
Five most frequently experienced issues
14
Five most frequently experienced issues
15
Geographic differences
16
Learners and researchers need support
from their academic libraries
Insufficient online library
support is frequently cited in
our study as an issue.
This is most prevalent in
Africa, Asia, and Europe,
where respondents also said
it had a significant impact on
their ability to do good work.
17
Key themes
Researchers and learners want to:
• Find all relevant resources relating to their
research queries
• Access all relevant resources relating to
their research queries
• Identify reputable journals – both for
finding resources and (for researchers) for
publishing their work
• Organize these resources
• Integrate and cite the resources in their
work
18
Areas for improvement: Finding and
accessing all relevant resources
19
The role of the library
“There’s no real point in me
going to the library in
person. I don’t think I’ve
every looked at a paper
resource”
Researcher, Australia
“I tried to use my university
website but it was not easy.
Confusing. Now, I just use
Google Scholar”
Researcher, United States
20
Organizing, integrating and citing resources
“When I’ve finished my
paper I’ll still go and read
another article. In the end
you cannot stop using it [the
internet]”
Researcher, Philippines
“It’s a lot of work arranging
the PDFs. If there was
another way that could make
it easy…’”
Researcher, Philippines
“It’s arduous re-naming files
every single time”
Learner, Malaysia
21
Recommendations
Libraries:
1. Work with discovery services and
library systems to implement
intuitive, simple search functionality
2. Provide robust library support and
training and collaborate with other
departments to become an integral
part of the student and researcher
workflow
3. Streamline online searches and
safeguard user’ anonymity via
federated single sign-on
Publishers and service providers:
1. Implement federated single sign-on to
give users smoother, safer access to
your content.
2. Work with your library customers to
integrate your products seamlessly
into their discovery systems
3. Provide tools that enable personalized
journeys and support storage, retrieval
and citation
22
What’s next?
You decide using our polls!
23
Any questions?
24
Download our report!
QR code to download our report
Thank you
Address information
Jon Bentley, commercial director, OpenAthens
Jon.bentley@openathens.net

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Library user experience report: Removing barriers in the search for knowledge

  • 1. 1 Library user experience: Removing barriers in the search for knowledge
  • 2. 2 Photo by Elisa Ventur on Unsplash Universal
  • 3. 3 What we’ll cover 1. Rationale for our user research 2. Methodology 3. User Challenges 4. Global comparisons and trends 5. Areas for improvement 6. Recommendations 7. What’s next – your turn!
  • 4. 4 Rationale for our user research
  • 5. 5 5 Methodology Researchers want to produce and publish work that adds to human knowledge
  • 6. 6 User Challenges Photo by Elisa Ventur on Unsplash
  • 7. 7 Challenge 1: Lack of access “The unfortunate monetization of research behind paywalls” Researcher, Philippines “Our school never recommends journals to us. They will just say ‘go online and get stuff’” Learner, Nigeria “[internet] outages are common in crowded suburbs. I think we are pretty backward” Researcher, Australia
  • 8. 8 Challenge 2: Cost of access “Research is not about commercialization, it’s about creating and enhancing knowledge” Researcher, Australia “Most research materials are paid [for] and some titles take much of my time before knowing if it is actually useful for my research” Learner, Philippines
  • 9. 9 Challenge 3: Difficulty of access “I have institutional access to many databases, but it is usually a hassle to go through the university’s VPN. Sci-Hub and Doi is such an easy shortcut!” Researcher, North America
  • 10. 10 Challenge 4: Research gaps Now in Malaysia working on his PhD he said: “Research here is easier. You get to be abreast of the latest information so you can think better”.
  • 11. 11 Challenge 5: Evaluation of resources Guidance and training in research skills as well as in use of platforms and tools are critical.
  • 13. 13 Five most frequently experienced issues
  • 14. 14 Five most frequently experienced issues
  • 16. 16 Learners and researchers need support from their academic libraries Insufficient online library support is frequently cited in our study as an issue. This is most prevalent in Africa, Asia, and Europe, where respondents also said it had a significant impact on their ability to do good work.
  • 17. 17 Key themes Researchers and learners want to: • Find all relevant resources relating to their research queries • Access all relevant resources relating to their research queries • Identify reputable journals – both for finding resources and (for researchers) for publishing their work • Organize these resources • Integrate and cite the resources in their work
  • 18. 18 Areas for improvement: Finding and accessing all relevant resources
  • 19. 19 The role of the library “There’s no real point in me going to the library in person. I don’t think I’ve every looked at a paper resource” Researcher, Australia “I tried to use my university website but it was not easy. Confusing. Now, I just use Google Scholar” Researcher, United States
  • 20. 20 Organizing, integrating and citing resources “When I’ve finished my paper I’ll still go and read another article. In the end you cannot stop using it [the internet]” Researcher, Philippines “It’s a lot of work arranging the PDFs. If there was another way that could make it easy…’” Researcher, Philippines “It’s arduous re-naming files every single time” Learner, Malaysia
  • 21. 21 Recommendations Libraries: 1. Work with discovery services and library systems to implement intuitive, simple search functionality 2. Provide robust library support and training and collaborate with other departments to become an integral part of the student and researcher workflow 3. Streamline online searches and safeguard user’ anonymity via federated single sign-on Publishers and service providers: 1. Implement federated single sign-on to give users smoother, safer access to your content. 2. Work with your library customers to integrate your products seamlessly into their discovery systems 3. Provide tools that enable personalized journeys and support storage, retrieval and citation
  • 22. 22 What’s next? You decide using our polls!
  • 24. 24 Download our report! QR code to download our report
  • 25. Thank you Address information Jon Bentley, commercial director, OpenAthens Jon.bentley@openathens.net

Editor's Notes

  1. My name is Jon Bentley – the commercial director for OpenAthens Really excited to have this opportunity to share some of the insight we gathered during a major piece of research with end users – people! – who use our services from around the world.
  2. What I hope you will see from this webinar – is that wherever you are in the world, or universe, the challenges are similar – there may be some surprises, but I doubt it, there are certainly regional variations but you will see is similar themes – and from a fresh perspective.
  3. As a community I often reference three major stakeholders – three really important groups involved in e-resource engagement – libraries, publishers and end users. Traditionally OpenAthens has focused on first two . in the last few years the community has been tested like never before as they adapted services to support learners and researchers working remotely and online. Learners and researchers have also had to adapt fast to keep their work on track. We wanted to understand the challenges users face when they search for resources online, how they manage these and what it means for their work when they have to compromise. We kicked this project off in 2021, when we commissioned consultancy firm Digirati to talk in depth to academic library users across the globe.
  4. In early 2021, Digirati carried out semi-structured Zoom interviews with 15 researchers and 9 learners in Nigeria, the Philippines, Malaysia, India, Australia and the United States. We included research participants with and without support. Later that year, we followed up on Digirati’s qualitative research with a quantitative study that looked at the issues that have a negative impact on researchers and learners. We surveyed 174 respondents across the globe, using social media and direct mail to reach out to our target audience.
  5. The researchers and learners in Digirati’s study face a multitude of challenges when looking for resources, and especially journal articles, online. Many of these challenges are common and widespread, but their severity varies from person to person depending on factors that include geographical location, the availability of quality support and career stage.
  6. In the Digirati research, interviewees value journal articles highly, but said their access to them is hindered by factors that include: • Paywalls • Lack of guidance on how and where to search • Unreliable internet and/or power supplies Students and researchers who can’t get quick, easy access to online resources can’t do their best work or achieve their potential.
  7. Access to journal articles frequently comes at a cost. Most students and researchers need journal articles to be free at the point of use and they believe this is an ethical issue as well as a practical one. Only students and researchers with the best financial support can routinely pay for articles. Even those who can pay are slowed down by the need to justify the cost. Sometimes, they are also frustrated about paying for something that looked promising from the abstract but proved not to be, after purchase. There are growing expectations that publicly funded research should be accessible to all. Publishers are increasingly responding to these expectations by adopting new content delivery models such as hybrid open access/subscribed content
  8. Often, learners and researchers don’t know where to find resources. They say there’s too much available and it is too widely dispersed across the internet. The institutional library might seem the obvious first port of call, but for many it is not, either in person or remotely. In these cases, learners and researchers don’t make use of the curated, high-quality resources that their library subscribes to. Instead, they may devise their own, sub-optimal search methods.
  9. Researchers worry about not being able to identify research gaps because resources are hard to discover or access. This is always detrimental and can be disastrous. A master’s candidate from Nigeria, with limited access to online resources, wrote a research paper only to find when he tried to publish that the research had been done a decade before. He is still trying to tweak his work to get it published. Now in Malaysia working on his PhD he said, “research here is easier. You get to be abreast of the latest information so you can think better”.
  10. But it’s not enough to make all resources open access. Users still need help to spot quality and assess relevance even when they are well established in their academic careers. This can come in the form of guidance and training in research skills, as well as in use of platforms and tools.
  11. The majority of our 174 survey participants were students (52%) or researchers (38%). The remaining 10% included a teacher, humanitarian, geologist, ‘employee’ and a librarian.
  12. Researchers were less concerned than students about their research abilities. But they shared student’s worries about how to discover and access content and the negative impact on their work if they miss key resources. Students were mainly concerned about how to evaluate the quality of resources they find online and how to organize those resources.
  13. At OpenAthens, we’d like to know more about the reasons for the different response rates. For example, have respondents in EMEA countries and the UK given research skills a high priority because they are a hot topic in the academic communities here? In Africa, does the lower priority suggest that learners and researchers have more pressing concerns, such as access to hardware or robust connectivity? Our researchers and learners all recognize that content is fundamental for their work. There are marked differences, however, in how they rated the impact of missing out on valuable resources. Our study involved quite small numbers of respondents, particularly in the EMEA region and South America. It would be useful to explore these differences further, with a larger cohort.
  14. Academic libraries – and their librarians – have been under extreme pressure but their response to lockdowns has been incredible. They have digitized resources, implemented digital tools and devised click and collect schemes for library users. The majority of researchers and students now begin their discovery process outside the library. Comments from our qualitative research show that digital is often the preferred choice for students and researchers when they look for resources, and they often circumvent the library because they think there are faster, easier ways of getting what they need.
  15. But the majority of researchers and students now begin their discovery process outside the library. Comments from our qualitative research show that digital is often the preferred choice for students and researchers when they look for resources, and they often circumvent the library because they think there are faster, easier ways of getting what they need. When students and researchers do turn to the library, often because they want access to a journal that’s behind a paywall, their experiences vary greatly. Some find a wealth of support while others find they wait several days for a response, or sometimes never get one at all.
  16. Existing clunky processes make it hard for respondents to file and arrange their journal articles and managing this interferes with their thinking and writing. It is a significant problem. Online research becomes almost addictive, and students and researchers accumulate vast amounts of information simply because a lot of it is reasonably readily available. Numerous interviewees said they need smoother processes to store, retrieve and use articles they’ve accumulated:
  17. In our poll, we want you to select your top 3 priorities for researchers and students.
  18. If you haven’t already read it, please use the QR code to download a copy of our report for more details about our research.
  19. Students need guidance and training in how to evaluate the resources they find, although not all receive it. Those who don’t have funds to pay for articles that are behind a paywall and can’t access them via the library, friends or study groups, are in particular need of help to evaluate journals before they pay up. Researchers also need support to identify the best journals in which to publish their own work. Open access isn’t the solution to this issue. If all journal articles were published in open access there would be even greater need for students and researchers to receive training and tools to help them evaluate online resources. When support isn’t readily available, researchers and students resort to a variety of methods to check the value of the resources they find. These include checking the credibility of the database, looking at the article’s ranking for impact and conducting Google searches. Others said they look to see if it is in the library, and if it’s there they consider it safe, which is a mark of the trust they implicitly have in their libraries. A few simply take a pragmatic approach.