7. Top 10 countries
Germany,
Spain,
Turkey,
Greece,
Italy,
Austria,
Egypt,
Portugal,
USA,
Tunisia
Thomas Holtlien Hagen,
German Culture, 2011
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8. Top 10 cities
Hamburg,
Berlin,
Paris,
Rome,
Dresden,
London,
Wien,
Munich,
Barcelona,
Köln
Thomas Holtlien Hagen,
German Culture, 2011
8
9. How do they book?
9
HOTELMARKETING.COM,
June 2013
53%38%
9%
Internet Travel agencies Other
10. Why do they travel?
Minimum 4 weeks of vacation: a part
of German working culture
A lot of travel agencies in every city
Retired population –
Time,
Money
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11. How do Germans travel?
83-85% 4 and 5 * hotels
More than 55% choose all inclusive
55%
27%
18%
Car Plane Other (train,bus,boat)
Statistisches Bundesland Deutschland. 2009. Tourismus in
Zahlen. Germany
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12. Their activities in destination
Relaxing (sun and beach destinations)
Exploring the culture
Enjoying the nature (e.g. Norwegian
mountains)
Sports (mostly for young)
http://www.augustaga.org/About-Augusta/Outdoors
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13. How do destinations attract
German tourists?
German speaking personnel
Location (reach ability)
Weather(mostly south)
All inclusive (mostly for retired people)
http://www.caribbeantravel.com/accommodation/all-inclusive-
resorts/sonesta-maho-beach-all-inclusive-resort-casino
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