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The social network
- 1. Elements of Project Management in The Social Network Film
- 2. Introduction of the project Idea History and the process of creating - Facebook Illustrates : Teamwork Possible conflicts Leadership Engagement and Trust https://www.imdb.com/videoplayer/vi2313029913
- 3. Characteristics of the project • Scope: To build one billion company. • Resource: Involved team players and leadership. • Time: Short and long-term. (customer oriented) • Quality: Starting from scratch. Unique each time. • Risk: Critical decisions and right investment.
- 4. Key challenges of the Project Challenges of the Zuckerberg Challenges of the Eduardo Challenges of the Twins Challenges of the Sean Parker
- 5. Project Life Cycle • Conceptualization Offer of Winklvoss • Planning Deal with Eduardo Forming a team • Execution IT processes • Termination Facebook.com
- 6. Organizational Structure The Silicon Valley Team
- 7. Organizational culture of projects Commitment to goal Employee engagement Performance evaluation a. Anger mixed with revenge hacking leaded by Zuckerberg and Eduardo on ranking girls. Unprofessional and unethical law breaking behavior has been shown. b. Second was with the trigger of twins giving Mark genius idea of making special group among Harward students. c. Marc and Eduardo secretly from the twins begin to develop the idea of an exclusive social network for students. d. Mark along with the company's headquarters moves to Silicon Valley where Culture is very relaxed but goal oriented.
- 8. Leaders within the Teams Facemash.com Leader and Founder-Mark Zuckerberg TheFacebook.com Leader – Mark Zuckerberg Winklevoss twins and Divya- Cameron as a Leader Facebook Owner Mark- leader of the team Sean Parker
- 9. Responsibility assignment matrix • Mark is a leader and he fully concentrated on the success of the Facebook in the future. Also, takes part in IT procedures • Eduardo was as investor and finance director. In addition, he was looking for sponsors for advertising • Sean Parker found the big investor Peter Thiel, which invested 500 000 $. Also, he developed interface and photo sharing.
- 10. Risk Management • Mark’s Risks Avoiding Advertisement Trust to Sean • Eduardo’s Risk Investing in Marc’s Idea
- 11. Project Evaluation • Important decisions by Mark • Long-term Goal • Assessment and Growth • Expansion and Development
- 12. Conflict Management Several conflicts: • Conflict between Marc and twins Winklvoss – administrative • Conflict between Marc and Eduardo – goal oriented • Conflict between Sean and Eduardo – interpersonal • Conflict between Marc and Sean – administrative
- 13. End of the Project Closed cases with Eduardo and twins Winklvoss by paying compensations Sean left after scandal with drugs Marc has the most of stocks Facebook becomes the biggest social network in the world
- 14. CONCLUSION • Successful Project • Challenges
- 15. DISCUSSION • Whom do you support in terms of advertisement: Marc or Eduardo? • Do you think that Marc stole idea from twins Winklvoss?