SWOT analysis Of Walton Electronics

1. Welcome to my Presentation
Presented by
Oeise Akter
Program: BBA
Batch: 31st (cc)
Id: F-21321113003

2. S W
O T
SWOT Analysis

3. S
W
T
O
STRENGTH
Local brand loyalty.
Manufacturing plant very near to
capital.
Qualities in all 65 districts.
120 Walton piazzas.
Wide range of product.
Good quality in low Price.
Superior brand image.

4. S
W
T
O
Weakness
Unable to capture high income
group.
Relatively new in market.
Production halted by lack of
power.
Reliability and trust.
Non listed company.
Lack of variety.

5. S
W
T
O
Opportunities
Achievement of sales growth
through introduction of new product.
Introduction of sales in major cities.
Only company to export electronics.
Potential untapped market in Africa
and Eastern Europe.
Tax break on import of part.
New innovation and technology.

6. S
S
T
S
Threats
Unethical competition prevailing in the
market.
Market share dominated by foreign
brands.
Compare like LG-Butterfly, Sony-
Range in line of start their own
manufacturing plant in the country.
Price inflation.
Corruption in ports harming import.
Competitors new product and
innovation.

7. Thanks Everybody!