5. Digital marketing is
a broad term used to
describe a wide
range of online
marketing functions.
6. BENEFITS
Digital marketing platforms enable you to communicate directly with
customers who see your content, through website comments,
messages, reviews, and social media posts.
7. PRIMARY GOALS
1.Increase your online
presence
2. Perform market
research
3. Integrate your online
profiles and platforms.
8. The role of digital marketing is also to help you garner new
traffic, leads, and sales for your business by reaching people
looking for your products and services.