14. 14
Ease of Use
Customer driven online tools
to allow self-management
Compliance is top priority
Funds held in FDIC bank
SOC 2 Compliant
(Soon) Hold traditional and
alternatives in same account
Ultimate Flexibility
Quickest way to invest in private
investments via IRA
Instant FundFirst to Market
Simple, subscription priced
Self-Directed IRA platform
Design and Brand
Memorable name to gain share
of mind / be thought leader
15. 14
Henry Yoshida(Co-founder)
CEO | Merrill Lynch, exit to Goldman
Rick Dude(Co-founder)
CTO | Bank of America, Accenture
Thomas Young(Co-founder)
VP, Marketing Ops. | Digital Marketing Expert
Chris Palmisano
COO | Google, 10 year Marine Corps