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nickycurtis@mixconsulting.co.uk
www.mixconsulting.co.uk
Retail ManagementLevel 4 Higher Apprenticeships Framework Case Study
Working with education partners to develop a framework
for a unique retail management qualification
Background
Mix Consulting has worked on
Apprenticeship programmes
for over 20 years and in some
challenging sectors. Nicky Curtis
has supported the retail sector as
a local/regional adviser to public
sector bodies to help raise the
profile of the sector. This included
working with local authorities, sector
skills council, schools, colleges,
universities, learning providers and
the employment service.
With the launch of Higher
Apprenticeship pilots we were
asked by the Skills Funding Agency
to provide consultancy for a
complex partnership arrangement
lead by Newham College to
develop the framework and work
through the consultation phase.
The Role of
Mix Consulting
Nicky Curtis and Julia Pearson
were the key consultants on this
project our task was to review
their contract with the Skills
Funding Agency and get the
project back on track specifically
in the area of marketing and
employer engagement.
Approach
1.	 Reviewed their contract and
developed an Action Plan with
timelines.
2.	 Provided sector market research.
3.	 Worked with all the Partners
individually/collectively to
ensure a common ground for
moving forward.
4.	 Developed a marketing
strategy to engage with 150
key retailers to discuss their
views and commitment to
employing Apprentices.
5.	 Engaged directly with key
employers.
6.	 Supported the design of the
marketing materials.
7.	 Attended strategic meetings.
8.	 Advised Newham College on
contract management issues.
This was a challenging and
complex project we were asked
to consult when the project was
reaching a crisis point and in
jeopardy of non-achievement.
This would have resulted in a
claw back of funding. As you can
see from the attached letter they
were delighted with the results of
our intervention.
IN
RETAIL
APPRENTICESHIP
MANAGEMENT
HIGHER
Designed with and for employers, this qualification will equip managers
with a wide range of skills including customer service, management skills,
e-commerce and social media, visual merchandising, buying,
merchandising and retail operations.
The Level 4 Higher Apprenticeship in Retail Management is the
first qualification of its kind for the retail sector. It has been
developed to provide staff and businesses with the necessary
knowledge and skills to support the future growth and success
of the retail sector.
HA_A5_leaflet.indd 1 19/06/2013 09:54:36
“Mix Consulting joined our project team at a time when the project was behind schedule in terms of targets.
Their hard work, dedication and high calibre input played a significant role in getting the project back on track
and to enable it to successfully deliver key targets. I am writing to express my thanks for all the hard work,
dedication and expertise you have put into the Higher Apprenticeship in Retail Management project.
As you know, this hasn’t been the easiest of projects in terms of creating employer demand and our timescale
was extremely tight. Your efforts really helped get the project back on track and to help us satisfy the demands
of the National Apprenticeship Service.
We now have a strong, viable approved qualification, which will hopefully be successfully utilized by retail
employers both large and small. A lot of this is because of the work you two and your team have undertaken. It
has been a pleasure working with both of you on this project and I hope that we will work together again in the
future.“
Julia Bollam
Head of CIPS, Newham College of Further Education To help meet these challenges the Higher
Apprenticeship in Retail Management equips
employees with the right skills for present and
future retail needs
More than ever before, great customer service
and management skills have become vitally
important to meet the rapidly changing demands
of the retail industry.
For more information, visit
www.retailmanagementskills.org.
Or contact Newham College’s Higher
Apprenticeship team on:
Tel: 020 8522 5700
Email: info@retailmanagementskills.org
Twitter: @RetailMSkills
88% believe that Apprenticeships lead to a
more motivated and satisfied workforce.
72% of employers say apprenticeships boosted
their productivity lifted staff morale, enhanced
their image, and brought new ideas to the table.
HA_A5_leaflet.indd 2 19/06/2013 09:54:36

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MC1603-P_A4_3pp - Mix Consulting HE Apprenticeships Case Study_02

  • 1. nickycurtis@mixconsulting.co.uk www.mixconsulting.co.uk Retail ManagementLevel 4 Higher Apprenticeships Framework Case Study Working with education partners to develop a framework for a unique retail management qualification
  • 2. Background Mix Consulting has worked on Apprenticeship programmes for over 20 years and in some challenging sectors. Nicky Curtis has supported the retail sector as a local/regional adviser to public sector bodies to help raise the profile of the sector. This included working with local authorities, sector skills council, schools, colleges, universities, learning providers and the employment service. With the launch of Higher Apprenticeship pilots we were asked by the Skills Funding Agency to provide consultancy for a complex partnership arrangement lead by Newham College to develop the framework and work through the consultation phase. The Role of Mix Consulting Nicky Curtis and Julia Pearson were the key consultants on this project our task was to review their contract with the Skills Funding Agency and get the project back on track specifically in the area of marketing and employer engagement. Approach 1. Reviewed their contract and developed an Action Plan with timelines. 2. Provided sector market research. 3. Worked with all the Partners individually/collectively to ensure a common ground for moving forward. 4. Developed a marketing strategy to engage with 150 key retailers to discuss their views and commitment to employing Apprentices. 5. Engaged directly with key employers. 6. Supported the design of the marketing materials. 7. Attended strategic meetings. 8. Advised Newham College on contract management issues. This was a challenging and complex project we were asked to consult when the project was reaching a crisis point and in jeopardy of non-achievement. This would have resulted in a claw back of funding. As you can see from the attached letter they were delighted with the results of our intervention.
  • 3. IN RETAIL APPRENTICESHIP MANAGEMENT HIGHER Designed with and for employers, this qualification will equip managers with a wide range of skills including customer service, management skills, e-commerce and social media, visual merchandising, buying, merchandising and retail operations. The Level 4 Higher Apprenticeship in Retail Management is the first qualification of its kind for the retail sector. It has been developed to provide staff and businesses with the necessary knowledge and skills to support the future growth and success of the retail sector. HA_A5_leaflet.indd 1 19/06/2013 09:54:36 “Mix Consulting joined our project team at a time when the project was behind schedule in terms of targets. Their hard work, dedication and high calibre input played a significant role in getting the project back on track and to enable it to successfully deliver key targets. I am writing to express my thanks for all the hard work, dedication and expertise you have put into the Higher Apprenticeship in Retail Management project. As you know, this hasn’t been the easiest of projects in terms of creating employer demand and our timescale was extremely tight. Your efforts really helped get the project back on track and to help us satisfy the demands of the National Apprenticeship Service. We now have a strong, viable approved qualification, which will hopefully be successfully utilized by retail employers both large and small. A lot of this is because of the work you two and your team have undertaken. It has been a pleasure working with both of you on this project and I hope that we will work together again in the future.“ Julia Bollam Head of CIPS, Newham College of Further Education To help meet these challenges the Higher Apprenticeship in Retail Management equips employees with the right skills for present and future retail needs More than ever before, great customer service and management skills have become vitally important to meet the rapidly changing demands of the retail industry. For more information, visit www.retailmanagementskills.org. Or contact Newham College’s Higher Apprenticeship team on: Tel: 020 8522 5700 Email: info@retailmanagementskills.org Twitter: @RetailMSkills 88% believe that Apprenticeships lead to a more motivated and satisfied workforce. 72% of employers say apprenticeships boosted their productivity lifted staff morale, enhanced their image, and brought new ideas to the table. HA_A5_leaflet.indd 2 19/06/2013 09:54:36