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Vera Wang
- 2. 1. Introduction 2. Design& products 3. Brand name promotion 4. Sale 5. Customer Services 6. Human Resources
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- 8. Vera Wang –The dream of all brides
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- 11. Vera Wang –The breakthrough of wedding dresses
- 12. Unique combination oftraditional white and tea color.
- 13. Black wedding dresses–AutumnCollection2012
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- 16. Survey Customers’comments
- 17. Survey Customers’comments
- 18. Survey Customers’comments
- 19. Survey Customers’comments
- 20. Trend • Autumnbrides • Summer brides
- 21. Trend • Springbrides • Winter brides
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- 24. 1. Sketch outideas
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- 29. • Style: Bespoke •Color is a piece of art.
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- 34. • Interaction withcustomers reignite brand passion and customer loyalty… • Problem: not increasing in online sales • Advertising vehicles Vera Wang future
- 35. • Purpose: aplatform to show collection formidable tools in managing relationship with buyers and the press
- 36. Vera Wang FashionEvent Video
- 37. • The dreamof any bride • Huge bridal market • Why?
- 38. Caters to customers’desires exact products. Creations and combination fashion with tradition
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- 63. 50$ top $600 -$1400
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- 66. • Experience thatmeets customer expectations and satisfied customers
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- 75. COMPANY STRUCTURE Director HR Sale Customer Service FinanceDesign Marketing
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- 78. Professional skills • Officeskills • Negotiation • Customer Service Project management • Time management • Specialized courses Relaxation technique • Entertaining activities TRAINING PROGRAM
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- 81. Screen and Phone On Site Interview Interview Feedback Hiring Committee Compensation Committee FinalExecutive Review The Offer RECRUITMENT
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- 83. 1420 1280 1260 1180 730 660 610 550 170 165 180 160 0 500 10001500 2012 2011 2010 2009 Net Income Gross Profit Total Revenue Income Statement trend ($ million)
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Editor's Notes
- #37 http://www.youtube.com/watch?v=aY2kq0G0KXQ