The document outlines Nandi Piper's assignment to create a tweet campaign about an innovation called the Technovelo Tank, which cleans hazardous water to provide safe drinking water in third world countries. It discusses researching effective hashtag campaigns and influencer marketing. The assignment includes drafting tweets and images about the Technovelo Tank, tracking the campaign's analytics on Twitter and Bitly to measure engagement and response.

1. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Social Media Exploration. Tweet
Campaign With Visuals.

2. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Research
“With a unique hashtag for the influencer marketing
campaigns, it becomes easy to track the campaign and
see how the influencer’s followers are responding to it.
http://blog.socialert.net/twitter-influencer-marketing-campaign/

3. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Research
- “Effective use of social media is all about consumer
engagement. The more you can encourage interaction,
the better.”
http://landt.co/2016/12/successful-twitter-campaign/

4. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Research
- “Hashtags have become a way for people and brands
to create conversations, to interact with friends and
fans, and to promote their products to massive
amounts of new users.”
https://www.tintup.com/blog/7-examples-of-successful-hashtag-campaigns/

5. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Tweet and Image
Check out this new #innovation targeted to help third world countries access
#SafeDrinkingWater. The Technovelo Tank http://bit.ly/2yDUVHt

6. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Tweet and Image
The Technovelo Tank cleans hazardous water. Help us provide #SafeDrinkingWater
to #ThirdWorldCountries #Innovation http://bit.ly/2yDUVHt

7. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Tweet and Image
#SafeDrinkingWater for all with the TECHNOVELO TANK! Cleans large water
supplies in #thirdworldcountries #innovation http://bitly.com/2yDUVHt

8. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Tweets

9. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Tweets

10. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Tweets

11. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Analytics
Twitter Analytics

12. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Analytics
Twitter Analytics

13. TWEET CAMPAIGN ASSIGNMENT FA 102A NANDI PIPER
Assignment Four, Analytics
Bit.ly Analytics