2. INTRODUCTION
The word Management is derived from the Latin Word “Manu agere”
means the art of conducting, directing.
Or
To lead by hand
Leading by the hand implies giving direction that is stronger than just
a passing suggestion yet still fairly gentle in approach.
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3. DEFINITION
Management is a distinct process consists of planning, organizing,
activating, and controlling performed to determine and accomplish the
objectives by the use of human beings and other resources.
-George R.Terry
Management is the art of directing and inspiring people.
-J.D.Mooney and A.C.Railey
To manage is to forecast, to plan, to organise, to command, to co-
ordinate and to control.
-Henry Fayol.
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4. CONCEPT OF MANAGEMENT
Management is the process of getting things done through others
with the help of some basic activities like planning ,organizing
,directing , coordinating and controlling.
Management is a social process.
It is directly in charge of allocation, utilisation and co-ordination of
all human and material resources to be produced from the business
environment or Society. The environment provides these resources as
inputs to a business enterprise. Most of these resources are scarce
and have alternative uses. Management has to evolve an optimum
combination of these resources or inputs.
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5. The resources are co-ordinated and integrated by the management
through performing the typical managerial functions, viz., planning,
organising, staffing, directing, motivating, communicating and
controlling.
Management process is necessary to determine the objectives and
goals and to take appropriate action, i.e., implement the plan in order
to accomplish the stated objectives.
As people are our greatest resources, management has a special
responsibility to create favourable work environment and ensure
maximum employee morale and productivity.
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6. As a manager, you will be called upon to play different roles under
different situations, such as planner, coordinator, leader, liaison
(connecting link), monitor, spokesman, disseminator of information, risk-
bearer, resource allocator, negotiator, disturbance handler, resolver of
interpersonal and interdepartmental conflicts, and so on.
Todays Manager has to keep 4 Ps in mind:
Productivity
People
Profit
Public responsibility
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10. CHARACTERISTICS OF
MANAGEMENT. CONT…..
Universal: All the organizations, whether it is profit-making or not,
they require management, for managing their activities. Hence it is
universal in nature.
Goal-Oriented: Every organization is set up with a predetermined
objective and management helps in reaching those goals timely, and
smoothly.
Continuous Process: It is an ongoing process which tends to persist
as long as the organization exists. It is required in every sphere of the
organization whether it is production, human resource, finance or
marketing.
Multi-dimensional: Management is not confined to the administration
of people only, but it also manages work, processes and operations,
which makes it a multi-disciplinary activity. 10
11. Group activity: An organization consists of various members who
have different needs, expectations and beliefs. Every person joins the
organization with a different motive, but after becoming a part of the
organization they work for achieving the same goal. It requires
supervision, teamwork and coordination, and in this way,
management comes into the picture.
Dynamic function: An organization exists in a business environment
that has various factors like social, political, legal, technological and
economic. A slight change in any of these factors will affect the
organization’s growth and performance.
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12. Intangible force: Management can neither be seen nor touched but
one can
Precisely, all the functions, activities and processes of the organization
are interconnected to one another. And it is the task of the
management to bring them together in such a way that they help in
reaching the intended result.feel its existence, in the way the
organization functions.
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