Dell was founded in 1984 and has since expanded globally to become the 41st largest company in the Fortune 500. Dell sells a wide range of products including notebooks, servers, desktops, printers, and smartphones. It uses management information systems like ERP and inventory control to make its operations more efficient, allowing it to sell $5 million online every day. Dell's business process involves order processing, pre-production, configuration, testing, boxing, distribution preparation, and shipping goods to customers directly through its online store.
3. History
• Dell was founded by Michael Dell in 1984
• Began expanding globally as a
multinational company first in Ireland
• In 1992 fortune magazine included Dell.
computer corporation in its list of the
world’s 500 largest companies.
• But today Dell is 41st among the fortune
500 companies.
4. Products Of DELL
• Note Book
• Server
• Desktop
• Printers
• Scanner
• Smart Phones
• Pen Derives
6. Management Information System
used By DELL
• MIS is not just a system but a value
addition for the organization
• It provides competitive advantage
• It helps in finding the solutions of the
problems
7. Conti..
• Dell has extensively used MIS, Enterprise
resource planning, inventory control
system, and various information
processing tools to make its operations
more efficient.
• Dell is now selling $5 million of products
online every day
• Internet sales are approaching an annual
rate of $2 Billion.
8. Business process of Dell
• Order processing
• Pre-Production
• Accessories ready
• Configuration
• Test
• Boxing
• Distribution Preparation
• Ship Goods
9. Description Of Process
• Order Processing: Products can be ordered by calling
or through online store.
• Pre-Production: Process from receiving order to start
production
• Accessories ready: Required part list automatically
generated.
• Configuration: Assembly personnel will assemble the
parts into computer.
10. Conti..
• Test: Test department test the assemble computer with
special software.
• Boxing: After testing computer is put into the box at
the same time mouse, keyboard, instruction manuals
and other documents are loaded.
• Distribution preparation: Product is ready to deliver
but special shipping operations may take time.
• Ship: Goods are shipped to designated location.
11. Strategy to achieve competitive
Advantage
• To achieve and sustain the competitive advantage
• Dell uses “Direct to customer business model”
• This model refers to direct relationship between
• company and its customer.
• Model focuses on service , Support, performance , new
• technology and remove the intermediaries.