SlideShare a Scribd company logo
1 of 22
8th September 2015
Microsoft CRM Online – Cape Town
Agenda
Welcome
What is CRM?
Typical Use Cases
Dynamics CRM Cloud Services
Where have we done it?
Who is Mint?
Q & A
CLOSE-UP OF MINT
People
BEE Level 3 contributor
Over 85 happy employees
Customers
Over R1,4 Billion orders has gone through our systems
Over 12, 000 CRM users
Hybrid Cloud Experts
Security
Mint is ISO 27001:2005 Certified
WHAT WE DO
WHERE ARE WE?
Dynamics CRM – Comparison to the Market
What is CRM
Customer and
Activity Management
Sales Force Automation
360° View of the Client
What is CRM
Campaign
and Leads Management
Opportunity
and Goal Management
Real-Time Dashboards
and Reporting
What is CRM
Call Centre – Service/Case Mgmt.
SLA Mgmt. with Entitlements
Fully integrated to your PABX
What is CRM
Social CRM
Omni Channel Communication
Twitter, Facebook, LinkedIn, HelloPeter
Interfaces for Dynamics CRM
Outlook
Mobile
Tablet
Web
CRM – Typical Use Cases : Marketing
Marketing Automation is
simply the most effective way
for your company to generate
new leads, nurture them
through the sales funnel and
deliver qualified buyers to your
sales team.
TOFU MOFU BOFU
SALES FUNNEL
CRM – Typical Use Cases : Marketing Channels
CRM – Typical Use Cases : Sales – Lead nurturing
CRM – Typical Use Cases : Sales – Pipeline Mgmt.
CRM Services
Parature
MDM
Unified Service Desk
Social CRM
CRM Services: Social CRM
CRM Services: Microsoft Dynamics Marketing
Office 365 + CRM OL
Where have we done it?
Q & A
Mint Management Technologies
@mint_consulting
Mint Management Technologies
@mint_consulting
www.mint.co.za marketing@mint.co.za +27 10 003-6743
Thank You

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CRM Online

Editor's Notes

  1. The CRM Team - Go To Market – Marketing Automation. Messaging: Companies focus on traditional Sales Funnel Management which tracks leads, opportunities and won deals. Focus needs to be on marketing's impact on the generation of high quality leads. Managing leads through the funnel ensures that the sales team only work on high quality leads with a better chance of converting. The CRM Team’s technology allows companies to track web visitors, understand their behavior, convert them into prospects, score them and nurture them through the funnel until they exhibit the behavior that makes them Marketing Qualified Leads. MQL’s are allocated to Sales, and further qualified into SQL (Sales Qualified Leads). And then managed through the traditional sales funnel Key: TOFU – Top Of Funnel MOFU – Middle Of Funnel BOFU – Bottom Of Funnel
  2. The CRM Team - Go To Market – Marketing Automation. Messaging: Companies focus on traditional Sales Funnel Management which tracks leads, opportunities and won deals. Focus needs to be on marketing's impact on the generation of high quality leads. Managing leads through the funnel ensures that the sales team only work on high quality leads with a better chance of converting. The CRM Team’s technology allows companies to track web visitors, understand their behavior, convert them into prospects, score them and nurture them through the funnel until they exhibit the behavior that makes them Marketing Qualified Leads. MQL’s are allocated to Sales, and further qualified into SQL (Sales Qualified Leads). And then managed through the traditional sales funnel Key: TOFU – Top Of Funnel MOFU – Middle Of Funnel BOFU – Bottom Of Funnel
  3. The CRM Team - Go To Market – Marketing Automation. Messaging: Companies focus on traditional Sales Funnel Management which tracks leads, opportunities and won deals. Focus needs to be on marketing's impact on the generation of high quality leads. Managing leads through the funnel ensures that the sales team only work on high quality leads with a better chance of converting. The CRM Team’s technology allows companies to track web visitors, understand their behavior, convert them into prospects, score them and nurture them through the funnel until they exhibit the behavior that makes them Marketing Qualified Leads. MQL’s are allocated to Sales, and further qualified into SQL (Sales Qualified Leads). And then managed through the traditional sales funnel Key: TOFU – Top Of Funnel MOFU – Middle Of Funnel BOFU – Bottom Of Funnel
  4. The CRM Team - Go To Market – Marketing Automation. Messaging: Companies focus on traditional Sales Funnel Management which tracks leads, opportunities and won deals. Focus needs to be on marketing's impact on the generation of high quality leads. Managing leads through the funnel ensures that the sales team only work on high quality leads with a better chance of converting. The CRM Team’s technology allows companies to track web visitors, understand their behavior, convert them into prospects, score them and nurture them through the funnel until they exhibit the behavior that makes them Marketing Qualified Leads. MQL’s are allocated to Sales, and further qualified into SQL (Sales Qualified Leads). And then managed through the traditional sales funnel Key: TOFU – Top Of Funnel MOFU – Middle Of Funnel BOFU – Bottom Of Funnel