Track | Sustainable and Future-proof Tech Hanna Niemi-Hugaerts, Executive Director, TIEKE Mindtrek Conference 3rd of October 2023. Tampere, Finland www.mindtrek.org

1. Future-proof digitalization is on full
speed – are you on board?
Hanna Niemi-Hugaerts
Executive Director
TIEKE Finnish Information Society Development Centre

2. Hanna Niemi-Hugaerts
Executive director of TIEKE Finnish Information
Society Development Center.
Last decade dedicated to human-centric Smart
Cities, data economy, developer experience and
co-creation.
MA in New Media (Aalto).
Previously worked at City of Helsinki’s innovation
company Forum Virium Helsinki, Finnish
Meteorological Institute, Frantic and Aalto
University.
Twitter: @niemihugaerts

3. MISSION
TIEKE strives to build Europe, including Finland, into a
competitive, renewable and humane society, where both
organisations and individuals make the out of the possibilities
presented by data, digitalisation and technology.

4. In 2025 TIEKE is a well-known and trusthworthy
influencer, networker and accellerator in the
domains of digital skills, data economy,
digitaalisen finance and digital sustainability.
VISION

5. Henkilö
Nimike
sähköposti@tieke.fi
Puhelinnumero
Somet
TIEKE members in 2023

6. 100+ years of experience
100 events per
year
40+
members
Network of 1 000+ national
and international
organizations
26 000 granted
digital badges
100+ projects
16 ongoing
6000 people
signed up
Comms reach 15
000 people

7. Are we leveraging technology in a future-proof
manner?
Environment
and climate
Regulation
and fair
playing
ground
Trust and
value-
creation

8. Environment
and climate
Regulation
and fair
playing
ground
Trust and
value-
creation
• ICT sector (devices, usage, afterlife) estimated to produce
around 4-10% of all emissions (Climate and Environmental
Strategy for the Finnish ICT Sector)
• Usage of natural resources e.g. 1) technology-critical
elements, 2) battery metals and minerals & 3) other metals,
elements and minerals.
• ICT impacts environment through-out lifecycle:
• Carbon footprint (Apple):
Production stage 71 %, usage 19 %
• Mobile devices: energy consumption during
use 20%, other stages of life cycle 80%
(Source: Motiva)
• Need to maximise the handprint of ICT

9. Environment
and climate
Regulation
and fair
playing
ground
Trust and
value-
creation
• Digital economy has been like the wild west
• Role of digital giants has become very influential
• EC has identified gatekeeper companies and
created regulatory restrictions for
organizations operating in such role
• Creating operating space and fairer rules
for smaller players

10. Environment
and climate
Regulation
and fair
playing
ground
Trust and
value-
creation
• 42 percent of Finnish respondants felt that lack of
trust towards the providers prevents them from using
digital services (Sitra’s study in 2019)
• We need to unlock the value of data – also for
the individual users
• Resiliance, security and skills issue as well

11. How to take climate, environment, legislation and
ethics into account?
1st session: Green ICT: How to develop, procure and
compare sustainable ICT solutions.
LUNCH
2nd session (in Finnish): The current and upcoming data
and digitalization regulation.
COFFEE BREAK
3rd session: Focus on data responsibility and AI ethics.

12. Future-proof digitalization is on full speed
Jump on board and enjoy the program!