1. ITB BERLIN HIGHLIGHTS
Presentation By :
Mikkimra M Momin
Airlines Tourism and Hospitality Management

2. The ITB Berlin (Internationale Tourismus-Börse Berlin)
is the world's largest tourism trade fair.
The companies represented at the fair include hotels,
tourist boards, tour operators, system providers, airlines and
car rental companies.

3. The ITB Berlin takes place annually in March at
the Messe Berlin.
The fair always has an official partner country, in 2018
(March 7-11) represented by the German state
of Mecklenburg-Vorpommern.

4. It was founded in the year 1966
When launched it has 9 exhibitors from 5 countries i.e.
Brazil, Egypt, Federal Republic of Germany, Guinea and
Iraq.
In 2016 it Celebrated its 50th Year Anniversary.
Dr. Christian Göke , CEO of Messe Berlin.

5. ITB Berlin at a glance :
-5 Continents
-more than 180 Countries
-1,000 Qualified Top Buyers
-10,000 Exhibitors
-110,000 Trade Visitors
-160,000 Visitors in total
-160,000 Square meters
- 7 Bn. Euro Turnover

6. ITB Berlin covers Segments like :
Countries & Regions
Adventure travel, Responsible Tourism
Business Travel
e-travel world
LGBT travel
Hospitality
ITB book awards

7. Cultural tourism
Luxury
Medical Tourism
MICE Forum
Career centre
Travel Technology
Youth Travel and economy accommodation
Technology, Tours and Activities

8. ITB Berlin Convention
-ITB Berlin Convention is the Leading Travel Industry Think Tank – it has
established itself as the industry’s main knowledge platform. Top-notch
presentations on global trends and innovation make the convention a
path-breaking event for the whole tourism industry.
-200 trendsetting events and a program which focuses on today’s burning
issues
-400 renowned top speakers discuss innovative business models
-28,000 participants attended the lectures, discussions and workshops.

9. Social Responsible of ITB Berlin
-As the World’s Leading Travel Trade Show, ITB Berlin is also a
generator of inspiration for Corporate Social Responsibility.
-Ecological and social responsibility is an essential task for the future
and a requirement for long-term success – not only in the commercial
sense.
-ITB Berlin itself is committed to human rights, social justice, the fight
against the sexual exploitation of women and children, and climate,
environmental and animal protection.