G.R. Chintala, NABARD, Bangladesh, Partnerships that Build Bridges to New Fro...
Lara Storm, Growing Potential: Microfinance-Plus Approaches to Cultivating the New Generation of Young Clients
1.
2. Why Youth? Why Now?
• Today’s global youth population is largest in
history of world.
• 1.5 billion people between 12 and 24.
• 1.3 billion of them live in developing countries.
• Youth comprise more than 50% of the population
in some developing countries.
3. Global Youth Unemployment
• 620 million unemployed youth (15-24)
• Adult -Youth Unemployment Globally - 1:2.8
• North Africa – 3.8
• SE Asia/Pacific – 5.0
4. Designing YFS: How are youth-inclusive
financial services unique?
Slight modifications to terms
and conditions
Complementary non-financial
services
Delivery channels and
marketing techniques
5. Socio-Economic Case for Serving Youth
• Young people are economically active
• Young people need savings
• Young people borrow money
• Existing youth clients demand more personalized services
• Young people need to learn while they are young
• Young people are an investment
6. Business Case for Serving Youth
•Building brand identity
•Increasing client satisfaction/retention
•Cross- selling
•Corporate Social Responsibility (CSR)
•Not ceding market share to competitors
7. The Way Forward
• More youth-friendly banking policy and regulation
• Increased funding and advocacy for product
experimentation
• More research on what works