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L storm workshop-slides_making_cents

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L storm workshop-slides_making_cents

  1. 1. Why Youth? Why Now? • Today’s global youth population is largest in history of world. • 1.5 billion people between 12 and 24. • 1.3 billion of them live in developing countries. • Youth comprise more than 50% of the population in some developing countries.
  2. 2. Global Youth Unemployment • 620 million unemployed youth (15-24) • Adult -Youth Unemployment Globally - 1:2.8 • North Africa – 3.8 • SE Asia/Pacific – 5.0
  3. 3. Designing YFS: How are youth-inclusive financial services unique? Slight modifications to terms and conditions Complementary non-financial services Delivery channels and marketing techniques
  4. 4. Socio-Economic Case for Serving Youth • Young people are economically active • Young people need savings • Young people borrow money • Existing youth clients demand more personalized services • Young people need to learn while they are young • Young people are an investment
  5. 5. Business Case for Serving Youth •Building brand identity •Increasing client satisfaction/retention •Cross- selling •Corporate Social Responsibility (CSR) •Not ceding market share to competitors
  6. 6. The Way Forward • • • More youth-friendly banking policy and regulation Increased funding and advocacy for product experimentation More research on what works
  7. 7. The last word from the clients…

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