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- 1. The Evolution Of Internet How we use technology and its impact on our life
- 2. The Birth Of Internet The Internet has become a vital part of the modern world, inseparable from daily life and routine. The first appearance of internet is the early 60s, when a MIT computer scientist comes up for a global computer network and create with the government ARPANET. From that moment we have a rapid increase of the internet, the creation of the World Wide Web (WWW), the introduction of Internet Explorer by Microsoft, the first Ecommerce known as Amazon, lately Google and the social media.
- 3. How People Use Search Engines Shopping Research Entertainment Search that reflect a buying mindset. Looking for answers and to fulfill specific purpose. They look up things like videos, movie trailers, games, and social networking sites.
- 4. Digital Devices Used By People Smartphone have pulled away from laptops and desktop to become the most important device used to access the internet.
- 5. 60% 28% 8% 4% 0% 10% 20% 30% 40% 50% 60% 70% Category 1 Smartphone Laptop & Tablet Desktop PC Others
- 6. What Consumers Buy Online And Trends So far, 69% of Americans have shopped online, and 25% of Americans shop online at least once per month. The majority (59%) of these shoppers bought clothing items, and 47% bought their first item on Amazon.
- 7. Internet User In The World A total of 5 billion people use the internet today , equivalent to 63% of the world’s population. Internet users continue to grow too , with the latest data indicating that the world’s connected population grew by 200 million by April 2022.
- 8. Asia 48% Americas 22% Europe 19% Africa 10% Oceania 1% Internet Users By Regions Asia Americas Europe Africa Oceania
- 9. The Future Of Digital
- 10. Augmented Reality Helps to create content that is new, interactive, immersive and most importantly , has a seamless, accessible user experience.
- 11. Voice Optimization More dependence on automated digital assistant solutions will allow more categorical and objective digital marketing efforts.
- 12. Omnichannel Approach Small businesses and entrepreneurs no longer need to restrict their online presence to a single Facebook page. With more market expectations and consumer needs, businesses have to be active on various digital channels and platforms.
- 13. Sources • https://www.jefferson.edu • https://thatsearchthing.com • https://optinmonster.com • https://datareportal.com • https://www.myasbn.com