1. APPLE,INC.
NARRATED BY:
SAJID SHAIKH
YASMIN PEREZ
DANIELA RODRIGUEZ
ALAN TORRES
MELISA WILSON

2. “Introducing the iPod didn’t just change how
consumers listen to music; it changed the entire
music industry.”
- Jobs, 2007

3. Apple, Inc., an American Multinational
Corporation, is currently headquartered in
Cupertino, CA where it designs, develops, and sells
computer software, personal computers, and
consumer electronics. Apple currently employs
nearly 600,000 employees, with over 40 owned
subsidiaries.

4. Fortune:
“In general, Apple has become slightly more open and considerably
more corporate. In some cases Cook is taking action that Apple
sorely needed and employees badly wanted. It's almost as if he is
working his way through a to-do list of long overdue repairs the
previous occupant (Jobs) refused to address for no reason other than
obstinacy.”

5. Eddy Cue
Sr. VP
Internet Software & Services
Caig Federighi
Sr. VP
Software Engineering
Johnathan Ive
Sr. VP
Design
Peter Oppenheimer
Sr. VP & CFO
Dan Riccio
Sr. VP
Hardware Engineering
Phillip W. Schiller
Sr. VP
Worldwide Marketing
Bruce Sewell
Sr. VP
General Counsel
Jeff Williams
Sr. VP
Operations
Tim Cook - CEO

6. MARKETING STRATEGIES
DANIELA RODRIGUEZ

7. “Every idea we touch enhances each life it touches.”
- Apple, Inc.

8. “Our Signature”

9. Philosophy -
Apple’s driving force is their media
planning, treating it as much as an art as it is
a science. They are innovative in their
marketing plan just as they are creative with
their unique products. They invest widely in
their research and development in terms of
retail while targeting an extremely large
audience.

10. FINANCIALS
ALAN TORRES

11. "The vast majority of our incremental cash return
will be in the form of share repurchases,"
explaining that "as the Board and management team
deliberated among the various alternatives to
returning cash, we concluded that investing in
Apple was the best. In addition to share
repurchases, we are increasing our current
dividend by 15% to further appeal to investors
seeking yield.”
- TIM COOK

12. Yearly Earnings Forecasts
Source: Apple
Over the Last 4 Weeks
Number of Revisions
Up
Fiscal
Year End
Consensus
EPS* Forecast
High EPS*
Forecast
Low EPS*
Forecast
Number of
Estimates
Sep 2014
43.74
46.7
41.08
26
11
12
Sep 2015
48.87
56.2
44.51
21
6
4
Sep 2016
51.38
52.4
50.79
3
0
0
Sep 2017
62.63
62.63
62.63
1
1
0
Down

13. Yes.
Our Recommendation
Although Apple doesn’t garner the notoriety of high-flying growth
stocks, they're less likely to fail. The compounding effect of the
quarterly payouts, as well as their growth will add up faster than you
can imagine.

15. 15

16. Questions.
main office: 1.767.544.3421
email: investnow@gmail.com.

17. RESOURCES
FORTUNE MAGAZINE
THE WALL STREET JOURNAL
APPLE.COM
THE GUARDIAN MAGAZINE
PHOTO CREDITS:
APPLE.COM
BUSINESS INSIDER

18. credits
SAJID SHAIKH – Introduction
YASMIN PEREZ – Corporate Structure
DANIELA RODRIGUEZ – Marketing Strategy
ALAN TORRES – Financials
MELISA WILSON – CONCLUSION / RECOMMENDATION
PRESENTATION EDITED BY: MELISA WILSON
Group 7