1. • Executives and senior managers
working on strategic issues in service
management and looking to develop
new services
• Learn to develop service business
models and new services
• Improve your competence in leading a
service company
• Acquire new knowledge related to
service value creation and digital
service business
• Network with other professionals
dealing with similar challenges
• Innovate the way your organization
thinks about selling services and learn
to develop innovative business models
to increase competitive advantage
• Develop leaders who deliver value by
developing new, or growing existing,
service solutions, and steering high
performance with motivated people
For Personal Benefits Organizational Benefits
Leadership and Strategy / Top Management / Start September 2015
www.aaltoee.com/leadingservicebusiness
ACCELERATE,
INNOVATE AND
LEAD YOUR SERVICE
BUSINESS”
Leading
Service
Business
Executive Program
Mechelininkatu 3 C
FI-00100 Helsinki
www.aaltoee.com
Tel. +358 10 837 3700
Fax. +358 10 837 3710
info@aaltoee.fi
Contact: Kirsi Gyldén
kirsi.gylden@aaltoee.fi
Tel. +358 10 837 3742

2. THE PROGRAM GAVE A GOOD OVERVIEW OF THE FUTURE
POSSIBILITIES OF SERVICE. IT ALSO PROVIDED AN
EXCELLENT NETWORKING OPPORTUNITY AND HELPED
DEAL WITH COMPLEXITY, WHICH IS THE MOST PRESSING
QUESTION IN SERVICE BUSINESS TODAY – WHERE TO
START EATING THE ELEPHANT.”
Paula Bello
D.A., Senior Design Specialist, KONE
ReferenceIn Brief
Executive Program
Mechelininkatu 3 C
FI-00100 Helsinki
www.aaltoee.com
Aalto University Executive Education reserves
the right to make changes to the program.
Program Fee
Dr. Pekka Mattila, Aalto University
School of Business
Dr. Mikko Laukkanen, Aalto University
School of Business
Dr. Tomas Falk, Aalto University School
of Business
Aalto University Executive Education
Mechelininkatu 3 C, 00100 Helsinki
The program runs from September 2015
to November 2015.
Apply at www.aaltoee.com by
September 3, 2015.
€ 7,300+ VAT
Place and TimeInstructors
Leadership and Strategy / Top Management / Start September 2015
www.aaltoee.com/leadingservicebusiness
Modules
Leading Service Business
September/October 2015
Service Strategies and Business
Models
• Delivering value through service
solutions
• Growing service solutions
• Services as a differentiator
in competitive markets
• Innovating service business models
October 2015
Digitalization and Customer
Relations in Service Business
• Developing digital service models
• Managing value networks
in digital services
• Co-creation with customers
• Managing service recoveries
November 2015
Leading People in a Service
Organization
• Developing an organization that
enables service excellence
and innovation
• Building a culture for service
excellence
• Leading change
Leading Service Business is designed
to give you and your organization new
perspectives and tools to accelerate and
lead your service business. The program
addresses the challenging aspects
of service business such as business
model innovation, value creation, and
leading people.
Up to three European credits (ECTS) can
be transferred from the Leading Service
Business program to the Aalto Executive
MBA or Aalto Part-time MBA program.
Read more at www.aaltoee.com/
leadingservicebusiness
Tel. +358 10 837 3700
Fax. +358 10 837 3710
info@aaltoee.fi
Contact: Kirsi Gyldén
kirsi.gylden@aaltoee.fi
Tel. +358 10 837 3742