You are required to research the above deal from its initial inception to completion. You should pay particular attention to the following: (i) Synergies and expected gains from the acquisition; (ii) The potential motives of, and the investment strategy of, the providers of private equity, Permira, in this acquisition.

1. Mergers and Acquisitions and Private Equity
The investment strategy of the providers of private equity
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Abstract
Before we can get into the depth of the Permira Tilney deal it is important to understand the
meaning of the terms Merger and Acquisition. A merger is when two companies which are
usually of the same size mutually decide to come together and form one single entity. The
individual company stocks are all surrendered and the new entity‟s stocks are issued
thereafter. Acquisition on the other hand is when one company actually takes over another
company. After this the company that has been acquired ceases to individually exist. Over the
years we have witnessed that deals worth millions and billions dictate the fortune of
companies. We seldom know what led to the inception of such deals. On February 2014,
Reuters announced that Permira the European Private Equity fund manager was all set to
acquire Deutsche Banks‟ Investment Manger Tilney.
The sole motive was to create assets worth 9 billion pounds. Back in 2013, Permira had
acquired the investment advisor firm „Bestinvest‟. It was this firm that was destined to be
merged with Tilney‟s regional business. The question that arises is, “Who gains what in such
deals?” The answer is simple. In the case of Permira, the idea was that the combined market
value of the assets of both Permira and Tilney would increase substantially. In the year 2006,
Deutsche bank announced that it would acquire Tilney, which was then a part of its strategy
to expand and strengthen its presence in the wealth management sector in the UK. Back then
Tilney was a company with over 330 employees and had a very strong reach. They had made
various acquisitions themselves. Some of these included the Edinburgh Fund Managers‟
client division in 2003 and the Yorkshire bank client division in 2006.