The document discusses the opportunity for a new company called NewCo to enter the internet television market. It summarizes that past entrants to this market have failed, and that the market is still in its infancy. NewCo would take a customer-centric approach rather than focusing on content, and would generate revenue through equipment sales and non-content services rather than content monetization. The document outlines NewCo's antenna-based technology solutions and projections showing it could become profitable within a few years of launching.

2. The NewCo Opportunity:
2009 – Advent of Internet Television
Market Entrants rushed to failure (Boxee, Sezmi, etc.)
Internet Television Today
Still in its infancy, amorphous and undefined
Net Neutrality Internet
All data receives equal treatment – Free and open
Broadcast Television
Networks Broadcast Digital High Definition (1080i) Free
Bridging the Gap
Reimagining Home Entertainment – Designing for the future

3. Explained
Current market offerings focus
on monetizing content.
NewCo is customer-centric,
as opposed to content-centric.
*
Customer Centric means that we focus on the Customer’s experience and
our product’s ease of use. Our monetization comes from initial equipment purchase,
ancillary and non-content based revenue.

4. Market Size
International –
Smartphone Users
2 Billion Smartphones Worldwide
by 2016 with:
58.5 Million in Brazil
39.4 Million in Mexico
18.2 Million in Columbia
14.1 Million in Argentina
*Cable Broadband refers to Broadband
Internet connection and not necessarily TV Cable.
Domestic – Nexus of Home
& Smartphone Users
123.2 Million U.S. Households
(12.4 Million CAN)
91.4 Million U.S. Smartphones
(14.7 Million CAN)
Smartphone penetration 62% 25-34
Music/Video use by 48%
of Smartphone users
55 Million Cable Broadband
Customers* (6.6 Million CAN)
68.2 Million Households Not Cable
Broadband* (5.8 mil CAN)

6. Basic – Connected to Home PC,
Notebook, or Tablet
l 4 and 6 Antenna models
l Each Antenna coupled w/Tuner/Amplifier
l USB connection to PC, Notebook or Tablet
l NewCo App for show selection
Our Solutions: Slide 1 of 2
Antenna Tuner Array (Available in multiple configurations)

7. Full Featured – Connected by HDMI to
Large Format Display or by USB to SmartPhone.
l 4 or 6 Antenna models
l Tuner/Amplifier for each Antenna
l Processor
l 512GB/1TB SSD f/100/200 Hours HD
l WiFi
l USB/HDMI connections f/Smartphone/HDTV
l NewCo Remote Control App for show selection
Our Solutions: Slide 2 of 2
Antenna Tuner Array (Available in multiple configurations)

8. l User Friendly
l iPhone, Android, Windows Apps planned
l Selection by title or genre with both broadcast
and streaming content integrated will facilitate
viewing and/or recording
Our Solutions: The ‘Steering Wheel’
Antenna Tuner Array (Available in multiple configurations)

9. l Antenna Tuner Array Provisional
Patent Application Filed 9/9/13
l Antenna Tuner Array Utility Patent
Application Filed 9/6/14
l CIP Utility Patent Application filed
3/5/2015
l Patent Cooperation Treaty Application
filed 4/9/2015
Our Solutions:
PATENT
PENDING

10. NEWCO
REMOTE
CONTROL
APP

11. MHE Original
NEWCO APPS
NETWORK
OPERATIONS CENTER

13. l Product Sales
l Monthly Subscription @ $7.95
l Affiliate Fees
l Advertising – Targeted Advertising
delivered on Smartphone-based
Remote Control App
Sources of Revenue

14. Based on Projected Domestic Market Only:
English Language Model Only -
l EBIT of 19 Million 2017
l EBIT of 35 Million 2018
l EBIT of 55 Million 2019
l EBIT of 95 Million 2020
Spanish Language Model - f /Domestic Market
Expansion into Canada w/ French Language Model
would both increase profitability significantly.
Financial Projections

15. l Q1 – 1.5M – Completion of
Alpha++ Prototyping
l Q2 – 1.5M – Transition to Beta Prototyping
l Q3 – 2 M – Completion of Beta Prototyping
l Q4 – 2 M -- Production Ramp-up
Investment Breakdown

16. l Technical Agility -- Cohesive
technical team many of whom have
worked together on more than one
project and for over six years.
l Enterprise Primed – Project
organized by incubation team
to move decisively achieving first
mover advantage.
l Marketing Savvy – Branding,
advertising, collateral and packaging
Team Expertise and Strengths
expertise ensuring optimal consumer
acceptance.
l Penetrating Sales -- Familiarity
with domestic and international
consumers assuring maximum sell
through.
l Amplified Success -- Seasoned,
successful, competent chief executive
magnifies likelihood of success.

17. For more information, contact:
Mark Rossow- CEO
972-489-4478
markbrossow@gmail.com
The Opportunity: