TV on the Internet’ is not coming but it has already arrived and set its roots. But television is not dying, it’s just going to evolve- a new makeup and a novel experience. And, how OTT is bringing that change to traditional TV experience.

1. RGB BROADCASTING
www.rgbbroadcasting.com

2.  Do you have any idea about the number of Channels
that you subscribe every month through a Cable
provider?
 None of you would have ever spent at least 10 minutes
with every channel you have subscribed, in your life
time.

3.  Watching only your favourite programmes, as and
when you demand would be the best possible solution
to this issue.
 Simply put, this is what OTT offers you- Over- the –
top delivery of television channels. OTT is the delivery
of film and TV content via the Internet, without
requiring users to subscribe to a traditional cable or
satellite pay- TV services.

4.  OTT is expected to hit the Indian market massively in
this very decade and its high time cable service
providers realise the need to upgrade themselves to
the latest technology.
 The simplest and the most obvious example of OTT in
India is Hotstar. Hotstar, a subsidiary of Star India Pvt.
Ltd has set it foot in 8 languages and is a companion of
any video consumer who bothers the least about the
TV Schedules.

5.  Netflix is another example. Netflix launched its
streaming subscription video-on-demand (SVOD)
service in 2007 and currently has 47 million
subscribers in the US.
 here are many OTT service providers like RGB
Broadcasting who deliver secure, reliable over the top (
OTT ) services.

6.  Their services includes setting up a scalable
technology infrastructure to manage the chaotic
broadband network, setting up a reliable CDN
(Content Delivery Network) for meeting the growing
needs of content distribution, understanding content
consumption patterns across devices and appropriate
bandwidth assignment and maximising revenues are
the success mantras for OTT services.

7.  To conclude, ‘TV on the Internet’ is not coming but it
has already arrived and set its roots. But television is
not dying, it’s just going to evolve- a new makeup and a
novel experience!

8.  For more reference :
http://www.rgbbroadcasting.com/2016/07/05/ott-
revolutionizing-television-experience-india/

9. Thanks for
Reading!