2. What is Business ?
A business (also known as an Enterprise, a company or a Firm) is an organizational entity and legal entity made up of an association
of people, be they natural, legal, or a mixture of both who share a common purpose and unite in order to focus their various talents and
organize their collectively available skills or resources to achieve specific declared goals and are involved in the provision of goods and
services to consumers.
“Never give up. Today is hard, tomorrow will be worse,
but the day after tomorrow will be sunshine,”
says Jack Ma, the founder of the Chinese ecommerce
Alibaba.
Business may be understood as the organized efforts of enterprises to supply consumers with goods and services for a profit
Business may also be social non profit enterprise or state –owned puclic enterprises operated by governments with specific social and economic objectves
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4. 4
Thinking Level of UNSUCCESSFUL BUSINESS MINDSET
1 2 THINKING BIG
DISAPPOINTS
3 I GET PAID FOR MY
TIME
4
I’M OFTEN SO
SCAREDE THAT I
END UP NOT
TRYING
5
Visio
n
LIFE HAPPENS TO ME I WANT TO BE RICH
5. 5
Thinking Level of SUCCESSFUL BUSINESS MINDSET
1 2 I LIKE TO THINK BIG3 I GET PAID FOR
RESULTS
4 I ACT EVEN IF I’M
SCARED
5
Visio
n
I CREATE MY LIFE I AM COMMITTED TO
BEING RICH
6. 6
Business Environment
Business Environment encompasses the -climate’ or set of conditions,
economic, social, political or institutional in which business operations are
Conducted.
Environment =
Opportunities &
Threats
Definition of Business environment by Davis Keith “ The Aggregate of all conditions events
and influences that surround and affect business.”
Business environment refers to all those internal and external factors that have a bearing
on the business
Circumstances, influences, stresses, and competitive, cultural,
demographic, economic, natural, political, regulatory, and
technological factors(called environmental factors) that effect the
survival, operations, and growth of an organization
7. Business Environment
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Need & Importance of Business Environment.
Economic Changes
To exploit business opportunities fully.
Flexible
The study of Business Environment
helps keeping the business flexible.
Utilization
To ensure optimum utilization of
resources.
Socially Acceptable
To make business socially acceptable.
To understand future problems
and prospects.
To maintain adaptability to socio-
economic changes.
To keep the business enterprise
alert.
Opportunities
Alert
Future
8. 8
Indian Global Business
India is the top-ranked
economy in Central and
Southern Asia
It ranks second on
innovation quality
amongst middle-income
economies, overtaking
Brazil
India is a young country
with about 63%
population currently
being in the working age
group of 15-59 years
Income
Young country
R&D
9. 9
Indian Global Business
India is currently placed 3rd on the global list of the top five startup communities.
The country has been able to establish a strong footprint in becoming a globally
recognized Startup Nation. India has improved its innovation ranking in GII to
reach 66th position from its last year’s rank of 81st, India is the top-ranked
economy in Central and Southern Asia, showing particular strengths in tertiary
education and R&D, including global R&D intensive firms, the quality of its
universities and scientific publications, its market sophistication and ICT service
exports where it ranks first in the world. India also over-performs in innovation
relative to its GDP [.Gross Domestic Product: Meaning “the total value of goods
produced and services provided in a country during one year. “]. It ranks second
on innovation quality amongst middle-income economies, overtaking Brazil.
Several Indian companies that started as humble startup have been able to
make a mark in the global investor fraternity.
10. 10
India is a young country
Unlike most of the developed economies,
India is a young country with about 63%
population currently being in the working age
group of 15-59 years
Young Country
The perfect blend of rising aspirations of youth, audacity to pursue their interest and the enterprising bent of mind is helping the country to emerge
as the leaders of new age entrepreneurship. The government is keen to channelize this energy by providing
It is the energy and enthusiasm of this
youth which is the real driving force
behind the entrepreneurial and Startup
success.
11. 11
BENEFITS OF GREEN BUSINESS
Haicamon Endear
CEO & Founder
Green business is smart business. As awareness of the importance of the
preservation of the environment continues to grow in 2010, companies are
looking for ways to become environmentally friendly, also known as "going
green." Not only can green business practices and processes help protect the
environment, they may also help a company improve its bottom line
12. Green Business Start Ups
Eco-
consulting
Retailing of Solar
Power Bank
Eco-friendly
landscaping
Handmade all-
natural/organic
products
Organic catering
Eco-friendly
beauty salon
If you're ready to start a business and you've always been passionate about
protecting Mother Nature, then you might want to join the growing ranks of
green entrepreneurs. Starting an eco-friendly business is an organic step for
environmentalists to take when entering the business world; not only will
your products or services help your customers, your operations will help
support the planet! Still, it can be difficult to know
exactly where to start when it comes to launching
an eco-friendly business
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Start a business, save the planet
13. 1st Green Business Start Ups
Organic Catering
A great way for eco-friendly foodies to share their passion for both food
and the environment is to start an organic catering company. Cater
local events and business luncheons with foods that are made from
organic and locally grown ingredients, and offer free-range meats
along with vegan, gluten-free and paleo-meal options and you'll appeal
to nature lovers and health and wellness enthusiasts alike. Be sure to
keep environmental impact to a minimum by avoiding using plastic and
paper goods as much as possible and composting food waste. And if
you already own a catering company, switching to organic, eco-friendly
foods could be a great way to boost business.
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14. 2nd Green Business Start Ups
Eco-friendly Beauty Salon
With more and more consumers becoming aware of the foods they're
eating, the products they put on their bodies and the impact they have
on the environment, it's no surprise that people are looking for natural
alternatives to their favorite beauty products. Organic and vegan
beauty products — from soaps to shampoos to makeup — are
popping up everywhere. A way to make this trend work for you is to
open an eco-friendly beauty salon. You can start a hair salon that uses
all-natural shampoos and conditioners, or a nail salon that uses
environmentally friendly and vegan polishes and spa treatments. If
cosmetology is your passion, start a beauty business that's Mother
Nature approved.
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15. 3rd Green Business Start Ups
Eco-friendly Landscaping
Professional landscaping may make the front lawn look nice, but all
that maintenance isn't necessarily great for the environment. With
some eco-friendly techniques, you can help homeowners make their
yards literally and figuratively greener
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16. 4th Green Business Start Ups
Eco- Consulting
Are you an expert on green living? Help others make their lives more
eco-friendly by starting an eco-consulting service. These consultants
evaluate homes and offices, and offer solutions to make them more
environmentally friendly. This could mean advising people on how to
switch to energy-efficient appliances or simply implementing a
recycling program. Become a certified eco-consultant to boost your
credibility with potential clients.
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17. 5th Green Business Start Ups
Handmade all-natural/organic products
Soaps, cosmetics and cleaning products are just a few of the
household products that can be made using common organic
materials. Sure, anyone can find a recipe for a sugar scrub or vinegar-
based cleaning solution and do it themselves, but if you package and
sell them in sets, your customers can have those all-natural products
at their fingertips without having to use their own time and resources.
Local markets and events are a good place to sell, or you could start
anonline store.
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18. 6th Green Business Start Ups
Farmers Market Vendor
Thanks to the ongoing organic movement, those with a green thumb
have a golden opportunity to make money by selling produce at their
local farmers market. Having naturally grown fruits and vegetables will
give you an advantage over competing growers that use conventional
methods. You may have to go through an application process and/or
get certified by your local board of health to begin selling
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19. 7th Green Business Start Ups
Sale of Energy Saver Electric Bulbs
The concept of going green is all about saving energy and making use
of an ecosystem friendly gadgets and materials et al. One of the green
product sales businesses that an aspiring entrepreneur can easily
launch is the sale of energy saver electric bulbs. This type of business
is not capital intensive and it can thrive in any location in the world. As
a matter of fact, energy saver electric bulbs are trending currently in
most parts of the world simply because it reduces electric bills.
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20. 8th Green Business Start Ups
Open Solar – Powered Car Dealership Business
Another thriving, promising and profitable green product sale related
business idea that an aspiring entrepreneur who is looking towards
earning income from the green business value chain should consider
starting is to open a solar – powered car dealership shop. Just like
electric – powered cars, solar – powered cars is rapidly gaining
acceptance all over the world simply because it is environmental –
friendly to drive solar – powered cars as against petrol – powered cars.
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21. 9th Green Business Start Ups
Retailing of Solar Power Bank
The retailing of solar power bank is yet another trending and profitable
green product sale related business idea that an entrepreneur who is
looking towards starting an environmental friendly business should
consider starting. Aside from the fact that it cost nothing to re- charge
solar power banks, solar power banks are very effective and can be
used in any part of the world even in places where one can hardly
access electric et al. So if you are looking towards starting a green
product sale related business idea, then one of your options should be
to start retailing of solar power bank.
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22. 10th Green Business Start Ups
Start Blogging on Environmental Related Issues
It is interesting to note that there are loads of people out there who are
making millions annually blogging. If you are an environmental
professional or someone who has sound knowledge in the
environmental industry, then one of the businesses that you can
consider starting is to start blogging on environmental related subjects.
The truth is that if your blog has useful and helpful contents, you will
attract loads of traffic and if you have loads of traffic on your blog, you
can easily secure good advertising deals from stakeholders and other
businesses in your blog. Just ensure that you update your blog
regularly and you will continue to attract traffic.
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23. 23
BENEFITS OF GREEN BUSINESS
Public Relations
Making it look like readable English.
Many desktop publishing
Healthier Workplace
Making it look like readable English.
Many desktop publishing
Consumer Demand
Making it look like readable English.
Many desktop publishing
Cost Savings
Making it look like readable English.
Many desktop publishing
Tax Credits
Making it look like readable English.
Many desktop publishing
Sustainable business or green
business is an enterprise that has
minimal negative impact on the
global or local environment.
Sustainable business have
progressive environmental and
human rights policies.
24. BENEFITS OF GREEN BUSINESS
BENEFITS OF GREEN BUSINESS
1 FINANCIAL BENEFITS
2 COMMUNITY BENEFITS
3 ENVIRONMENTAL BENEFITS
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25. BENEFITS OF GREEN BUSINESS
FINANCIAL BENEFITS
• Expense Reductions
• Enhanced Brand
• Asset Appreciations
• Higher occupancy Rates
• Lower insurance premiums
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26. BENEFITS OF GREEN BUSINESS
COMMUNITY BENEFITS
• Reduction in health risk
• Public safety improvements
• Improvements in thermal
• Strengthening of infrastructure
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27. BENEFITS OF GREEN BUSINESS
Environmental BENEFITS
• Improvements in air and water quality
• Reduction in solid waste
• Reduction in fossil fuel use and
dependence
• Conservation and protection of water
and forest ecosystems
• Promotion of alternative energy
sources
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29. • With increasing population and urbanization, the environment has become
the major concern as its condition is degrading at a rapid pace. People
careless act towards the environment has led our mother Earth to bleed in
pollution causing her to lose the green for which she was known for.
• But this scenario seems to change as entrepreneurs are coming up with
innovative ideas to protect our mother Earth.
• Now let us discuss some of the most amazing startup of our Indian
entrepreneurs who are working towards the betterment of the environment.
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30. Graviky Labs
• Turning Pollution into Ink
• Graviky Labs is one of the few carbon capturing startups in the world and only such startup in India. It is taking
stock of the growing pollution situation in the country by creating paint and ink from pollution itself. The
startup has built a contraption that gets connected to the exhaust on the tail pipe of a vehicle, and once it is
done collecting the raw carbon, the soot, it take it through a purification process which successfully converts
that air pollution into printing ink. The same procedure can be done using chimneys or boats to collect
effluence and then convert that into ink. Read more this company here.
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31. Bakeys
• Cutlery You Can Eat
• Plastic, a petroleum by-product is more harmful to human body because of the presence of several toxins and
carcinogens. Its application as food consumption utensil enhances the chances of these chemicals to get into
the human system.
• Founded in 2010 , Hyderabad based Bakeys worked on the innovative idea of completely removing plastic
cutlery and replace it with edible ones. The edible cutlery is made from flours of less irrigation demanding
crops such as jowar (sorghum). Bakey’s edible spoons come in three different flavours – sweet, plain and
savoury. A set of 100 such spoons costs just Rs 300.
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32. Aura Herbal
• Dying Naturally
• Founded by Arun Baid and Sonal Baid, Aura Herbal is developing their own process of manufacturing natural
textiles and dyes, sourcing herbs and other raw materials through made-to-order contracts with farmers in
Madhya Pradesh and South India. Incubated in Indian Institute of Management, Ahmedabad, Aura opened its
first showroom in Ahmedabad where it announced the launch of the Aura brand of the organic herbal range of
apparels and accessories. Under the brand, Aura Herbal Wear company designs t-shirts, shirts, scarves, yoga
apparels, eco bags, fabrics, undergarments and SPA products by using herbal dyeing process. In this process,
company makes its textiles right from growing cotton to the finished product completely organic and chemical
dye free.
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34. INTRODUCTION
• An Environmental Policy is a statement about an organization's environmental position and values.
• The ISO 14001 standard states that an environmental policy is the organization's overall environmental
performance intentions and direction formally expressed by top management.
• Environmental policy is the commitment of an organization to the laws, regulations, and other policy
mechanisms concerning environmental issues
• Environmental policy comprises two major terms : Environment and Policy.
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35. What should be included in an Environmental Policy?
• The ISO 14001 standard is probably the best reference standard for the development of an environmental
policy. In summary, an environmental policy must be:
• Appropriate to the organization;
• Include a commitment for continual improvement and prevention of pollution;
• Include a commitment to comply to relevant legal and other requirements;
• Provide the framework for setting and reviewing environmental objectives and targets.
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36. History
• The 1960’s marked the beginning of modern environmental policy making
• Environmental Policy was a bipartisan issue and the efforts of the United States of America helped spark
countries around the world to create environmental policies.
• During this period, legislation was passed to regulate pollutants that go into the air, water tables, and solid
waste disposal. President Nixon signed the Clean Air Act in 1970 which set the USA as one of the world leaders
in environmental conservation.
• In the European Union, the very first Environmental Action Programmed was adopted by national government
representatives in July 1973 during the first meeting of the Council of Environmental Ministers.
• Overall organizations are becoming more aware of their environmental risks and performance requirements. In
line with the ISO 14001 standard they are developing environmental policies suitable for their organization
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37. Environmental Policy Instruments
• Environmental policy instruments are tools used by governments to implement their environmental policies.
Governments may use a number of different types of instruments.
• For example, market-based instruments such as taxes and tax exemptions, tradable permits, and fees can be
very effective to encourage compliance with environmental policy.
• Corporate companies who engage in efficient environmental management and are transparent about their
environmental data and reporting benefit from improved business performance.
• Several instruments are sometimes combined in a policy mix to address a certain environmental problem.
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38. Research and Innovation Policy
• Synergic to the environmental policy is the environmental research and innovation policy.
• An example is the European environmental research and innovation policy, which aims at defining and
implementing a transformative agenda to greening the economy and the society as a whole so to achieve a
truly sustainable development.
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39. Sample Environmental Policy Statement
• Name of Organization is committed to reducing its impact on the environment. We will strive to
• improve our environmental performance over time and to initiate additional projects and activities that
• will further reduce our impacts on the environment.
• Our commitment to the environment extends to our customers, our staff, and the community in which we
operate. We are committed to:
• Actively promote recycling both internally and amongst its customers and suppliers.
• Prevent pollution whenever possible;
• Train all of our staff on our environmental program and empower them to contribute and participate;
• Communicate our environmental commitment and efforts to our customers, staff, and our community
• Continually improve over time by striving to measure our environmental impacts and by setting
• goals to reduce these impacts each year.
• Signed:___________________________ Date:___________________
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41. INTRODUCTION
•
There are different policies for forest, water and environmental pollution. But
the experience in implementing these policies over the years has brought out
the need for a comprehensive policy approach to the management of the
environment in the country. Therefore, a new national environment policy was
announced in 2006
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42. OBJECTIVES OF NATIONAL ENVIRONMENT POLICY
• Conservation of critical environmental resources
• Inter-generational equity
• Efficiency in environmental resources use
• Environmental governance in the management of resources
• Enhancement of resources
• Livelihood security for the poor
• Integration of environmental concerns for socio-economic
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43. • CONSERVATION OF CRITICAL ENVIRONMENTAL RESOURCES
• To protect and conserve critical environmental resources and invaluable natural and man-made
heritage which are essential for life-supporting livelihoods and welfare of the society.
• INTER-GENERATIONAL EQUITY
• To ensure judicious use of environmental resources to meet the needs and aspirations of present
and future generations.
• EFFICIENCY IN ENVIRONMENTAL RESOURCES USE
•
• To ensure efficient use of environmental resources in the sense of reduction in their use per unit
of economic output and to minimize adverse environmental impact on society
• LIVELIHOOD SECURITY FOR THE POOR
• To ensure equitable access to environmental resources for poor tribal community
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44. • ENVIRONMENTAL GOVERNANCE IN THE MANAGEMENT OF RESOURCES
•
• To apply the principles of resources and governance i.e. transparency,
rationality, accountability, reduction in costs and time, and public
participation
• ENHANCEMENT OF RESOURCES
• Appropriate technology and traditional knowledge, managerial skill and social
capital will be used for conservation and enhancement of resources.
• INTEGRATION OF ENVIRONMENTAL CONCERNS FOR SOCIO-ECONOMIC
• To integrate environmental concerns into policies, plans, programs and
projects for socio-economic development.
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45. Some List of Countries By Evergreen Area
Brazil
56.10%
This article is a list of
places by forest area
SURVEY
India
China
Australia
USA26.00%
19.00%
21.831%
23.68%
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