This was a Spark Talk for the Public Library Association's 2016 Conference.

1. SHENANIGANS: Get
people in the Library by
using straight-up trickery
Mallory Arents
marents@darienlibrary.org
@MLArents

2. Hi, I'm a
librarian.
Photograph by Bill Branson , public domain

3. Public
Libraries rule.

4. Change the dialogue

5. Trickery is
nothing new
Photograph by Jon Sullivan , public domain

6. Databases =
blegh
Learn a Language
Genealogy 101
Market Research for Your Small
Business
Upgrade Your Book Group

8. No one wants to come to your Holiday
Crafts program

9. When trickery fails,
begin phase two:
friendly coercion

10. Teens love to be
forced into
library programs!

11. Thank you!
Mallory Arents
marents@darienlibrary.org
@MLArents