This is a new start, with new strategies and knowledge that will lead me to pursue a new dream and continue my Mastery Journey

1. Mastery Journey
Timeline

2. Mastery is always in process, it’s always in progress and it is not a
finished task, sometimes it can go in slow motion but it can never stop.
There are several things I have learned that have had positive impact in my personal and professional live
taking the Mastery class. The one that resonate the most inside me is that is important to follow my inner
voice calling, and in that way realize your own potential and express your uniqueness to bring your Life's
Task to fruition.
There are many the Master Leaders in the history studied in this class, all of them pursue a dream, focused
in following their true self. All of them find the way to continually expand their horizons, and adopt certain
strategies to force their mind out of its conventional. Human Brain is a naturally creative instrument. It is
designed to make connections between ideas for envisioning more ways ahead and beyond. In order to
have high levels of creativity
I

3. This is a new start, with new strategies and
knowledge that will lead me to pursue a new
dream and continue my Mastery Journey
My Goal in the following year is
to focus more in assimilate a great deal
of knowledge and practice.
As well explore the new coming media
prototypes, research new directions in the media
design field, incorporate innovation and new
methods to develop creativity.

4. www.lynda.com/Business-Skills-
tutorials/Executive-Leadership-
Fundamentals/167027-2.html
Apply the Mastery concept in our personal own
life, how to be a master in our field, follow our
inner voice avoiding a wrong path, as well have
a good understanding how to apply all the
strategies Dr. Greene give in his book to be
successful in our career.
Focus in connecting the discipline with my
goals and life path. Read some historical cases,
leaders in science that will make me
understand in-depth how important is to be a
good apprenticeship and then develop in-depth
my own personal professional task life.
• Read others books of Dr. Greene
• Do more about my Mastery
• Apply Dr. Paush advise with my son

5. • Focus in decision making
• Expand my design skills
• Apply leadership
Analyze different industries needs.
Implementing design strategies that
can help clients bump up to the
competitive marketing. That course
will help me research strategies and
methods to make effective
multimedia campaigns of advertising
addressed directly to the specific
audience.
http://www.lynda.com/
Business-Design-Business-
tutorials/Running-Design-
Business-Freelancing
/112415-2.html
GOAL
.

6. BrandDevelopment
Analyze, compare and
study the specific business
market needs. At same
time understand the
importance of make a
proper research of the
specific audience needs.
Identified the company
values, core and making a
direct relationship between
the business and its
audience using the right
advertisements tool.
GOAL
.
http://www.lynda.com/Marketing-
Enterprise-Marketing-tutorials/
Branding-Fundamentals/171053-2.html
• Research new market
• Study in detail new audiences
• Identify company core business

7. In agreement with this course
description; the successful media
designers are visual and verbal
communicators. By completing this
course I will be able to understand
and use the right proper way of
writing for advertising and the
copywriting Fundamentals. I will
be able to improve, polish and my
skills in writing persuasively
extending the power of design and
the effective communications.
GOAL
.
• Understanding materials
• Writing and testing headlines
• Structuring copy for
print vs. online delivery
http://www.lynda.com/Business-
Online-Marketing-tutorials/Writing-
Marketing-Copy/149250-2.html

8. In this course I will be translating
concepts into visual design
communications, using methods
of evaluation and developing
research strategies finding the
best solution.
GOAL
.
• Avoid common pitfalls
• Design a new art for my love
• Apply a new style design
http://www.lynda.com/
Web-Web-Design-
tutorials/Collaborative-
Design-Vision-
Strategy/187500-2.html

9. Taking this course I will learn using
different methods how to organize,
process, and evaluate information
from research and apply them into
new media types.
We will be analyzing how the
professional workflow works and
developing strategies for teamwork.
GOAL
.
• Write a business plan
• Determine a most valuable product
• Adopting new media skill
http://www.lynda.com/Business-
Skills-tutorials/Small-Business-
Secrets/156584-2.html

10. This exciting course will cover
various strategies along with the
understanding of the best way to
implement and apply a certain
concept design, focusing
exclusively in the design firm. We
will be refining the concepts of
how to impact and make a very
outstanding bold effect using the
visual concepts.
GOAL
.
http://www.lynda.com/Creative-
Inspirations-tutorials/kithinrichs-
graphicdesigner/58985-2.html
• Keep networking
• Expand visual strategies
• Apply concepts design

11. In this course we will be able
to explore the new media
prototypes, researching new
directions in the media design
field, incorporating innovation
and new methods of
developing the creativity.
GOAL
.
• Create a product-level projections
• Expanding art knowledge
• Develop a worst-case scenario project
http://www.lynda.com/Excel-
tutorials/Making-Business-
Projections/162274-2.html

12. As today media communication is
very multi-platform in this course
we as multimedia designers will be
able to delivery, research and make
an impact in a specific multimedia
campaign. At same time I will be
developing criteria for critique and
a very persuasive presentation.
GOAL
.
• Never do drastic decisions
• Double check postings
• Apply my leadership
http://www.lynda.com/
Design-Design-Skills-
tutorials/Storytelling-
Designers/165645-2.html

13. In this course I will understand how to
measure a design effectiveness using
marketing research tactics. To capture
and understand how to test designs in
different prototypes and users.
I will study the basic concepts about
metric and marketing strategies and
how to implement in the industry.
GOAL
.
• Write a new strategic for my business
• Understand materials
• Apply a test design for a Latin business
http://www.lynda.com/
Acrobat-9-tutorials/web-site-
planning-and-wireframing-
hands-on-training/757-2.html

14. Simulating a professional working
environment I will prepare a thesis, each
of the students will have to present an
online presentation thesis project to a
panel of professionals.
I will acquire the knowledge of how to
organize the content for the
presentation, and present a professional
multimedia campaign solution.
GOAL
.
• Drink Cuban coffee before presentation
• Choose carefully from two campaign
• Develop a worst-case scenario strategy
http://www.lynda.com/Design-
Design-Skills-tutorials/Five-Step-
Creative-Process/178138-2.html

15. Through this course I will be able
to articulate, manage processes
and understand, the legal and
ethical issues on a global economy
scale, and present them at the
highest level of professionalism
understanding the today’s market.
• Keep focus
•Be myself and kind
• Develop my Mastery Journal
• Never forget where I come from
• Be positive and keep your promises
www.lynda.com/Business-Skills-
tutorials/Executive-Leadership-
Fundamentals/167027-2.html

16. Eric T. Sims
Lone Star College
[P] 281.618.5572
eric.t.sims@lonestar.edu
Rafael Sanchez
West Atlantic Cargo
[P] 281.727.0237
resn@watlanticcargo.com
David A. Matos, CPA, CISA
Matos Cpa Llc
[P] 713.245.6274
dmatos@matoscpa.com
Mae Jemison
100 Starship
[P] 713.528.9000
drmae@100yss.org
Monica Araoz
Art Plus Academy
[P] 512-415-8267
marazon@artplusacademy.com

17. • Member of the International Academy of Visual Arts
• Member of the Social Media Marketing Group
• Member of the Creative Design Pros- Designer
• Member of the Transformational Leadership:
Front Runners in Organizations
• Google Products for Nonprofit Organizations
• Web Marketing Association
• AIGA | Professional association for design
• American Intercontinental University Alumni
• Adobe Photoshop Group
• Digital Media Group
• Latin Business Woman
• 100 Years Starship
• UTHSA SA
• Doctors for social responsibility
• Sisters Tri-ing
• Latino Learning Center
• Love Foster Hope of Houston
• Social Media for Nonprofit
Organizations
• Transformational Leadership:
Front Runners in Organizations

18. Matthews Int Corporation
Market Share: 4.3%
Brand Names: Brandimage,
Anthem, Schawk
SGS International Inc.
Estimated market share: 2.7%
Valassis Communications Inc.
Market Share: 15.8%
Salesforce.com
Estimated market share: 4.2%
GoDaddy.com
Estimated market share: 1.4%

19. • International Student Society
• Christian Campus Fellowship
• Social Media Club
• Media Design Group
• Creative Student Networking
• Media Design Master of Fine Arts
• Student Community Association
• Sisters Tri-ing
• Latino Learning Center
• Shelter institute of Houston
• Latin Business Woman

20. • Honest
• Faithful
• Loyal
• Innovative person
• Who is not afraid to change
• Believe in his team
• Creative
• A happy person
• Understand what family is