Akij Food & Beverage Ltd, Akij Textile Mills Ltd, and Akij Ceramics Ltd are the most potential companies of Akij Group. There are a huge potential and possibilities for these three companies to do well in international market. It is inevitable that Akij Group is one of the leading business firms in Bangladesh and it has the capacity to expand globally. It has been decade Akij Group dominating Bangladesh market and it is the time to enter a new market to gain new target customers. Unlike other companies of Akij Group Akij Food & Beverage Ltd, Akij Textile Mills Ltd, and Akij Ceramics have necessary attributes and ability to meet needs of people from the international market. This report contains the ways of entering Indian market of these three companies and how the goals can be accomplished. As we know the cultural and other contexts of India and Bangladesh are quite similar so it can give these three companies some advantages as a foreign investor and the products offered by these three companies are also compatible with Indian customers. So, from different perspectives, if we analysis the compatibility of these three companies, it will be vivid to us that expanding Akij Food & Beverage Ltd, Akij Textile Mills Ltd, and Akij Ceramics Ltd.’s business operations in India will be profitable initiative for Akij Group.

1. International Business
Dynamic Developers

2. GL
Mousfiur Rahman
10215010
Farhana Rahman
150101001
Shahriar Siddique
1501010033
Tasmon Islam
10215011
Dynamic Developers
Team members
1 Member 2 Member 3 Member 4
ID

3. Todays Agenda
01 Akij Group
Why should Akij Group go for globally
Scopes for International Business in India
1
2
02 Akij Food & Beverage Ltd
Food & Beverage Market of India
Entry modes ( Entering to India )
1
2
03 Entry of (ATML) & Akij Ceramics
Entry Mode for ATML
Entry Mode for Akij Ceramics
1
2

4. Akij Group
Scopes in India
• Growing Demand
• Large market
• Regulatory flexibility
• Lower cost
• Cultural similarities
Why globally?
• Exponential Growth
• To increase target market
• High capital & turnover
• Maximum domestic growth
• Maintains global standards
Akij Group
Overview

5. Challenges & Opportunities in India
06
05
04
01
02
03
CHALLENGES
Intellectual PropertyInfrastructure
High Tariffs and
protectionist
policies
Local Content
Requirements Food Product Approval
Power of States

6. IB Opportunities
in India
Statistics says the population of India
will exceed China by 2020 resulting
potential growth of new industries,
infrastructure, and more. According
to the Indian Commercial Guide, the
most promising sectors are………………
Aerospace & Defense
Education
Energy
Environmental Technology
Travel & Tourism
Healthcare
Financial Services
Agricultural Commodities

7. Compatibility of Akij Food & Beverage Ltd
Opportunities & Threats
Adequate Capital
Product range
Similarities in
values
Opportunities and
threats
Cultural similarities
Adequate Capital
Product Range

8. 19.82
22.38
25.99
30.76
37.18
45.97
0
5
10
15
20
25
30
35
40
45
50
2015 2016 2017 2018 2019 2020
InBillionDollars
Year
Market size of the food and beverages industry across India from 2015 to 2020 (in billio
n U.S. dollars). Source: statista.com

9. Entry Mode of Akij Food & Beverage Ltd
PHASE 1
PHASE 2
PHASE 3
Greenfield Investments 2022
Final step will be greenfield
investment to get the most
out of market
Exporting
AFBL will take its first approach
in India through exporting
Franchising 2020
If 1st approach goes right AFBL
will franchise in India in 2020

10. PHASE 1
Exporting
Local Indian importer sourcing
• Responsive
• Varied
• From different places
• Background analysis
Entry Mode of Akij Food & Beverage Ltd

11. CAS Exporters
D-435
Sampath Nagar
Erode 638011
India
A G Goel & Sons
203, Ashirwad Building
Masjid Bunder (E)
Mumbai 400009
India
Indoglobal Traders Private Limited
Flat No. 101, Amrut Siddhi
Bhide Hospital Lane, Navi Peth
Pune 411030
India
Maega Exports Ind
3-3-780/B
Kuthbiguda
Hyderabad 500027
India
Max Foods
B-226
Ashok Vihar Phase -I
New Delhi 110052
India
Gayatri Exporters
6-3-788/A/45
Durga Nagar Colony, Ameerpet
Hyderabad 500016
India
The list of our importers (Indian) mentioned below

12. Entry Mode of Akij Food & Beverage Ltd
PHASE 2
Franchising
Attributes include
• Lower Capital Requirements
• The geographical extent of
the country
• Cultural Empathy
• Harnessing local market
knowledge

13. Entry Mode of Akij Food & Beverage Ltd
PHASE 3
Greenfield Investments
The final approach
• Maximum profit
• Market growth
• Product variety
• Rapid supply chain

14. Textile Mills Limited (ATML)
Compatible or Incompatible

15. Compatibility of Akij Textile Mills Limited (ATML)
Production capacity 40 tons
per day, 25 tons combed &
carded from Ring Spinning,
10 tons from Schlafhorst
Autocoro & 5 tons
from BD Rotors.
Production Capacity
ATML provides its employee
managerial & technical
training home & abroad by
reputed resource person
from abroad.
Technical Training
Machines from Reiter (Switzerland),
Zinser (Germany), Trutzschler
(Germany)
4 Autocoro from Germany, Eight (08)
Rotor machine
State -of-the-art Technology
Quality is of utmost significance
and is therefore very carefully
controlled
Quality

16. Textile Imports from 2002-03 to 2006 – 2007 (US $ Million)
Item 2002-03 2003-04 2004-04 2005-06 2006-07 (P)
Yarn & Fabrics 509.64 721.24 990.81 1371.90 1449.49
Silk yarn & fabrics 60.55 115.32 178.73 217.87 198.85
Woollen Yarn & Fabrics 20.86 36.55 39.14 46.55 31.94
Other Textile Yarn, Fabrics
& Madeup Articles
340.43 427.27 577.15 828.34 900.36
Cotton Yarn & Fabrics 87.80 142.10 195.79 279.13 318.33
*(P) Provisional
*Source: Foreign Trade Statistics of India (Principal Commodities & Countries) DGCI&S, Kolkata.

17. Entry modes of ATML
• Low initial investment
• Reach customers quickly
• Complete control over production
• The benefit of learning for future
expansion
• It offers low financial risk
• Local operating knowledge is en
ough to run the business
• Costing, timing, customs clearan
ce can be done by agents
• Transportation arrangements can
be done by agents
Why Exporting in India?

18. Ceramics
Compatible or Incompatible

19. What make Akij Ceramics a prominent leader?
Market leader
Creating superior value
Akij Ceramics makes its tiles using cutting-edge-te
chnology and machines imported from Germany
and Denmark. Akij Ceramics uses international
standard machines to deliver the best and
competitive designs along with the complete guara
ntee of the lifelong durability of its floor and wall
tiles which are made in standard universal measur
ements.
Quality Management
In all stage
Akij Ceramics is one of the firsts to take the
initiative in carbon trading in Bangladesh. In hopes
of controlling pollution, Akij Ceramics is providing
economic incentives to achieve reductions in the
emissions of pollutants

20. Entry Mode for Akij Ceramics
Direct distribution
Indian tile companies have their exclusive showroom/
display centers in cities like Delhi, Mumbai, Kolkata,
Pune, Bengaluru etc. This is an expensive model as
it requires setting up of showrooms and deployment
of staff and sale agents.

21. Thanks for
concentration