Copywriting for urban new clothing brand Common Individual

1. ClothingBrand Name:CommonIndividual
Intent: Website introduction
Word Count:100 wordsmax
Brief:
100 wordbrand descriptioncreatedfromasmall brief outline of the brandforuse on website.
Website isvery Verycleanandminimalisticindesign.
The Brand:
Unique streetwearcollectionfocusingonhumanbehaviour.
Strippedbackslogans& animateddesignstoshow we are all simple humansandseparatedby
materialisticthings.
Sloganssuchas: Everylooksbeautiful,Human,NoFilter.Don'tTrade yourauthenticityforapproval.
Onlya fewdesignsata time withlimitedstockthenanew release.
The Text:
Turn downthe soundof modern-daynoise.Connectwiththe real andseparate yourself fromthe
irrelevant.UrbanstreetwearclothingcollectionsfromCommonIndividual.Oursimple one-off designs
and strippedbacksloganscutthroughthe rumblingsof aconsumerrichworld.Our musingsresonate
withthe people of todaywhowantto connectwithwhat’srelevant;withthoughtsthatare true and
feelingsthatmatter.Don’tlistentowhatthey’re feedingyou,insteadspeakforthe crowd – hearthe
echoesandcriesof CommonIndividual.
END
Words: 85