3. 03
HOW CAN I HELP?
Transition from Job to
Business Owner
Develop Systems
Talent
Lead Generation
Agent Productivity & Coaching
Marketing
Transaction Management
Database Management
Culture
Transition Plans
Expansion
QUALIFICATIONS
In less than two years with Keller Williams, I have:
• Attended Mega Camp three times (2014, 2015, 2016)
• Attended Family Reunion (2016)
• Completed eight MAPS Group Coaching Classes
– Leveraged Lead Generation w/Tim Heyl (twice)
– Jaw Dropping Customer Experience
– Model Your Way to a Million
– Open Houses
– Perfect Assistant 101
– Virtual Leverage
– Tapping Top Talent
• Had MAPS Mastery Coaching
• Helped grow a New Hampshire team to $28MM in sales in 2015, a
61% increase year-over-year, which received the Platinum award for
highest team GCI in the Market Center.
• Helped launch an expansion team in Boston on track to close
$40MM in 2016.
• Chaired Technology Committee for 2016 ALC in Bedford, NH
• Grew profit share tree to over 10 people in first year
• Spoke on a panel at the KW New England Regional Mastermind
in Fall 2015.
• Become certified to teach ESO lite (one of just 100 +/- KW
Associates at that time)
• Taught classes in multiple market centers including Bedford, NH,
McLean, VA, Arlington, VA, Summit, NJ, Burlington, VT and
Marco Island, FL
• Attended national training:
– Recruit Select w/Seth Campbell
– Career Visioning w/Adam Hergenrother
– Expansion Systems Orientation w/Kristan Cole (twice)
– OP Boot Camp w/Gene Rivers
– ALC Clinic w/Bruce Hardy
keller
williams
4. NHFineHomes.com Web Traffic Growth*
JULY 2016...... 255,688 user sessions......18% increase
JULY 2015...... 217,302 user sessions ......32% increase
JULY 2014...... 164,709 user sessions...... 81% increase
JULY 2013...... 91,078 user sessions.......176% increase
JULY 2012...... 32,968 user sessions......130% increase
JULY 2011...... 14,347 user sessions ....... 25% increase
JULY 2010 ..... 11,480 user sessions .......18% decrease
JULY 2009 ..... 14,039 user sessions ....... 22% increase
JULY 2008 ..... 11,441 user sessions
* Site grown with organic traffic and SEO personally managed by Link Moser.
No PPC was used to generate these traffic levels.
04
work
experience
Project Management
Marketing Strategy
SEO / SEM / PPC
Real Estate Sales
Collateral Development
Website Development
Social Media Marketing
Direct Mail Campaigns
real estate employment history
AUGUST 2014 - PRESENT
Keller Williams Metropolitan, broker associate
JANUARY 2007 – AUGUST 2014
New Hampshire Fine Homes, broker/owner
AUGUST 2004 – JANUARY 2007
Blue Diamond Realty, partner/co-owner
APRIL 2003 - AUGUST 2004
Windhill Realty LLC, broker/owner
APRIL 2002 – APRIL 2003
RE/MAX Connection, sales person
MAY 2001 – DECEMBER 2001
Prudential Wiita Family Realty, sales person
OCTOBER 1996 – SEPTEMBER 1998
Larrabee Real Estate, sales person
5. 05
MARKETING STRATEGIST/
OWNER
Windhill Design LLC, Loudon, NH
1996 – Present
Established and manage all aspects
of the marketing and web design
consultancy. Develop and lead delivery
of a broad range of marketing projects
for a diverse client base, including
internet marketing (SEO / SEM / PPC),
promotion and graphic design. Manage
a globally dispersed team of design and
technology specialists.
• Built client base through online
marketing and client referrals.
Achieved record growth in 2010,
Growing revenue 75% from 2009 to
2010 and expanding client base from
64 to 93 during the same period.
• Achieved top 5 rankings in Google
for highly competitive keywords / key
phrases, including “NH Web Design,”
“NH Website Design,” and “NH Web
Designer.”
• Developed nhfinehomes.com and
quickly secured #4 rank in Google
for “New Hampshire Real Estate,”
outranking larger, corporate firms.
Leveraged SEO to drive a 94% increase
in visits between 10/2010 and 10/2011.
• Developed and designed web site for
several of the top 10 real estate agents
in New Hampshire.
• Honored with 28 recommendations
on LinkedIn, recognizing marketing
and design expertise and well as a
dedication to delivering outstanding
value and client experiences.
MARKETING DIRECTOR
RE/MAX All American,
The Jackson Team, Loudon, NH
2002 – 2009
Oversaw strategy and implementation of
both traditional and on-line marketing,
from website development to direct mail.
Developed systems to improve client
management, manage follow-up
campaigns and generate referrals.
• Introduced campaigns that helped the
firm secure a dominant market position.
Drove $1M+ growth over three years.
• Served as a technology specialist.
Evaluated and introduced new
technologies that increased efficiency,
reduced costs and enhanced
productivity.
• Integrated cutting-edge technologies –
such as virtual tours – that dramatically
improved customers’ online experiences
by creating more immersive and
engaging content.
6. RESULTS FOCUSED
Employ emerging technology and a deep grasp of internet
marketing strategies to drive growth.
MARKETING EXPERT
Deliver high-value, low-cost campaigns that increase traffic and
connect with target audiences.
TECHNICALLY SAVVY
Leverage technology to increase efficiency, enhance
performance and drive operational excellence.
SELECT TECHNICAL EXPERIENCE
CRM Systems (Infusionsoft, Zoho,
Realty Juggler, Top Producer,
FollowUp Boss)
Adobe Photoshop
HTML
Google Analytics
Facebook Ad Manager
Google Adwords
MailChimp/Vertical Response
Smartsheet
Klipfolio
06
skills &
qualities
7. Additional references
available by request.
07
references
MARK MULCAHY
Operating Principal - Keller Williams Metropolitan, Bedford, NH
Operating Principal - Keller Williams, Marco Island, FL
603-540-1544 | mmulcahy@kw.com
CAROL DELGADO
Team Leader - Keller Williams Arlington, Virginia
703-224-6002 | carol.delgado@kw.com
BARRY KRAMER
Operating Principal & Designated Broker - Keller Williams Sonoran
Living, Scottsdale, AZ
Owner of KW Northern California Region
480-759-4300 | kramer@kw.com
8. “Whether you think you can, or think you can’t — you’re right.”
—Henry Ford