One of the biggest mistakes you can make as a blogger is choosing the wrong niche. In this episode, I will share how to choose a profitable blogging niche.

1. How to
Choose a
Profitable
Blogging
Niche

2. Top Blogging
Niche Mistakes
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3. •They choose passion without profit
PASSION!
PASSION! PASSION!
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4. •They choose passion without profit
•Choosing profit without passion
PROFIT!
PROFIT! PROFIT!
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5. •They choose passion without profit
•Choosing profit without passion
•Choosing niches that are too broad
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6. •They choose passion without profit
•Choosing profit without passion
•Choosing niches that are too broad
•Choosing niches that are too narrow
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7. Recipes for a
Perfect Niche
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8. You are
passionate
about the
topic.
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9. There are
a lot of other people
who are
passionate
about that topic as well.
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10. It's not too
competitive.
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11. There is a big problem
that needs solving
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12. There is a big problem
that needs solving
(and people are willing
to pay for solutions).
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13. 2018 Blog Content Calendar Spreadsheet
Get my
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14. How do you find the
Perfect Niche
for you?
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15. Step 1:
Uncover your passions
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16. Step 1:
Uncover your passions
• What do you enjoy doing?
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17. Step 1:
Uncover your passions
• What do you enjoy doing?
• What would you do for free?
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18. Step 1:
Uncover your passions
• What do you enjoy doing?
• What would you do for free?
• What do people often ask you
for help with?
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19. 2018 Blog Content Calendar Spreadsheet
Get my
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20. Step 2:
Do your research
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21. Step 2:
Do your research
• Do some basic keyword research
 Use the Google Keyword Planner to see how many
monthly searches your top passions get.
 The higher number of searches, the better.
 Put your three passions (and any reasonable variations) in
the tool and dig deeper.
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22. Step 2:
Do your research
• Do some basic keyword research
• Analyze your competition
 Go to Google. Search for “Your niche + Blog”. This will show
you some of the top blogs out there.
 Take top 10 blogs and evaluate to give insights as you
narrow down your niche.
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23. Step 2:
Do your research
• Do some basic keyword research
• Analyze your competition
• Search the “Everything Store”
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24. Step 2:
Do your research
• Do some basic keyword research
• Analyze your competition
• Search the “Everything Store”
 Search for physical and digital products that are popular in your niche.
 This will be good ideas for options for monetization in the future.

25. Step 2:
Do your research
• Do some basic keyword research
• Analyze your competition
• Search the “Everything Store”
• Check out the social activity
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26. Step 2:
Do your research
• Do some basic keyword research
• Analyze your competition
• Search the “Everything Store”
• Check out the social activity
 Search for pages and groups in your niche.
 Check for social activity, popularity, and
engagement among their followers.

27. Your Goal
for this research?
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28. Compare your top three to see how
they stack up against each other.
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29. Compare your top three to see how
they stack up against each other.
Choose one that stands out
amongst the rest.
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30. Compare your top three to see how
they stack up against each other.
Choose one that stands out
amongst the rest.
Use that for the next step.
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31. Step 3:
Choose ONE (and Drill Down)
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32. Step 3:
Choose ONE (and Drill Down)
• What specific aspect?
 What specific aspect of your chosen topic are you going to
specialize in?
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33. Step 3:
Choose ONE (and Drill Down)
• What specific aspect?
• Who are you targeting?
 Choose a very specific demographic
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34. Step 3:
Choose ONE (and Drill Down)
• What specific aspect?
• Who are you targeting?
• What specific problem are you helping them solve?
 People will spend money to solve problems.
 Use your research data to identify a problem you want to
help your target audience solve.
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35. Step 3:
Choose ONE (and Drill Down)
• What specific aspect?
• Who are you targeting?
• What specific problem are you helping them solve?
• What result will you help them achieve?
 Get clear on your desired result/s because it will help with
everything you do.
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36. 2018 Blog Content Calendar Spreadsheet
Get my
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37. When it’s all said and done,
you’ll be able to make the following statement:
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38. When it’s all said and done,
you’ll be able to make the following statement:
My niche is ___________.
I help ___________
do/achieve ____________
so that they can ______________.
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39. For a more in-depth training,
check out the coaching club:
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40. For a more in-depth training,
check out the coaching club:
becomeablogger.com/club/
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