This document outlines a lesson plan for students to explore gender stereotypes in media such as film, television, and print advertisements. The learning intention is for students to identify stereotypes and reimagine alternate portrayals of gender. Students will analyze examples to identify stereotypes, discuss how gender roles are typically portrayed, consider how roles might be reversed, and create their own examples of role reversals. The lesson encourages students to reflect on how stereotypes shape portrayals and can ignore or raise important issues.

1. Representation of
GenderStereotypes
12/02/2019

2.  Learning intention
Students will explore social issues of representation of
gender through the media in film, tv and print
advertisement.You will utilise this knowledge and
reimagine the media to provide different perspectives.
 Success Criteria
Students will be able to identify gender stereotypes in
varies medias.
Students will be able to creatively explore and imagine
alternate versions of gender stereotypes.

3. Stereotypes
What is a stereotype?
What are the typical examples?

4. Gender role
stereotypes
Masculine vs feminine gender roles?
Gender role stereotypes are when a person is expected
to act in a certain way based on societies expectations
related to their masculine or feminine gender.
What are they?

6. TASK:
Respond
 How were the two commercials different?
 Who were the commercials advertised to in
each video?
 How do you know?
 How does it relate to gender role stereotypes?

7. TASK:Observe
and interpret
 As you watchThe StepfordWives movie (2004)
trailer, consider and write down some notes
that pertain to how the women are portrayed
compared to how the men are portrayed.
 What differences are there?
 Note all the stereotypes you see.

9. Representation
 Men tend to be defined by their jobs, occupations, sport and
hobbies – Independent authority figures
 Women tend to be defined by their relationship to men –
portrayed as wife, girlfriend, lover and by their relationship to
their family. – Domesticated, passive
 Women are represented by their body and sexuality.

10. MaleGaze
 Point of view plays a big role in how perceive the narrative.We the
viewer tends to see females from the male point of view – being
told the story through his eyes.
 We see the male character, then the scene cuts to the female
figure – the male gaze.
 We are being told a story through his eyes – the male point of
view.

12. Gender Role
Reversal
Consider the stereotypes we have already discussed.What would it
be like if the roles were reversed?
Will the new gender role fit with our preconceived ideas on how
these gender roles usually look?
Write down in your books howYOU think gender role reversal would
look.

14. Reflect
 How did the gender roles play out?
 Did you notice some stereotypes that you
wouldn’t usually think of? What were they?
 Did it raise any issues that we would normally
ignore?
 Why /Why not?

15. TASK:Create
your own
gender
reversal
 In table groups, find aTV advertisement that is
targeted to one specific gender.
 In dot point, rewrite the advertisement so it is
targeted to the opposite gender.
 Present to the class
 Did it raise any issues? How were the character
represented before compared to now?

16. Print
advertisement

19.  In the print advertisements, how are the men
characterised?
 How are the females characterised?
 What message is being conveyed in the Bosch
ad?
 What message is being conveyed in the Dolce
& Gabbana ad?