En este documento encontrará la descripción de softwares y características de las diferencias de las empresas 1.0 hacia la mejora 2.0

1. ENTERPRISE 2.0 AND SOCIAL
ENTERPRISE (SOCIAL BUSINESS):
THE INTELLIGENT COMPANY.

2. Is fundamental ideas
were defined as a
company that will
start using social
technologies
supported by web
2.0.
McAfee defines this
new business model
as the one that
follows the
paradigm, the search
components, links,
authority criteria,
labels, extensions
and signals.
• BLOGS
• WIKIS
• RSS
• LABELS AND
SOCIAL LABELING
• SOCIAL
NETWORKS
• METAVERSES
• SEARCH ENGINES
• PODCAST
• MAS-UPS
They are what they
are:
Enterprise 2.0

3. EVOLUTION COMPANY 2.0
• THE NEW DEFINITION CONTAINED IN
HIS BOOK ENTERPRISE 2.0: IS ONE
THAT USES EMERGING SOCIAL
SOFTWARE PLATFORMS BETWEEN
COMPANIES, THEIR PARTNERS AND
THEIR CUSTOMERS, WHICH IS
DIVIDED INTO THREE IMPORTANT
CONCEPTS:
• SOCIAL SOFTWARE:It is that software
that connects or collaborates through
collaborative communications and
creates social communities.
• EMERGING SOFTWARE: Is the free
format (freeform) and contains
mechanisms to allow the inherent
patterns and structure interactions of
people that become visible over time
• FREEFORM: That mainly optional, free,
equal to the formal identities of the
organization and accepts many types

4. Company 1.0 Company 2.0
Hierarchy
Friction
Bureaucracy
Inflexibility
Little user control
Falling
Centralized
A time zone
Limits and restrictions
Need to know
Structured information system
Taxonimas
Very complex
Property standards
Planned
Long production cycles
Flat Organization
Dynamic organizational flow
Agility
Flexibility
Technology used by the user
Upward
Distributed
Global teams
Few restrictions
Transparency
Emerging information system
Folksonomies
Simple
Open
In demand
Short production cycles
McAfee also listed the characteristics of a 2.0 company and
compared them with their correspondents of what he called
Enterprise 1.0

5. COMPETITIVE
ADVANTAGES OF
THE COMPANY 2.0
• These technologies and social media are
currently supported:
The company 2.0, and its
evolution in the social
enterprise, supposes a great
competitive advantage over
those companies that do not
rely on social technologies,
however, it requires new
strategies for the
implementation of hardware
and software infrastructures.

6. THE EVOLUTION OF WEB 2.0 HAS BEEN PRODUCED, ESPECIALLY, BY THE CONSOLIDATION
OF THE NEW TECHNOLOGICAL PLATFORMS OF THE DECADE SUCH AS CLOUD COMPUTING
AND BIG DATA, AND THESE TECHNOLOGIES ALSO REQUIRE STRATEGIES FOR THEIR
MIGRATION AND IMPLEMENTATION.

7. THE EVOLUTION TOWARDS
SOCIAL BUSSINES: SOCIAL
ENTERPRISE
Social technologies have transformed the
traditional business model, and the next
model is a social or business enterprise
known as social business. Managers,
professionals and entrepreneurs require a
global vision that allows them to build a
transformation management model in order
to successfully face the evolution towards new
social businesses.