The document provides information about the Diploma in Business and Marketing Strategy offered by the London School of International Business. The qualification is at RQF Level 7 and consists of 5 mandatory units totaling 120 credits focused on strategic management, financial management, marketing management, global marketing, and marketing for small/charity businesses. The diploma aims to provide learners without prior marketing experience the skills needed for a marketing career or allow experienced marketers to advance their professional competence. Students can study online through distance learning with tutor support and assessments include internal exams verified by an awarding body. Requirements include a relevant previous qualification or work experience.

1. LONDON SCHOOL OF INTERNATIONAL BUSINESS www.LSIB.co.uk
Diploma in Business and Marketing Strategy
(SCQF Level 11/ RQF Level 7) (Standard Mode)
Qualification listed on SCQF website | Accredited by EduQual, UK| Assignment
based | Live Tutor Support available
Overview
The Diploma in Business and Marketing Strategy is a Regulated Qualifications
Framework (RQF) equivalent Level 7 qualification. It is designed to offer learners
without prior marketing experience the knowledge and skills they need to be
operationally effective in a career in the Marketing field.
For those learners that do have prior experience in Marketing and who also possess
a professional qualification, the pathway through this programme will develop their
professional competence
The aims of this programme will allow learners to:
 Gain a sound and coherent foundation in marketing, such that they will be
able to define and execute practical marketing interventions that exist in
professional practice
 Synthesise and critically evaluate theoretical frameworks of strategic
marketing, business ethics, design and innovation as applied to marketing
 Demonstrate an understanding of the practical value of these frameworks in a
range of strategic business situations
 Create frameworks for understanding and analysing marketing processes in
diverse organisational types, encountering different and changing marketing
environments
 Develop practical research and analytical capabilities in the context of
market/driven strategy, and in particular in the formulation of value
propositions in provider/customer relationships
 Review, modify, synthesise and apply transferable marketing concepts and
skills in the management of product and market development, in particular
from the strategic perspective
 Critically assess market-sourced data and information from a variety of
organisations and use this for strategic marketing and decision making
 Evaluate a variety of creative approaches to product and service design,
creativity and innovation that may contribute to organisational wealth.
Why is this course right for you?
 Advance your career: 74% say their qualification played a vital role in their
career advancement.

2. LONDON SCHOOL OF INTERNATIONAL BUSINESS www.LSIB.co.uk
 Increase your salary: 78% increase their earning potential within 2 years.
 Enhance your credibility: the qualification is fully accredited and recognised,
it is listed on OfQual website and add values to your educational profile.
Key features
 Learn with the UK’s leading online course provider.
 Study anywhere, anytime on your laptop, phone or tablet
 Live tutor support via chat and email.
 Comprehensive study materials and e-library support.
Description
Qualification structure
The Diploma in Business and Marketing Strategy consists of 5 mandatory units for
a combined total of 120 credits.
Compulsory Units include:
 Strategic Management 30 Credits
 Strategic Financial Management 30 Credits
 Marketing Management in Practice 20 Credits
 Global Marketing 20 Credits
 Marketing for SME, Charity and the Public Sector 20 Credits
Assessment and verification
All units within this qualification are internally assessed and externally verified by the
awarding body. The qualifications are criterion referenced, based on the
achievement of all the specified learning outcomes.
To achieve a ‘pass’ for a unit, learners must provide evidence to demonstrate that
they have fulfilled all the learning outcomes and meet the standards specified by all
assessment criteria.
Apply today - Visit London School of International Business website.
Requirements
Learners must possess:
 Relevant NQF/QCF/RQF Level 6 Award/Diploma
or
 Bachelors degree
or

3. LONDON SCHOOL OF INTERNATIONAL BUSINESS www.LSIB.co.uk
 Any equivalent qualification
or
 5 years of work experience if you do not have any formal education -
considered on case to case basis.
Learner must be 18 years or older at the beginning of the course.
Please get in touch with the admissions team for more information. Visit London
School of International Business website and chat with the admissions agents for
more information.
Career path
Holders of this qualification can join a variety of UK degree programmes at an
advanced stage. Degree top-up programmes can be delivered in the UK, locally, or
by-distance/online.

4. LONDON SCHOOL OF INTERNATIONAL BUSINESS www.LSIB.co.uk
www.LSIB.co.uk
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