Final Report for BusM 490(R) Winter Semester 2015

1. “You can’t just buy
everyone lunch!”
…and other lessons learned
during Bus M 490R
Kinnison Edmunds
April 2015

2. Outline:
 Social Media
 The Brand
 The Blog
 Offering Help
 Interviews

3. Social Media The Brand The Blog Offering Help Interviews
• Learned about the people I know
• Connected with new friends
• Discovered interests
• Expanded influence

4. Social Media The Brand The Blog Offering Help Interviews
What really interests
me?
What do I want to
accomplish?
What do I want to be
known for?
Healthcare Management, 3D
Design and Printing, Social
Entrepreneurship. (and of
course dentistry!)
Use technology and social
innovation to bring oral
health to low-income and
underserved populations.
Dentist, Innovator, Social Entrepreneur

5. Social Media The Brand The Blog Offering Help Interviews
https://medium.com/@kinnisone
 Enjoy writing
 Great way to connect
 Hopefully switch to
WordPress…
 Dental Project

6. Social Media The Brand The Blog Offering Help Interviews
Shift Focus to “how can I Help?”
1. WestPro – Screen
Printing/Embroidery
2. Garafa – Graphic
Design Internship
3. Geronimo Balloons

7. Social Media The Brand The Blog Offering Help Interviews
1. Vincent Van de Poll – UCreate3D
• Dutch Company—found on Angel List
• Obtained email address using Rapportive
• Responded to “Cold Call” email
• Customizable smartphone cases

8. Social Media The Brand The Blog Offering Help Interviews
2. Jon Lund – Garafa Apps
• iPhone App designer since “Day 1”
• SloPro is the most successful app
• Taught me a lot about working with partners—
money changes people
• Runs something called the “Escape House”
• Working on a FlashMob app

9. Social Media The Brand The Blog Offering Help Interviews
3. Ken Kaufman – Contour
• Connected through Jon
• Current president and CFO of Contour
• Former president of Aribex
• Great insights into working with startups in the
dental field
• Aribex produces the “Nomad” X-Ray