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Know Thy Learner
1. Know Thy Learner: Understanding
Learner Characteristics to Enhance
Online Course Design
Kenneth Silvestri, MS, MA
2. BACKGROUND
• Master’s Degree in
Educational Technology
• Graduate Certificate in
Instructional
Technology and Design
• Over 4 years of online
teaching experience
15. DESIGNING FOR THE WEB: Text-Based
Instructional Materials
(1) Use meaningful headings and subheadings
(2) Use tables – large data sets
(3) Use bulleted and numbered lists
(4) Select a typeface for onscreen readability
- 12-point font in Verdana, Georgia, Trebuchet,
or Lucida
(5) Align text and headings to the left
19. INTEGRATING MULTIMEDIA: Audio and Video
“I do appreciate that the instructor
took the time to create
presentation videos which
highlighted the instruction content
for the module. He really took time
to give the students all the
resources they would need to be
successful.” – CCJ 314 Student
Source: Andrew Wuff
21. ENGAGEMENT: Instructor
• Welcome message
• Instructor Bio
• Contact Policy
• Feedback
• Discussion comments
• Summaries after each
module and quarterly updates
Source: https://shsuonline.wordpress.com
22. ENGAGEMENT: Content – Capture Attention
ROBERT GAGNE
STEP 1 – Gain Attention:
“Present a story, problem, or
a new situation that will grab
the learner’s attention.”
26. ENGAGEMENT: Content – Web 2.0
Technologies
• Blog Example
“Although I do not think it
was easier than an essay, I
think I was more motivated
to put more effort into the
blog. It was actually fun.” –
CCJ 341 Student
Source: M. Fisher, 2009
33. RESOURCES
(1) FACULTY FOCUS
http://www.facultyfocus.com
(2) Minds Online: Teaching Effectively with Technology, by Michelle D. Miller
(3) MERLOT II – Multimedia Educational Resources for Learning and Online Teaching
https://www.merlot.org/merlot/index.htm
(4) PhET: Interactive Simulations
https://phet.colorado.edu
34. SOURCES
(1) Bloom B. S. Taxonomy of Educational Objectives, Handbook I: The Cognitive
Domain. (1956) New York: David McKay Co Inc.
(2) Cooper, Graham. (1998) Research into Cognitive Load Theory and Instructional
Design
(3) Fareeza, Marican, Senior Learning Designer. Basics of Chunking.
http://www.slideshare.net/FareezaM/basics-of-chunking
(4) Kelly, Rob. “Seven Guidelines for Designing Effective Course Pages for the
Online Classroom.” Facutly Focus: Higher Ed Teaching Strategies From Magna
Publications. June 18, 2013.
(5) Mayer, Richard. (2009) Multimedia Learning (2nd Edition). Cambridge
University Press
(6) Miller, Michelle D. (2014) Minds Online: Teaching Effectively with Technology.
Harvard University Press
(7) Rose, D. & Meyer, A. Teaching Every Student in the Digital Age: Universal
Design for Learning. (2002). ASCD:
http://www.cast.org/teachingeverystudent/ideas/tes/