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KEECH AUSTRALIA
Strategic	
  Plan	
  
	
  
First choice … Best in our field	
  
By	
  Herbert	
  Hermens	
  
CEO,	
  Keech	
  Australia	
  
“Our	
  vision	
  …	
  to	
  be	
  the	
  best	
  in	
  our	
  field”	
  
Herbert	
  Hermens	
  
CEO,	
  Keech	
  Australia	
  
First	
  choice	
  …	
  quality	
  wear	
  components,	
  
innovaFve	
  soluFons	
  and	
  services	
  
First	
  choice	
  …	
  in	
  mining	
  
First	
  choice	
  …	
  in	
  agriculture	
  
Respected	
  supplier	
  to	
  …	
  defence	
  
Respected	
  supplier	
  to	
  …	
  rail	
  and	
  
other	
  industry	
  
The	
  first	
  choice	
  …	
  in	
  construcFon	
  
and	
  cast	
  wear	
  components	
  
We are Australia’s best
regional private company
Keech	
  is	
  the	
  best	
  because…	
  
Customers	
  trust	
  Keech	
  products	
  
Employees	
  choose	
  to	
  work	
  here	
  
Suppliers	
  want	
  to	
  do	
  business	
  with	
  us	
  
Our	
  community	
  values	
  our	
  contribuFon	
  
We	
  supply	
  a	
  secure	
  return	
  to	
  shareholders	
  
1.	
  Extend	
  our	
  product	
  range	
  to	
  be	
  a	
  supplier	
  	
  
of	
  a	
  full	
  line	
  of	
  high-­‐end	
  mining,	
  construcFon	
  and	
  
quarrying	
  cast	
  wear	
  components.	
  
	
  
Keech Strategies…
2.	
  Develop	
  a	
  globally	
  compeFFve	
  	
  
manufacturing	
  base	
  through	
  automaFon.	
  
	
  
Keech Strategies…
3.	
  Nurture	
  strategic	
  alliances	
  as	
  an	
  OEM	
  supplier	
  	
  
(to	
  drive	
  innovaFon,	
  producFon	
  cost,	
  differenFaFon	
  
and	
  quality).	
  
	
  
	
  
	
  
Keech Strategies…
4.	
  Grow	
  internaFonal	
  presence	
  through	
  
overseas	
  offices	
  (South	
  America	
  (Chile),	
  	
  
Africa	
  (South	
  Africa),	
  North	
  America	
  	
  
(Canada),	
  Asia	
  (Indonesia).	
  
	
  
	
  
Keech Strategies…
5.	
  Develop	
  Keech	
  Mining	
  Supplies	
  to	
  be	
  a	
  quality	
  
and	
  trustworthy	
  supplier	
  and	
  service	
  agent	
  of	
  
mining/construcFon/quarry	
  buckets.	
  
	
  
Keech Strategies…
MINING SUPPLIES
6.	
  Grow	
  Bendigo	
  Pa_ernmakers	
  and	
  implement	
  
addiFve	
  manufacturing	
  (to	
  retain	
  skills,	
  uFlise	
  
pa_erns	
  and	
  become	
  cost	
  neutral).	
  
	
  
Keech Strategies…
7.	
  Develop	
  a	
  new	
  steel	
  recycling	
  business	
  	
  
(to	
  reduce	
  the	
  cost	
  of	
  raw	
  materials	
  and	
  control	
  supply).	
  
	
  
	
  
Keech Strategies…
8.	
  Develop	
  a	
  stand-­‐alone	
  business	
  for	
  distribuFon	
  	
  
and	
  logisFcs.	
  
	
  
	
  
	
  
	
  
Keech Strategies…
9.	
  ConFnue	
  to	
  invest	
  in	
  new	
  product	
  	
  
development	
  through	
  our	
  technical	
  competency	
  	
  
and	
  innovaFon	
  centre.	
  
Keech Strategies…
Bendigo	
  Steel	
  Recyclers*	
  	
  Keech	
  LogisFcs*	
  
*proposed	
  
MINING SUPPLIES
Our Businesses
KEECH AUSTRALIA
	
  
First choice … Best in our field


www.keech.com.au	
  

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Keech Australia - Strategic Plan