The document outlines the strategic plan for Keech Australia to become the best in their field by extending their product range, developing a globally competitive manufacturing base through automation, and nurturing strategic alliances. The plan details nine strategies including growing their international presence, developing new business lines in mining supplies, steel recycling, and logistics, and continuing investment in product development. The overall goal is for Keech Australia to be the premier supplier of high-end mining, construction, and quarrying components.

1. KEECH AUSTRALIA
Strategic
Plan
First choice … Best in our field
By
Herbert
Hermens
CEO,
Keech
Australia

2. “Our
vision
…
to
be
the
best
in
our
field”
Herbert
Hermens
CEO,
Keech
Australia

3. First
choice
…
quality
wear
components,
innovaFve
soluFons
and
services

4. First
choice
…
in
mining

5. First
choice
…
in
agriculture

6. Respected
supplier
to
…
defence

7. Respected
supplier
to
…
rail
and
other
industry

8. The
first
choice
…
in
construcFon
and
cast
wear
components

9. We are Australia’s best
regional private company

10. Keech
is
the
best
because…

11. Customers
trust
Keech
products

12. Employees
choose
to
work
here

13. Suppliers
want
to
do
business
with
us

14. Our
community
values
our
contribuFon

15. We
supply
a
secure
return
to
shareholders

16. 1.
Extend
our
product
range
to
be
a
supplier
of
a
full
line
of
high-­‐end
mining,
construcFon
and
quarrying
cast
wear
components.
Keech Strategies…

17. 2.
Develop
a
globally
compeFFve
manufacturing
base
through
automaFon.
Keech Strategies…

18. 3.
Nurture
strategic
alliances
as
an
OEM
supplier
(to
drive
innovaFon,
producFon
cost,
differenFaFon
and
quality).
Keech Strategies…

19. 4.
Grow
internaFonal
presence
through
overseas
offices
(South
America
(Chile),
Africa
(South
Africa),
North
America
(Canada),
Asia
(Indonesia).
Keech Strategies…

20. 5.
Develop
Keech
Mining
Supplies
to
be
a
quality
and
trustworthy
supplier
and
service
agent
of
mining/construcFon/quarry
buckets.
Keech Strategies…
MINING SUPPLIES

21. 6.
Grow
Bendigo
Pa_ernmakers
and
implement
addiFve
manufacturing
(to
retain
skills,
uFlise
pa_erns
and
become
cost
neutral).
Keech Strategies…

22. 7.
Develop
a
new
steel
recycling
business
(to
reduce
the
cost
of
raw
materials
and
control
supply).
Keech Strategies…

23. 8.
Develop
a
stand-­‐alone
business
for
distribuFon
and
logisFcs.
Keech Strategies…

24. 9.
ConFnue
to
invest
in
new
product
development
through
our
technical
competency
and
innovaFon
centre.
Keech Strategies…

25. Bendigo
Steel
Recyclers*
Keech
LogisFcs*
*proposed
MINING SUPPLIES
Our Businesses

26. KEECH AUSTRALIA
First choice … Best in our field
www.keech.com.au