2. My Questionnaire
• I asked 15 people to fill in my questionnaire. 14 people were from
my target audience while one was from a higher age bracket. This is
so I can see what my target audience would like and also see what I
can include to appeal to a slightly older audience to encapsulate a
wider audience.
What types of magazines do you read? Music Gossip Home Cooking Car Fashion Other…
Do you regularly buy music magazines? Yes No Sometimes
Who influences your music choices? Friends Family TV Magazines Internet Social Networking sites Other…
What is your favourite genre of music? Chart R&B Metal Indie Rock Other…
How much would you be willing to spend on a music magazine? Under £1 £1-£2 £2-£3 £3-£4 £4-£5 £5+
What's your gender? Male Female
How old are you? 16-20 21-24 25-30 31-40 40+
3. What types of magazines
do you read?
9
8
Music: 8
Gossip:5
7 Home:
Cooking:
6
Car: 2
5 Fashion: 2
Other: 1
4
3 I can see from my results that the
majority of my participants read
2 magazines. The other genre
which is read by many people is
1
gossip. This helps me see what
type of genres my participants are
0
Music Gossip Home Cooking Car Fashion Other
interested in so I can start to
incorporate this into my
magazine as well.
4. Do you regularly buy music
magazines?
Yes: 4
No: 8
Sometimes: 3
I can see here that
Yes not many people are
No
particularly keen on
Sometimes
buying magazines so
I need to make sure
that I am making my
magazine appealing
so that people do
actually want to
purchase it regularly.
5. Who influences your music
choices?
Friends: 10
Family: 2
Other TV: 5
Magazines: 4
Social Networking Internet: 4
Social Networking: 3
Internet Other: 4
Magazines
The majority of my
TV participants said that their
family influence their music
Family choices as well as the
internet and TV. Seeing this
Friends it would be good for me to
try and corporate this into
0 2 4 6 8 10 12
my magazine so that I am
catering for my audience.
6. What is your favourite genre of
music? Chart:6
R&B:2
7 Metal:4
Indie:3
6 Rock:5
Other: 4
5 Specified Other= Dance: 1
Acoustic: 1
4
The highest rated genre of
music is Chart so I think I will
3
incorporate this a lot into the
magazine as this is clearly
2
what is wanted. I would try
and incorporate metal/ rock/
1 and indie but I think these
would be quite difficult and
0 wouldn’t have a specific target
Chart R&B Metal Indie Rock Other Dance Acoustic
audience so probably wouldn’t
interest anyone.
7. How much are you willing to
spend on a magazine?
8
Under £1: 2
£1-£2: 4
7
£2-£3: 8
6
£3-£4: 2
£4-£5: 1
5 £5+: 0
4
I have used the
3 results from this
particular question to
2
come up with my own
1
price range for my
magazine as I now
0 know what people are
Under £1 £1-£2 £2-£3 £3-£4 £4-£5
willing to pay.
8. What’s your gender?
Male: 5
Female: 10
Female
The majority of my
participants are female
so I think my magazine
Male is going to be aimed
more at the female
market.
0 2 4 6 8 10 12
9. What’s your age?
16
14
16-20: 14
12 21-24: 0
25-30: 1
10 31-40: 0
40+: 0
8
6
I asked more
younger people
4
what their
opinions were as
2 they are my main
target audience!
0
16-20 21-24 25-30 31-40 40+
