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2014–2015 Carolina Union
assessment highlightst h e u n i v e r s i t y o f n o r t h c a r o l i n a a t c h a p e l h i l l
CO N T E N T S
1	 Mission and Objective
ADMINISTRATION
2	 EBI Overview Highlights
4	 Carolina Union Board of
Directors Retreat
COMMUNICATIONS AND
CREATIVE SERVICES
6	 Treat Yo Self Thursday
EVENTS MANAGEMENT
8	 Post Event Surveys
FACILITIES
MANAGEMENT
10	 Facilities Management
EBI Results
11	 Maintenance and
Housekeeping Survey
STUDENT LIFE &
LEADERSHIP
12	 Fall Training
13	 Student Staff Evaluations
14	 Student Staff
Delightful Dinners
16	 Project Union
17	 Functional Leadership
Workshop Series
Welcome to the 2014–2015 Assessment Highlights Publication!
The Carolina Union is committed to creating safe, inclusive, and educational
experiences that enable students to maximize their time at Carolina. This publication
is a showcase of the great work and the assessments being done in each of the five
areas that comprise the Union. In 2014–2015, the Union reexamined its approach to
collecting data by identifying ways that we can incorporate assessment into current
programming and services and ways to use it to plan for the future. This multistep
process began with department reviews and an evaluation of programs and services.
Our Department Reviews consisted of evaluating our programs and services.
Meetings were held throughout the year with students, staff, faculty, and other
various departments to further understand the needs and desires of the various
stakeholders. Additionally, each area within the Union was asked to provide a
glimpse of their work over the past year. As the Union continues to enhance our
assessment initiatives, we will strive to use all data collected to inform our practice
through programs and services that emphasize student engagement and learning
as the top priority.
Thank you,
Becki Santiago
Student Development Specialist
Carolina Union
University of North Carolina at Chapel Hill
MISSION and OBJECTIVE
The assessment highlighted throughout this document maps to the Division of Student Affairs’ initiative Excellence in Action.
Excellence in Action is a multifaceted initiative which encourages purposeful, measurable engagement with the Carolina
community. Here in the Union, our mission to create safe, inclusive, and educational experiences is demonstrated throughout
the wide variety of programs, services, and spaces we provide to the Carolina community.
Our commitment to Excellence in Action is demonstrated through the assessment projects found in this document. Each
project is listed with its mapped competencies.
The role of assessment is a critical pillar of Excellence in Action as it supports
high-impact co-curricular programs that transform and empower students to
connect experiences in and out of the classroom.
DYNAMIC LEARNING
The intellectual exploration of existing
and emerging knowledge through
the use of critical thinking, creativity,
innovation, and communication skills
that develops life-long learners with the
capacity to address real world problems.
Critical Thinking
Creativity and Innovation
Communication
PERSONAL RESPONSIBILITY
The ownership of one’s actions and
commitments through ongoing
reflection and engagement with
others, in order to develop self-
awareness, interpersonal skills,
wellness, and resiliency. This process
allows one to achieve authenticity,
balance, and a sense of purpose, which
provides a path towards a congruent
wholehearted life.
Self-Awareness
Interpersonal Development
Wellness and Resiliency
HONOR
The fortitude, courage, and character
to stand by personal and community
principles. The willingness to sacrifice
short term personal gain for the good
of long-term goals and the good of
the community. Holding oneself to
congruency between one’s values and
everyday actions and interactions.
Ethics and Integrity
Fairness and Respect for Others
COMMUNITY ENGAGEMENT
The commitment of an individual to
develop cross-cultural perspectives.
To actively engage in local and global
communities as a result of a sense of
responsibility.
Civic Involvement
Local and Global Citizenship
Cross-Cultural Perspectives
	 MISSION AND OBJECTIVE	1
2	 ADMINISTRATION
Union Administration coordinates much of the activity associated with the Union. From helping
with programming to assisting with the needs of student organizations and departments, this
area often wears multiple hats.
EBI OVERVIEW HIGHLIGHTS
The Carolina Union is committed to fostering an inclusive, safe, and educational
environment. One of the ways we demonstrate this commitment is through
participating in a bi-annual nationwide survey that allows us to benchmark our
services, programs, and facilities against ourselves and other institutions.
Educational Benchmarking Incorporated (EBI) works closely with the Association
for College Unions International (ACUI) to deliver a robust instrument that is
disseminated across our campus, and is made available to all students at the
University of North Carolina Chapel Hill.
In 2014, the Carolina Union participated in the EBI survey for the fifth time.
We had an all-time record number of student respond in 2014, with 1119 student
voices represented.
The EBI survey is comprised of twelve factors. We received a score in each of the
factor areas, based on how the students responded to the questions related to
each factor.
Factor 1	 Publicizes the Union and Promotes Campus
Factor 2	 College Union has a Positive Environment
Factor 3	 College Union is Student-Oriented
Factor 4	 College Union is a Source of Entertainment
Factor 5	 College Union Enhances Life and Leadership
Factor 6	 Union Food Variety, Quality, and Price
Factor 7	 Aspects of Dining Service
Factor 8	 Bookstore Staff
Factor 9	 Bookstore Items’ Variety and Price
Factor 10	 Union Cleanliness
Factor 11	 Union Staff
Factor 12	 Overall Program Effectiveness
date of
assessment:
Fall 2014
excellence
in action
competencies:
	Dynamic
	Learning
Communication
assessment
method:
Survey
A D M I N I S T R AT I O N
ADMINISTRATION	3
Once we received our 2014 report from EBI, it was determined
that Factor 1 and Factor 5 were the two critical factors that we
wanted to focus this review on. These areas were identified
by EBI as the Union’s Top Priority. These two areas have
the largest impact on students, and increasing scores
in Factor 1 and 5 is likely to increase our overall program
effectiveness (Factor 12).
Factors 6, 7, 8, and 9 were not considered when the
committee reviewed the overall data and EBI report. These
factors are in relation to food, dining services, bookstore
services, and bookstore staff. These four areas were
identified by EBI as non-predictors of impact on overall
program effectiveness. In the future these factors will be
completely eliminated from the instrument, resulting in a
shorter survey for our students to utilize and a potentially
higher overall program effectiveness score.
DATA’S IMPACT
EBI results influence every area in the Carolina Union. We have continued to focus specifically on Factor 1 (Publicizes the
Union and Promotes Campus) and Factor 5 (College Union enhances Life and Leadership). Examples of our commitment
to raising these scores include hosting critical campus events like Carolina Conversations, along with the creation and
centralization of one dedicated area within the Union, titled Student Life  Leadership.
GRAPH 2: Factor Scores in 2014 OVERALL SCORE: 4.73
Our Overall Program Effectiveness (Factor 12) is determined by all the factors and questions throughout the EBI instrument. Though our overall score was a
4.73 in 2014, we anticipate an increased score in 2016 due to the elimination of extraneous factors (dining and bookstores).
GRAPH 1: Overall Program Effectiveness Scores 2006–2014
We participate in EBI every other year in the spring. We have participated
for the past five cycles, with our first year being 2006. In 2014 our Overall
Program Effectiveness (Factor 12) was up from the scores in 2012 and 2010.
Factor 1
Publicizes the
Union and
Promotes Campus
Factor 2
College Union
has a Positive
Environment
Factor 3
College Union is
Student Oriented
Factor 4
College Union
is a Source of
Entertainment
Factor 5
College Union
Enhances Life
and Leadership
Factor 10
Union Cleanliness
Factor 11
Union Staff
5.87 5.74 5.58
4.30
6.04
5.61
6.5
6
5.5
5
4.5
4
0
5.12
4.8
4.7
4.6
4.5
0
2006 2008 2010 2012 2014
4.75 4.74
4.69
4.56
4.73
4	 ADMINISTRATION
CAROLINA UNION BOARD of DIRECTORS RETREAT
The Carolina Union Board of Directors is comprised of a representative group of
leaders on campus, including the Director of the Carolina Union, faculty members
appointed by the Chancellor, appointed graduate students, and select student
leaders from various student organizations. The Board meets on a monthly basis to
discuss the operation of the Union and how to better improve students’ experiences
with the Carolina Union. This year we delivered a comprehensive instrument to all
board members during their Fall Retreat in September 2014. We then delivered the
same instrument in March 2015 to explore the differences that occurred throughout
each board member’s term.
date of
assessment:
August 2014
 March 2015
excellence
in action
competencies:
	Community
	Engagement
Civic Involvement
assessment
method:
Survey:
Pre- and Post-test
Goals reported by Board of Directors members at the beginning of the year included:
•	 Understand and assist with long-range planning for the Union
•	 Ensure students are aware of the Board
•	 Fully understand Union functions and departments
When asked what they felt they accomplished throughout the 2014–2015 year,
members responses included:
•	 Created the infrastructure to successfully split the CUAB President and Chair of
the Carolina Union Board of Directors positions
•	 Began to take a stance on important campus social issues
•	 Started a master plan that will change the image of the Union in the future, as
well as created a very in depth dialogue on the reconstruction of the Pit
•	 Strengthened Board structure and institutional memory
Board of Directors 2014–2015
ADMINISTRATION	5
DATA’S IMPACT
As we begin developing the Fall Retreat for the Board of
Directors, we will incorporate reviewing specific expectations
including program attendance and presentations hosted by
the Union.
How many Union events do you anticipate attending/did
you attend throughout the 2014–2015 year?
RESULTS
Average
Pre-test Score
Do you agree with the statement: “I am confident in
my knowledge of the Carolina Union resources, services,
and programs.”
50%
2
5
18
4
100%
Average
Post-test Score
List the six members of
the leadership team.
Indicate your level of agreement with the statement: “Board
Leadership takes steps to ensure that fiscal reports are
thoroughly understood by all board members.”
Strongly
Disagree
Strongly
Agree
Top: Dean Woodard, Board of Directors member for 16 years
Bottom: Outgoing Chair of the Board of Directors Gabe Chess (left) with
incoming Chair Jaelyn Coates (right)
6	 COMMUNICATIONS AND CREATIVE SERVICES
TREAT YO SELF THURSDAY
This Union signature event was started in the fall of 2014 to offer an open forum for
students, staff, and faculty to indulge in sweet treats and conversation. These events
happen once a month on a Thursday afternoon. The event has provided the Union
with an informal opportunity to learn more from the community about a variety of
topics including furniture preference, future programming, and diversity initiatives.
In addition to handing out cupcakes, Treat Yo Self Thursday has provided a great
opportunity to Union staff to distribute marketing materials in a timely manner.
During the 2014–2015 year, items have included CUAB film brochures, Halloween
handbills, Student Staff hiring cards, and ESPN wristbands.
CO M M U N I C AT I O N S and C R E AT I V E S E R V I C E S
date of
assessment:
Monthly, October
2014–May 2015
excellence
in action
competencies:
	Personal
	Responsibility
Interpersonal
Development
assessment
method:
Quick assessment,
Whiteboard questions
Communications and Creative Services makes the Carolina community aware of Union services,
spaces, and events through a variety of marketing initiatives. This department also provides
creative services to officially recognized student organizations, Student Affairs departments,
and other University departments. This department of full-time and student staff tackles over
300 design requests annually and brings holidays and new campus traditions to life by planning
engaging events and promotions.
600 CUPCAKES
are given away within the
FIRST HOUR
of the program
600
COMMUNICATIONS AND CREATIVE SERVICES	7
WORD CLOUD: Most Popular Words Used to Describe the Union
DATA’S IMPACT
Treat Yo Self Thursday has grown throughout this year, so we will continue
to host these monthly opportunities next year. The quick assessments we
have been able to collect from students have provided us with support for
various projects including Pit renovations, an activities board restructure, and
furniture consideration. Next semester we are exploring creating a series of
questions that are all related to Carolina Conversations to continue to support
the University’s initiative.
Community
FUN
Food
Comfort
Bagels
CUPCAKES
RELAXATION
FAMILY
CONNECTION
Unity
STUDY
Movies
Wendy’s
Social
Work
Space
Central Fellowship
Events
Entertainment Coffee
Chill
WARMTH
OPEN
AWESOMENESS
COLLABORATION
GROUPS
ACTIVITIES
FREE
ORGANIZATIONS
CONVENIENT
EVERYTHING
DIVERSITY
Togetherness
FRIENDS
HOME
ALPINE
STUDYING
EA
TING
OTH
E
R
WESTLOU
N
G
55%
18%
27%
32
How do you
spend your time
in the building?
COUCH
STUDYING
EA
TING
OTH
E
R
WESTLOU
N
GE
UNDERG
RO
UND
ANNEX
GALLERYOTHER
55%
18%
27%
32%
51%
23%
13%
13%19%
What’s your
favorite space in
the Union?
COUCH
CHAIR
BENCHCHAIR
O
THER
UPHOLSTERE
D
GALLERYDESK
STUDYING
EA
TING
OTH
E
R
WESTLOU
N
GE
UNDERG
RO
UND
ANNEX
GALLERYOTHER
55%
18%
27%
32%
51%
15%
12%
16%
6%
23%
13%
13%19%
What’s your
favorite piece of
furniture in the
building?
RESULTS
The following data was provided to us by
student participants during Treat Yo Self
Thursday events.
8	 EVENTS MANAGEMENT
The Office of Events Management is committed to helping organizations plan and produce vibrant,
creative and successful events by providing a step-by-step process for event planning for all events.
This office is responsible for helping student organizations, UNC departments and affiliates, and
external clients schedule and produce over 16,000 reservations annually.
POST EVENT SURVEYS
The Events Management team is committed to assisting clients and better
understanding their needs. At the end of all large scale events, clients are provided
with an opportunity to provide us with feedback regarding their experience with
the department, staff, and event venue. If clients choose not to complete the online
survey, Events Management assistants reach out via telephone in order to offer
clients every opportunity to provide us with feedback. We use this feedback to
continuously update and improve our event planning process and foster stronger
relationships with our clients.
THE EVENTS PROCESS
date of
assessment:
Ongoing
excellence
in action
competencies:
	Dynamic
	Learning
Communication
assessment
method:
Survey
EASY
DIFFICULT
VERY
EASY
DIFFICULT
25%
9%
22%
44%
VERY
How easy
was your
initial events
experience?
TOP 3 CHALLENGES
OF THE EVENTS PROCESS
$$$
Utilizing
VIRTUAL EMS
Reservation System
COSTS OF EVENTS
ONSITE
TECHNICAL ISSUES
E V E N T S M A N A G E M E N T
EVENTS MANAGEMENT	9
Percentage of clients who indicated
The Union Staff's
CUSTOMER SERVICE
Exceeded
Expectations
Percentage of clients who indicated
The Union Staff's
PROFESSIONALISM
Exceeded
Expectations
Percentage of clients who indicated
The Union Staff's
POSITIVE ATTITUDE
Exceeded
Expectations
Percentage of clients who indicated
An office or person was
PARTICULARLY
HELPFUL
throughout the
events planning process
81%
84%
88%
70%
STAFFING
USE AND QUALITY OF SERVICES
STUDYING
EA
TING
OTH
E
R
57%
60%
94%
DATA’S IMPACT
With data to support the change, this summer Events
Management will be implementing a new training module
to allow students a user-friendly introduction to our events
software. This will also incorporate our common practices
and policies. We also have used the data collected regarding
helpful staff members as a recognition tool.
“The staff in the Office of Events Management was
very professional. On the day of the event everything
was set up when they got there and ready to go.
Staff the day of was very knowledgeable and the
event went very smoothly.”
“I would just say to make the
website more clear about how
to request a reservation and
make the online reservation
part simpler.”
Percentage of clients
who reported using our
BOX OFFICE SERVICES
Percentage of clients
who reported using our
TECH SERVICES
Percentage of clients who reported
EVENT VENUE 
EQUIPMENT
were set to
their preference
Homecoming concert in Carmichael Arena
10	 FACILITIES MANAGEMENT
Facilities Management supports all other Union departments to make sure the building is in tip-
top shape. This department aims to ensure that all other Union departments have the facility they
need to maximize their potential. Housekeeping and maintenance work together seamlessly to
provide a building atmosphere that supports the Carolina Union mission to foster safe, inclusive,
and educational experiences.
FACILITIES MANAGEMENT EBI RESULTS
Our Facilities Management Team consistently receives positive feedback from
users of the Union regarding the maintenance and upkeep of Union spaces. For
the fifth time, our Facilities team was the top scoring area when we received our
Educational Benchmarking Inc. (EBI) results. The following data represents the
Union's EBI results in Factor 10, Union Cleanliness. This data has provided us with
the opportunity to celebrate our Facilities Management team.
date of
assessment:
Fall 2014
excellence
in action
competencies:
	Dynamic
	Learning
Communication
assessment
method:
Survey
GRAPH 1: Factor 10 Scores 2006–2014
In 2014 our score in Factor 10 (Union Cleanliness) was 6.04, far surpassing the
EBI standard of 5.50. Factor 10 has consistently been our highest rated area.
GRAPH 2: Factor 10 Satisfaction by Class Year
Senior students were the most satisfied with the Union's cleanliness, while
graduate students were the least satisfied.
6.1
6.0
5.9
5.8
0
2006 2008 2010 2012 2014
5.90
6.06
5.86
6.00
6.04 6.2
6.0
5.8
5.6
5.4
0
Graduate
Students
Seniors
6.12
Juniors
6.00
Sophomores
6.06
Freshmen
6.08
5.49
FA C I L I T I E S M A N A G E M E N T
FACILITIES MANAGEMENT	11
“The upkeep is great. Much
better than any other
building on campus.”
DATA’S IMPACT
The data collected regarding Facilities Management
has given us the opportunity to celebrate an area that
is often underappreciated. Facilities Management has
also implemented a new system for maintaining the
restrooms in hope that we will see a rise in this score in
the 2016 results. We have also used this data to assist the
External Review team in compiling their report of findings
and recommendations for the future of the Facilities
Management department.
MAINTENANCE and HOUSEKEEPING SURVEY
Our Facilities team recognized that outside users were very satisfied with their
services; however, they also wanted to ensure they were capturing the needs of
their internal users. An instrument was distributed to all student staff, full-time
staff, and tenants of the Union in the Fall 2014 semester.
RESULTS
date of
assessment:
October 2014
excellence
in action
competencies:
	Dynamic
	Learning
Communication
assessment
method:
Survey
GRAPH 3: Factor 10 Satisfaction by Area
DATA’S IMPACT
As Facilities Management continues to map out a renovation plan for the first floor
of the Union, the data collected here provides them with an outline for setting
primary and secondary goals and projects. The Facilities Management team is
also working to release a new communication system that will allow all Union staff
members to be made aware of projects start and end dates in a timely manner.
“Nick and his crew have a
great eye for attention to
detail and are passionate
about what they do.”
“It would be great if communication on
projects to the building got to staff in a
timely manner. I think we need to know
when something is about to start and
when it will end.”
6.2
6.0
5.8
5.6
0
Hallways Entrances Restrooms
6.15 6.13
5.80
SPACE
BAT
H
ROOMS
BOWLINGALLEY
AR
EA
DOCK
REHEARSALLOADING
EA
ST
W
ING
22%
5%
12% 61%
What Union
space would you
most like to see
upgraded?
Overall, Union staff tended to have a more
critical eye regarding the cleanliness of the
Union facilities than our students. However,
our students were slightly less satisfied with
the Union maintenance than our staff.
+.5
SAME
INCREASED4+
INCREASED
3
INCREA
SED
2
INCREAS
ED
1
28%
20%
6%
4%
17%
24%
1%
DECREASED
12	 STUDENT LIFE  LEADERSHIP
DATA’S IMPACT
Using these results we requested a budget increase to allow the four day model
of Fall Training to continue. In the fall we will be expanding the options students
have during training, creating more diversity in the programming to accommodate
both our returning staff and our new staff.
RESULTS
101 student employees participated in the pre-
and post-test. 100 of the 101 students maintained
or increased their scores from the pre- to the
post-test.
FALL TRAINING
In Fall 2014, the Union hosted its first Union-wide training. The training occurred
over four days and included supervisor training, general Union training, and
departmental training. When student staff arrived onsite the first day of training,
they were asked to complete a pre-test and at the end of the training were given
the same instrument. The instrument asked questions regarding their knowledge
of Union policies, procedures, staff, and employment opportunities.
date of
assessment:
August 2014
excellence
in action
competencies:
	Dynamic
	Learning
Critical Thinking
assessment
method:
Survey:
Pre- and Post-test
The Office of Student Life  Leadership of the Carolina Union empowers and transforms students,
staff, and faculty to create positive sustainable change within our communities. The areas that
comprise this department include: Carolina Leadership Development, Carolina Union Activities
Board, Student Organizations, Union Student Staff Development, and Union Assessment.
Change in
Score, Post-test
vs. Pre-test 100%
6 Student Employees
SCORED PERFECTLY
on both Pre- and Post-
S T U D E N T L I F E  L E A D E R S H I P
3.30 2.99
3.38 2.11
	 STUDENT LIFE  LEADERSHIP	13
STUDENT STAFF EVALUATIONS
Along with providing the first Union-wide training, Fall 2014 marked the first formal
evaluations delivered to every student staff within the Union. All supervisors and
students used the same rubric when evaluating their performance, allowing for
comparison of supervisor ratings and self-ratings. The six elements students were
evaluated on were job knowledge, efficiency, reliability, critical thinking, technical
proficiency, and interpersonal communication.
EXAMPLE RUBRIC
All results are out of four, with a maximum total score being 24.
Point of Review 1 - Emerging 2 - Developing 3 - Accomplished 4 - Expert
JOB KNOWLEDGE
EFFICIENCY
RELIABILITY
CRITICAL THINKING
TECHNICAL PROFICIENCY
INTERPERSONAL SKILLS
date of
assessment:
December 2014
excellence
in action
competencies:
	Personal
	Responsibility
Interpersonal
Development
assessment
method:
Self-Evaluations and
Supervisor-Delivered
Student Evaluations
TOTAL SCORES: Out of 24
We were surprised to find that overall managers rated
student staff higher than the students rated themselves.
DATA’S IMPACT
This was the first time all Union student staff were assessed in a systematic way
using the same rubric. To try and raise the average score in the job knowledge area,
each full-time supervisor will sit down to review the data and create a detailed plan
for helping students understand the various work elements that fall into each of the
six categories. These plans will be revealed to student staff during Fall Training. Full-
time staff have had an opportunity to reflect and report back on the usage of the
rubric, and we will be adjusting the rubric to fit various department needs.
1	2	3	4	5	6	7	8	 9	10	11	12	13	14	15	16	17	18	19	20	21	22	 23	24
1	2	3	4	5	6	7	8	9	10	11	12	13	14	15	16	17	18	19	20	21	22	 23	24
Self-
Evaluation
Supervisor
Evaluation
BEST AREA: Out of 4 WORST AREA: Out of 4
INTERPERSONAL
COMMUNICATION
CRITICAL THINKING
RELIABILITY JOB KNOWLEDGE
STUDENT STAFF DELIGHTFUL DINNERS
Leaders within the Carolina Union Employee Forum (CUEF) were trained on focus
group facilitation and hosted multiple opportunities for any student staff to come
and share their stories and opinions regarding the Carolina Union Employee Forum
(CUEF) and their employment experience. The following results highlight the
focus group conversations and outline the feedback we received from the student
leaders who were asked to facilitate the conversations.
ROLE OF CAROLINA UNION EMPLOYEE FORUM
When asked to discuss the role of Carolina Union Employee Forum, the most
common response was that it allowed Union employees to connect to one another.
•	 Most students have contact with
the Carolina Union Employee Forum
through a person they know well or
they have no contact at all.
•	 They appreciate the social events,
however some feel isolated and only
interact within their departments.
CUEF EVENT PREFERENCES
Overwhelming feedback indicated that student staff receive too many emails
related to their employment and events within the Union.
IMPROVING EMPLOYMENT EXPERIENCE
Three common themes emerged when we asked the student staff about ways we
could improve their experience in the Union.
•	 Allow students to utilize rooms that
aren’t currently reserved.
•	 Provide more recognition or
appreciation around mid-term and
final exam times.
•	 Offer on-campus discounts, for
example: The Pit Stop, Lenoir and
Student Stores.
14	 STUDENT LIFE  LEADERSHIP
date of
assessment:
November 2014
excellence
in action
competencies:
	Community
	Engagement
Cross-Cultural
Perspectives
assessment
method:
Focus Groups
“It kinda respects back that we are
still students and we are working.
Having a job in college isn’t an easy
thing so it makes it more fun.”
Host events in the
EVENING
Advertise events further
IN ADVANCE
Showcase events in our
WORK SPACE
Event reminders sent through
REMINDME APP
“Maybe offer training, like ‘CUEF
presents how to fill out your tax
form’ or something like that.”
EMPLOYMENT TAKE-AWAYS
The top 5 things students reported learning while working
for the Union were:
TIME MANAGEMENT
PRIORITIZING TASKS
TEAMWORK
PROBLEM SOLVING
PROFESSIONALISM
	 STUDENT LIFE  LEADERSHIP	15
“I learned the importance of working as a team,
because we have to do so many huge things
together and it really forces you to pull your own
weight and make sure you’re on top of things so
that the whole team functions.”
“It really taught me to be mature and to have a
good work balance as well as extracurriculars
and classes and things, so post-graduation
I think working for the Union is going to be
very beneficial.”
“We all treat each other the same in
that way, I work before you, I do my
work so you don’t have to do both
of our work because one day you’re
going to be working before me.”
DELIGHTFUL DINNER REFLECTION
Student leaders serving on CUEF had the opportunity
to host and facilitate the Delightful Dinners. After the
conclusion of the event, we asked them to reflect on
their experience.
Areas of Excellence
•	 The opportunity allowed students to gain skills in leading
meetings, rationalizing input, and communicating well.
•	 The leadership and teamwork required will provide good
examples for future job interviews.
•	 Leading the dinners helped legitimize the role of CUEF as
student representatives who listen to the students.
Areas for Improvement
•	 Facilitators had trouble remaining neutral and not
providing their own opinions.
•	 Facilitators believed the events could have been better
advertised and had more options.
•	 Facilitators had trouble getting quieter participants to
respond, as discussions were often monopolized by more
outgoing students.
DATA’S IMPACT
We will continue hosting Delightful Dinners in the 2015–2016
year as they were a success for both the facilitators and
student staff. We will use them to continue to explore areas
of success and areas of improvement, and we may move to
incorporate them into the professional development series
we are creating.
16	 STUDENT LIFE  LEADERSHIP
PROJECT UNION
Project Union is a series of creative, monthly events produced entirely by student
staff of the Union. It promotes collaboration, communication, and community
among our employees as well as the Carolina campus community. Project Union
events are designed to engage and enliven non-traditional, little-used spaces in
the Union. Events this year included karaoke, Cheerwine and design, and a variety
of holiday-themed events. The following data outlines the highlights of Project
Union and the student staff who hosted the events.
EVENT DATA
Attendance at Project Union varied on average between 50–160 students. In previous years, attendance
at Project Union has largely been comprised of Union student staff. However, this year the majority of
event attendees were non-employees.
date of
assessment:
Third Tuesday of
every month
excellence
in action
competencies:
	Dynamic
	Learning
Creativity  Innovation
assessment
method:
Survey
Karaoke  Cupcakes
159 ATTENDEES
Halloween Bash
105 ATTENDEES
WALKINGBY
FACEBOOK
TOLD
BY
A
FRIEND
STUDYING
EA
TING
OTH
E
R
43%
23%
18%
5%
4%7%
POSTEROTHER
UNION
WEBSITE
PROJECT UNION COORDINATOR
Each event was supported by a team of student
staff, and they reported to a student Project
Union Coordinator. Student staff were asked to
reflect on their experience with the coordinator.
STUDENT STAFF EVALUATIONS
Students had the opportunity to evaluate the
work of their fellow staff members while planning
Project Union.
How did you
find out about
the event?
87%
71%
83%
71%
Percentage of
attendees who were
NON-
EMPLOYEES
Percentage who felt
the Coordinator
Answered
BUDGET
QUESTIONS
Average score in
TEAMWORK
Average score in
POSITIVE
ATTITUDE
Percentage of
events hosted in the
WEST
LOUNGE
Percentage who felt
the Coordinator
Helped
IMPROVE
their Project
“Lack of or inconsistent
communication was
a problem.”
“It was difficult to find
a time when everyone
could meet, so we
struggled.”
DATA’S IMPACT
Project Union has appeared in varied formats over the course
of the past four years. With the creation of the Student
Life  Leadership department and the strengthening of the
Activities Board, Project Union will be taken over by CUAB in
the 2015–16 year. In 2015–2016 we will replace Project Union
with a professional development requirement. The data
collected regarding numbers and student feedback has been
influential in making this decision.
FUNCTIONAL LEADERSHIP WORKSHOP SERIES
In the fall of 2013 the Office of Student Organizations started a leadership
development program called Functional Leadership Workshop Series. This
program was designed to address the need of practical leadership development
opportunities for student organization officers and general members. During the
first year, 146 students representing 96 student organizations attended at least
one of the 15 workshops. During the second year, we saw a 67% increase in
attendance, with a 98% increase in number of student organizations represented
in at least one workshop.
STUDENT ORGS 101:
The Student Orgs 101 workshop is part of our Basics series which cover topics regarding how an
organization can maximize their use of the resources provided on campus and specifically through the
Carolina Union. It is an introductory session designed for new or aspiring organizations, and/or new
leaders of existing organizations.
DATA’S IMPACT
The data collected for the Student Orgs 101 workshop not only provided us insight
as to how much students knew prior to attending the workshop, but allowed us
to modify the presentation mid-semester in order to more fully address gaps in
the presentation materials. This has also allowed us to make modifications to the
session which will be incorporated into a comprehensive officer training.
	 STUDENT LIFE  LEADERSHIP	17
date of
assessment:
Fall 2014
Spring 2015
excellence
in action
competencies:
	Dynamic
	Learning
Critical Thinking
assessment
method:
Survey:
Pre- and Post-test
STUDENTS
ATTENDED
2.64
2.56
PRE-TEST
PRE-TEST
POST-TEST
POST-TEST
3.15
3.52
Participants performed better on the post-test
at the conclusion of the one hour workshop as
opposed to the pre-test prior to the workshop.
84 42014–2015
SESSIONS
A Charming Evening
FALL
SPRING
EVENT EXPERIENCE Average score out of 7, 65 participants
18	 STUDENT LIFE  LEADERSHIP
“To end poverty and raise the standard of
living for everyone with the introduction
of technological development and best
practices to underdeveloped economies.”
LEADERSHAPE
The LeaderShape Institute® celebrated its five year anniversary at UNC-Chapel Hill
this past spring. The Institute is a week long immersion experience that provides
participants the opportunity to create a just, caring, thriving world and live in
possibility for the week. The UNC session of the Institute has impacted over 400
students, staff, and community partners. The Institute continues to show impact
from the assessment data both quantitatively and qualitatively.
CREATING A VISION
At the Institute students engage in the process of creating their own vision for
the world, their passions are inspiring and several visions from the 2015 session
are featured below. The process of creating a vision acts as a direct assessment of
their knowledge and skill development in strategic thinking.
DATA’S IMPACT
The data we receive from the Institute both qualitative and quantitative in nature
allows Carolina Leadership Development to measure the growth and development
of our students. The data speaks to the high impact practices we provide and
contributes to the overall impact of our office.
date of
assessment:
March 2015
excellence
in action
competencies:
	
Honor
	
Ethics  Integrity
	Personal
	Responsibility
Interpersonal
Development
	Community
	Engagement
Cross-Cultural
Perspectives
assessment
method:
Survey and
Direct Measures
“A future where queer people of
faith will feel loved, accepted, and
validated by their communities of
queers and of people of faith.”
“A world where individuals feel
safe and empowered to live their
lives to the fullest.”
“A world in which
everyone is free
from discrimination.”
The LeaderShape Institute® was a
VALUABLE EXPERIENCE
in developing my capacity to lead
I WOULD RECOMMEND
the LeaderShape Institute® to others
date of
assessment:
August 2014
excellence
in action
competencies:
	Personal
	Responsibility
Self-Awareness
 Interpersonal
Development
	Community
	Engagement
Cross-Cultural
Perspectives
assessment
method:
Survey
CAROLINA UNITED
Carolina United is a signature program of Carolina Leadership Development and
seeks to explore the intersection of social identities through intergroup dialogue.
This five day immersion program serves as a catalyst for social change at UNC
through creating safe and inclusive environments, using variety of interactive
activities, and promoting peer facilitation.
EVENT EXPERIENCE Average score out of 10, 90 participants
The data collected is a reflection of the student experience and their change in
perception of their own ability to make an impact on campus regarding issues of
diversity and multiculturalism.
	 STUDENT LIFE  LEADERSHIP	19
Overall Rating of the
CAROLINA UNITED EXPERIENCE
ABILITY TO MAKE AN IMPACT
on campus regarding issues of diversity and
multiculturalism
DATA'S IMPACT
The data has shown significant impact on the students’ ability to make a a difference
on campus regarding issues of diversity and multiculturalism. Because of the
significance of the data, we have decided to create a more detailed assessment and
parcel out the experience of our counselors and participants. Upon review of the
high impact practice model, we have determined both the counselor and participant
experience qualify as a high impact practice and intend to measure the results at the
upcoming program.
7.875
9.36
3103 FPG Student Union
Campus Box #5210
Chapel Hill, NC 27599-5210
@CarolinaUnion
carolinaunion.unc.edu
ST U DE N T A FFA I R S

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Carolina Union_ AssessmentHighlights_2015

  • 1. 2014–2015 Carolina Union assessment highlightst h e u n i v e r s i t y o f n o r t h c a r o l i n a a t c h a p e l h i l l
  • 2. CO N T E N T S 1 Mission and Objective ADMINISTRATION 2 EBI Overview Highlights 4 Carolina Union Board of Directors Retreat COMMUNICATIONS AND CREATIVE SERVICES 6 Treat Yo Self Thursday EVENTS MANAGEMENT 8 Post Event Surveys FACILITIES MANAGEMENT 10 Facilities Management EBI Results 11 Maintenance and Housekeeping Survey STUDENT LIFE & LEADERSHIP 12 Fall Training 13 Student Staff Evaluations 14 Student Staff Delightful Dinners 16 Project Union 17 Functional Leadership Workshop Series Welcome to the 2014–2015 Assessment Highlights Publication! The Carolina Union is committed to creating safe, inclusive, and educational experiences that enable students to maximize their time at Carolina. This publication is a showcase of the great work and the assessments being done in each of the five areas that comprise the Union. In 2014–2015, the Union reexamined its approach to collecting data by identifying ways that we can incorporate assessment into current programming and services and ways to use it to plan for the future. This multistep process began with department reviews and an evaluation of programs and services. Our Department Reviews consisted of evaluating our programs and services. Meetings were held throughout the year with students, staff, faculty, and other various departments to further understand the needs and desires of the various stakeholders. Additionally, each area within the Union was asked to provide a glimpse of their work over the past year. As the Union continues to enhance our assessment initiatives, we will strive to use all data collected to inform our practice through programs and services that emphasize student engagement and learning as the top priority. Thank you, Becki Santiago Student Development Specialist Carolina Union University of North Carolina at Chapel Hill
  • 3. MISSION and OBJECTIVE The assessment highlighted throughout this document maps to the Division of Student Affairs’ initiative Excellence in Action. Excellence in Action is a multifaceted initiative which encourages purposeful, measurable engagement with the Carolina community. Here in the Union, our mission to create safe, inclusive, and educational experiences is demonstrated throughout the wide variety of programs, services, and spaces we provide to the Carolina community. Our commitment to Excellence in Action is demonstrated through the assessment projects found in this document. Each project is listed with its mapped competencies. The role of assessment is a critical pillar of Excellence in Action as it supports high-impact co-curricular programs that transform and empower students to connect experiences in and out of the classroom. DYNAMIC LEARNING The intellectual exploration of existing and emerging knowledge through the use of critical thinking, creativity, innovation, and communication skills that develops life-long learners with the capacity to address real world problems. Critical Thinking Creativity and Innovation Communication PERSONAL RESPONSIBILITY The ownership of one’s actions and commitments through ongoing reflection and engagement with others, in order to develop self- awareness, interpersonal skills, wellness, and resiliency. This process allows one to achieve authenticity, balance, and a sense of purpose, which provides a path towards a congruent wholehearted life. Self-Awareness Interpersonal Development Wellness and Resiliency HONOR The fortitude, courage, and character to stand by personal and community principles. The willingness to sacrifice short term personal gain for the good of long-term goals and the good of the community. Holding oneself to congruency between one’s values and everyday actions and interactions. Ethics and Integrity Fairness and Respect for Others COMMUNITY ENGAGEMENT The commitment of an individual to develop cross-cultural perspectives. To actively engage in local and global communities as a result of a sense of responsibility. Civic Involvement Local and Global Citizenship Cross-Cultural Perspectives MISSION AND OBJECTIVE 1
  • 4. 2 ADMINISTRATION Union Administration coordinates much of the activity associated with the Union. From helping with programming to assisting with the needs of student organizations and departments, this area often wears multiple hats. EBI OVERVIEW HIGHLIGHTS The Carolina Union is committed to fostering an inclusive, safe, and educational environment. One of the ways we demonstrate this commitment is through participating in a bi-annual nationwide survey that allows us to benchmark our services, programs, and facilities against ourselves and other institutions. Educational Benchmarking Incorporated (EBI) works closely with the Association for College Unions International (ACUI) to deliver a robust instrument that is disseminated across our campus, and is made available to all students at the University of North Carolina Chapel Hill. In 2014, the Carolina Union participated in the EBI survey for the fifth time. We had an all-time record number of student respond in 2014, with 1119 student voices represented. The EBI survey is comprised of twelve factors. We received a score in each of the factor areas, based on how the students responded to the questions related to each factor. Factor 1 Publicizes the Union and Promotes Campus Factor 2 College Union has a Positive Environment Factor 3 College Union is Student-Oriented Factor 4 College Union is a Source of Entertainment Factor 5 College Union Enhances Life and Leadership Factor 6 Union Food Variety, Quality, and Price Factor 7 Aspects of Dining Service Factor 8 Bookstore Staff Factor 9 Bookstore Items’ Variety and Price Factor 10 Union Cleanliness Factor 11 Union Staff Factor 12 Overall Program Effectiveness date of assessment: Fall 2014 excellence in action competencies: Dynamic Learning Communication assessment method: Survey A D M I N I S T R AT I O N
  • 5. ADMINISTRATION 3 Once we received our 2014 report from EBI, it was determined that Factor 1 and Factor 5 were the two critical factors that we wanted to focus this review on. These areas were identified by EBI as the Union’s Top Priority. These two areas have the largest impact on students, and increasing scores in Factor 1 and 5 is likely to increase our overall program effectiveness (Factor 12). Factors 6, 7, 8, and 9 were not considered when the committee reviewed the overall data and EBI report. These factors are in relation to food, dining services, bookstore services, and bookstore staff. These four areas were identified by EBI as non-predictors of impact on overall program effectiveness. In the future these factors will be completely eliminated from the instrument, resulting in a shorter survey for our students to utilize and a potentially higher overall program effectiveness score. DATA’S IMPACT EBI results influence every area in the Carolina Union. We have continued to focus specifically on Factor 1 (Publicizes the Union and Promotes Campus) and Factor 5 (College Union enhances Life and Leadership). Examples of our commitment to raising these scores include hosting critical campus events like Carolina Conversations, along with the creation and centralization of one dedicated area within the Union, titled Student Life Leadership. GRAPH 2: Factor Scores in 2014 OVERALL SCORE: 4.73 Our Overall Program Effectiveness (Factor 12) is determined by all the factors and questions throughout the EBI instrument. Though our overall score was a 4.73 in 2014, we anticipate an increased score in 2016 due to the elimination of extraneous factors (dining and bookstores). GRAPH 1: Overall Program Effectiveness Scores 2006–2014 We participate in EBI every other year in the spring. We have participated for the past five cycles, with our first year being 2006. In 2014 our Overall Program Effectiveness (Factor 12) was up from the scores in 2012 and 2010. Factor 1 Publicizes the Union and Promotes Campus Factor 2 College Union has a Positive Environment Factor 3 College Union is Student Oriented Factor 4 College Union is a Source of Entertainment Factor 5 College Union Enhances Life and Leadership Factor 10 Union Cleanliness Factor 11 Union Staff 5.87 5.74 5.58 4.30 6.04 5.61 6.5 6 5.5 5 4.5 4 0 5.12 4.8 4.7 4.6 4.5 0 2006 2008 2010 2012 2014 4.75 4.74 4.69 4.56 4.73
  • 6. 4 ADMINISTRATION CAROLINA UNION BOARD of DIRECTORS RETREAT The Carolina Union Board of Directors is comprised of a representative group of leaders on campus, including the Director of the Carolina Union, faculty members appointed by the Chancellor, appointed graduate students, and select student leaders from various student organizations. The Board meets on a monthly basis to discuss the operation of the Union and how to better improve students’ experiences with the Carolina Union. This year we delivered a comprehensive instrument to all board members during their Fall Retreat in September 2014. We then delivered the same instrument in March 2015 to explore the differences that occurred throughout each board member’s term. date of assessment: August 2014 March 2015 excellence in action competencies: Community Engagement Civic Involvement assessment method: Survey: Pre- and Post-test Goals reported by Board of Directors members at the beginning of the year included: • Understand and assist with long-range planning for the Union • Ensure students are aware of the Board • Fully understand Union functions and departments When asked what they felt they accomplished throughout the 2014–2015 year, members responses included: • Created the infrastructure to successfully split the CUAB President and Chair of the Carolina Union Board of Directors positions • Began to take a stance on important campus social issues • Started a master plan that will change the image of the Union in the future, as well as created a very in depth dialogue on the reconstruction of the Pit • Strengthened Board structure and institutional memory Board of Directors 2014–2015
  • 7. ADMINISTRATION 5 DATA’S IMPACT As we begin developing the Fall Retreat for the Board of Directors, we will incorporate reviewing specific expectations including program attendance and presentations hosted by the Union. How many Union events do you anticipate attending/did you attend throughout the 2014–2015 year? RESULTS Average Pre-test Score Do you agree with the statement: “I am confident in my knowledge of the Carolina Union resources, services, and programs.” 50% 2 5 18 4 100% Average Post-test Score List the six members of the leadership team. Indicate your level of agreement with the statement: “Board Leadership takes steps to ensure that fiscal reports are thoroughly understood by all board members.” Strongly Disagree Strongly Agree Top: Dean Woodard, Board of Directors member for 16 years Bottom: Outgoing Chair of the Board of Directors Gabe Chess (left) with incoming Chair Jaelyn Coates (right)
  • 8. 6 COMMUNICATIONS AND CREATIVE SERVICES TREAT YO SELF THURSDAY This Union signature event was started in the fall of 2014 to offer an open forum for students, staff, and faculty to indulge in sweet treats and conversation. These events happen once a month on a Thursday afternoon. The event has provided the Union with an informal opportunity to learn more from the community about a variety of topics including furniture preference, future programming, and diversity initiatives. In addition to handing out cupcakes, Treat Yo Self Thursday has provided a great opportunity to Union staff to distribute marketing materials in a timely manner. During the 2014–2015 year, items have included CUAB film brochures, Halloween handbills, Student Staff hiring cards, and ESPN wristbands. CO M M U N I C AT I O N S and C R E AT I V E S E R V I C E S date of assessment: Monthly, October 2014–May 2015 excellence in action competencies: Personal Responsibility Interpersonal Development assessment method: Quick assessment, Whiteboard questions Communications and Creative Services makes the Carolina community aware of Union services, spaces, and events through a variety of marketing initiatives. This department also provides creative services to officially recognized student organizations, Student Affairs departments, and other University departments. This department of full-time and student staff tackles over 300 design requests annually and brings holidays and new campus traditions to life by planning engaging events and promotions. 600 CUPCAKES are given away within the FIRST HOUR of the program 600
  • 9. COMMUNICATIONS AND CREATIVE SERVICES 7 WORD CLOUD: Most Popular Words Used to Describe the Union DATA’S IMPACT Treat Yo Self Thursday has grown throughout this year, so we will continue to host these monthly opportunities next year. The quick assessments we have been able to collect from students have provided us with support for various projects including Pit renovations, an activities board restructure, and furniture consideration. Next semester we are exploring creating a series of questions that are all related to Carolina Conversations to continue to support the University’s initiative. Community FUN Food Comfort Bagels CUPCAKES RELAXATION FAMILY CONNECTION Unity STUDY Movies Wendy’s Social Work Space Central Fellowship Events Entertainment Coffee Chill WARMTH OPEN AWESOMENESS COLLABORATION GROUPS ACTIVITIES FREE ORGANIZATIONS CONVENIENT EVERYTHING DIVERSITY Togetherness FRIENDS HOME ALPINE STUDYING EA TING OTH E R WESTLOU N G 55% 18% 27% 32 How do you spend your time in the building? COUCH STUDYING EA TING OTH E R WESTLOU N GE UNDERG RO UND ANNEX GALLERYOTHER 55% 18% 27% 32% 51% 23% 13% 13%19% What’s your favorite space in the Union? COUCH CHAIR BENCHCHAIR O THER UPHOLSTERE D GALLERYDESK STUDYING EA TING OTH E R WESTLOU N GE UNDERG RO UND ANNEX GALLERYOTHER 55% 18% 27% 32% 51% 15% 12% 16% 6% 23% 13% 13%19% What’s your favorite piece of furniture in the building? RESULTS The following data was provided to us by student participants during Treat Yo Self Thursday events.
  • 10. 8 EVENTS MANAGEMENT The Office of Events Management is committed to helping organizations plan and produce vibrant, creative and successful events by providing a step-by-step process for event planning for all events. This office is responsible for helping student organizations, UNC departments and affiliates, and external clients schedule and produce over 16,000 reservations annually. POST EVENT SURVEYS The Events Management team is committed to assisting clients and better understanding their needs. At the end of all large scale events, clients are provided with an opportunity to provide us with feedback regarding their experience with the department, staff, and event venue. If clients choose not to complete the online survey, Events Management assistants reach out via telephone in order to offer clients every opportunity to provide us with feedback. We use this feedback to continuously update and improve our event planning process and foster stronger relationships with our clients. THE EVENTS PROCESS date of assessment: Ongoing excellence in action competencies: Dynamic Learning Communication assessment method: Survey EASY DIFFICULT VERY EASY DIFFICULT 25% 9% 22% 44% VERY How easy was your initial events experience? TOP 3 CHALLENGES OF THE EVENTS PROCESS $$$ Utilizing VIRTUAL EMS Reservation System COSTS OF EVENTS ONSITE TECHNICAL ISSUES E V E N T S M A N A G E M E N T
  • 11. EVENTS MANAGEMENT 9 Percentage of clients who indicated The Union Staff's CUSTOMER SERVICE Exceeded Expectations Percentage of clients who indicated The Union Staff's PROFESSIONALISM Exceeded Expectations Percentage of clients who indicated The Union Staff's POSITIVE ATTITUDE Exceeded Expectations Percentage of clients who indicated An office or person was PARTICULARLY HELPFUL throughout the events planning process 81% 84% 88% 70% STAFFING USE AND QUALITY OF SERVICES STUDYING EA TING OTH E R 57% 60% 94% DATA’S IMPACT With data to support the change, this summer Events Management will be implementing a new training module to allow students a user-friendly introduction to our events software. This will also incorporate our common practices and policies. We also have used the data collected regarding helpful staff members as a recognition tool. “The staff in the Office of Events Management was very professional. On the day of the event everything was set up when they got there and ready to go. Staff the day of was very knowledgeable and the event went very smoothly.” “I would just say to make the website more clear about how to request a reservation and make the online reservation part simpler.” Percentage of clients who reported using our BOX OFFICE SERVICES Percentage of clients who reported using our TECH SERVICES Percentage of clients who reported EVENT VENUE EQUIPMENT were set to their preference Homecoming concert in Carmichael Arena
  • 12. 10 FACILITIES MANAGEMENT Facilities Management supports all other Union departments to make sure the building is in tip- top shape. This department aims to ensure that all other Union departments have the facility they need to maximize their potential. Housekeeping and maintenance work together seamlessly to provide a building atmosphere that supports the Carolina Union mission to foster safe, inclusive, and educational experiences. FACILITIES MANAGEMENT EBI RESULTS Our Facilities Management Team consistently receives positive feedback from users of the Union regarding the maintenance and upkeep of Union spaces. For the fifth time, our Facilities team was the top scoring area when we received our Educational Benchmarking Inc. (EBI) results. The following data represents the Union's EBI results in Factor 10, Union Cleanliness. This data has provided us with the opportunity to celebrate our Facilities Management team. date of assessment: Fall 2014 excellence in action competencies: Dynamic Learning Communication assessment method: Survey GRAPH 1: Factor 10 Scores 2006–2014 In 2014 our score in Factor 10 (Union Cleanliness) was 6.04, far surpassing the EBI standard of 5.50. Factor 10 has consistently been our highest rated area. GRAPH 2: Factor 10 Satisfaction by Class Year Senior students were the most satisfied with the Union's cleanliness, while graduate students were the least satisfied. 6.1 6.0 5.9 5.8 0 2006 2008 2010 2012 2014 5.90 6.06 5.86 6.00 6.04 6.2 6.0 5.8 5.6 5.4 0 Graduate Students Seniors 6.12 Juniors 6.00 Sophomores 6.06 Freshmen 6.08 5.49 FA C I L I T I E S M A N A G E M E N T
  • 13. FACILITIES MANAGEMENT 11 “The upkeep is great. Much better than any other building on campus.” DATA’S IMPACT The data collected regarding Facilities Management has given us the opportunity to celebrate an area that is often underappreciated. Facilities Management has also implemented a new system for maintaining the restrooms in hope that we will see a rise in this score in the 2016 results. We have also used this data to assist the External Review team in compiling their report of findings and recommendations for the future of the Facilities Management department. MAINTENANCE and HOUSEKEEPING SURVEY Our Facilities team recognized that outside users were very satisfied with their services; however, they also wanted to ensure they were capturing the needs of their internal users. An instrument was distributed to all student staff, full-time staff, and tenants of the Union in the Fall 2014 semester. RESULTS date of assessment: October 2014 excellence in action competencies: Dynamic Learning Communication assessment method: Survey GRAPH 3: Factor 10 Satisfaction by Area DATA’S IMPACT As Facilities Management continues to map out a renovation plan for the first floor of the Union, the data collected here provides them with an outline for setting primary and secondary goals and projects. The Facilities Management team is also working to release a new communication system that will allow all Union staff members to be made aware of projects start and end dates in a timely manner. “Nick and his crew have a great eye for attention to detail and are passionate about what they do.” “It would be great if communication on projects to the building got to staff in a timely manner. I think we need to know when something is about to start and when it will end.” 6.2 6.0 5.8 5.6 0 Hallways Entrances Restrooms 6.15 6.13 5.80 SPACE BAT H ROOMS BOWLINGALLEY AR EA DOCK REHEARSALLOADING EA ST W ING 22% 5% 12% 61% What Union space would you most like to see upgraded? Overall, Union staff tended to have a more critical eye regarding the cleanliness of the Union facilities than our students. However, our students were slightly less satisfied with the Union maintenance than our staff.
  • 14. +.5 SAME INCREASED4+ INCREASED 3 INCREA SED 2 INCREAS ED 1 28% 20% 6% 4% 17% 24% 1% DECREASED 12 STUDENT LIFE LEADERSHIP DATA’S IMPACT Using these results we requested a budget increase to allow the four day model of Fall Training to continue. In the fall we will be expanding the options students have during training, creating more diversity in the programming to accommodate both our returning staff and our new staff. RESULTS 101 student employees participated in the pre- and post-test. 100 of the 101 students maintained or increased their scores from the pre- to the post-test. FALL TRAINING In Fall 2014, the Union hosted its first Union-wide training. The training occurred over four days and included supervisor training, general Union training, and departmental training. When student staff arrived onsite the first day of training, they were asked to complete a pre-test and at the end of the training were given the same instrument. The instrument asked questions regarding their knowledge of Union policies, procedures, staff, and employment opportunities. date of assessment: August 2014 excellence in action competencies: Dynamic Learning Critical Thinking assessment method: Survey: Pre- and Post-test The Office of Student Life Leadership of the Carolina Union empowers and transforms students, staff, and faculty to create positive sustainable change within our communities. The areas that comprise this department include: Carolina Leadership Development, Carolina Union Activities Board, Student Organizations, Union Student Staff Development, and Union Assessment. Change in Score, Post-test vs. Pre-test 100% 6 Student Employees SCORED PERFECTLY on both Pre- and Post- S T U D E N T L I F E L E A D E R S H I P
  • 15. 3.30 2.99 3.38 2.11 STUDENT LIFE LEADERSHIP 13 STUDENT STAFF EVALUATIONS Along with providing the first Union-wide training, Fall 2014 marked the first formal evaluations delivered to every student staff within the Union. All supervisors and students used the same rubric when evaluating their performance, allowing for comparison of supervisor ratings and self-ratings. The six elements students were evaluated on were job knowledge, efficiency, reliability, critical thinking, technical proficiency, and interpersonal communication. EXAMPLE RUBRIC All results are out of four, with a maximum total score being 24. Point of Review 1 - Emerging 2 - Developing 3 - Accomplished 4 - Expert JOB KNOWLEDGE EFFICIENCY RELIABILITY CRITICAL THINKING TECHNICAL PROFICIENCY INTERPERSONAL SKILLS date of assessment: December 2014 excellence in action competencies: Personal Responsibility Interpersonal Development assessment method: Self-Evaluations and Supervisor-Delivered Student Evaluations TOTAL SCORES: Out of 24 We were surprised to find that overall managers rated student staff higher than the students rated themselves. DATA’S IMPACT This was the first time all Union student staff were assessed in a systematic way using the same rubric. To try and raise the average score in the job knowledge area, each full-time supervisor will sit down to review the data and create a detailed plan for helping students understand the various work elements that fall into each of the six categories. These plans will be revealed to student staff during Fall Training. Full- time staff have had an opportunity to reflect and report back on the usage of the rubric, and we will be adjusting the rubric to fit various department needs. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Self- Evaluation Supervisor Evaluation BEST AREA: Out of 4 WORST AREA: Out of 4 INTERPERSONAL COMMUNICATION CRITICAL THINKING RELIABILITY JOB KNOWLEDGE
  • 16. STUDENT STAFF DELIGHTFUL DINNERS Leaders within the Carolina Union Employee Forum (CUEF) were trained on focus group facilitation and hosted multiple opportunities for any student staff to come and share their stories and opinions regarding the Carolina Union Employee Forum (CUEF) and their employment experience. The following results highlight the focus group conversations and outline the feedback we received from the student leaders who were asked to facilitate the conversations. ROLE OF CAROLINA UNION EMPLOYEE FORUM When asked to discuss the role of Carolina Union Employee Forum, the most common response was that it allowed Union employees to connect to one another. • Most students have contact with the Carolina Union Employee Forum through a person they know well or they have no contact at all. • They appreciate the social events, however some feel isolated and only interact within their departments. CUEF EVENT PREFERENCES Overwhelming feedback indicated that student staff receive too many emails related to their employment and events within the Union. IMPROVING EMPLOYMENT EXPERIENCE Three common themes emerged when we asked the student staff about ways we could improve their experience in the Union. • Allow students to utilize rooms that aren’t currently reserved. • Provide more recognition or appreciation around mid-term and final exam times. • Offer on-campus discounts, for example: The Pit Stop, Lenoir and Student Stores. 14 STUDENT LIFE LEADERSHIP date of assessment: November 2014 excellence in action competencies: Community Engagement Cross-Cultural Perspectives assessment method: Focus Groups “It kinda respects back that we are still students and we are working. Having a job in college isn’t an easy thing so it makes it more fun.” Host events in the EVENING Advertise events further IN ADVANCE Showcase events in our WORK SPACE Event reminders sent through REMINDME APP “Maybe offer training, like ‘CUEF presents how to fill out your tax form’ or something like that.”
  • 17. EMPLOYMENT TAKE-AWAYS The top 5 things students reported learning while working for the Union were: TIME MANAGEMENT PRIORITIZING TASKS TEAMWORK PROBLEM SOLVING PROFESSIONALISM STUDENT LIFE LEADERSHIP 15 “I learned the importance of working as a team, because we have to do so many huge things together and it really forces you to pull your own weight and make sure you’re on top of things so that the whole team functions.” “It really taught me to be mature and to have a good work balance as well as extracurriculars and classes and things, so post-graduation I think working for the Union is going to be very beneficial.” “We all treat each other the same in that way, I work before you, I do my work so you don’t have to do both of our work because one day you’re going to be working before me.” DELIGHTFUL DINNER REFLECTION Student leaders serving on CUEF had the opportunity to host and facilitate the Delightful Dinners. After the conclusion of the event, we asked them to reflect on their experience. Areas of Excellence • The opportunity allowed students to gain skills in leading meetings, rationalizing input, and communicating well. • The leadership and teamwork required will provide good examples for future job interviews. • Leading the dinners helped legitimize the role of CUEF as student representatives who listen to the students. Areas for Improvement • Facilitators had trouble remaining neutral and not providing their own opinions. • Facilitators believed the events could have been better advertised and had more options. • Facilitators had trouble getting quieter participants to respond, as discussions were often monopolized by more outgoing students. DATA’S IMPACT We will continue hosting Delightful Dinners in the 2015–2016 year as they were a success for both the facilitators and student staff. We will use them to continue to explore areas of success and areas of improvement, and we may move to incorporate them into the professional development series we are creating.
  • 18. 16 STUDENT LIFE LEADERSHIP PROJECT UNION Project Union is a series of creative, monthly events produced entirely by student staff of the Union. It promotes collaboration, communication, and community among our employees as well as the Carolina campus community. Project Union events are designed to engage and enliven non-traditional, little-used spaces in the Union. Events this year included karaoke, Cheerwine and design, and a variety of holiday-themed events. The following data outlines the highlights of Project Union and the student staff who hosted the events. EVENT DATA Attendance at Project Union varied on average between 50–160 students. In previous years, attendance at Project Union has largely been comprised of Union student staff. However, this year the majority of event attendees were non-employees. date of assessment: Third Tuesday of every month excellence in action competencies: Dynamic Learning Creativity Innovation assessment method: Survey Karaoke Cupcakes 159 ATTENDEES Halloween Bash 105 ATTENDEES WALKINGBY FACEBOOK TOLD BY A FRIEND STUDYING EA TING OTH E R 43% 23% 18% 5% 4%7% POSTEROTHER UNION WEBSITE PROJECT UNION COORDINATOR Each event was supported by a team of student staff, and they reported to a student Project Union Coordinator. Student staff were asked to reflect on their experience with the coordinator. STUDENT STAFF EVALUATIONS Students had the opportunity to evaluate the work of their fellow staff members while planning Project Union. How did you find out about the event? 87% 71% 83% 71% Percentage of attendees who were NON- EMPLOYEES Percentage who felt the Coordinator Answered BUDGET QUESTIONS Average score in TEAMWORK Average score in POSITIVE ATTITUDE Percentage of events hosted in the WEST LOUNGE Percentage who felt the Coordinator Helped IMPROVE their Project “Lack of or inconsistent communication was a problem.” “It was difficult to find a time when everyone could meet, so we struggled.”
  • 19. DATA’S IMPACT Project Union has appeared in varied formats over the course of the past four years. With the creation of the Student Life Leadership department and the strengthening of the Activities Board, Project Union will be taken over by CUAB in the 2015–16 year. In 2015–2016 we will replace Project Union with a professional development requirement. The data collected regarding numbers and student feedback has been influential in making this decision. FUNCTIONAL LEADERSHIP WORKSHOP SERIES In the fall of 2013 the Office of Student Organizations started a leadership development program called Functional Leadership Workshop Series. This program was designed to address the need of practical leadership development opportunities for student organization officers and general members. During the first year, 146 students representing 96 student organizations attended at least one of the 15 workshops. During the second year, we saw a 67% increase in attendance, with a 98% increase in number of student organizations represented in at least one workshop. STUDENT ORGS 101: The Student Orgs 101 workshop is part of our Basics series which cover topics regarding how an organization can maximize their use of the resources provided on campus and specifically through the Carolina Union. It is an introductory session designed for new or aspiring organizations, and/or new leaders of existing organizations. DATA’S IMPACT The data collected for the Student Orgs 101 workshop not only provided us insight as to how much students knew prior to attending the workshop, but allowed us to modify the presentation mid-semester in order to more fully address gaps in the presentation materials. This has also allowed us to make modifications to the session which will be incorporated into a comprehensive officer training. STUDENT LIFE LEADERSHIP 17 date of assessment: Fall 2014 Spring 2015 excellence in action competencies: Dynamic Learning Critical Thinking assessment method: Survey: Pre- and Post-test STUDENTS ATTENDED 2.64 2.56 PRE-TEST PRE-TEST POST-TEST POST-TEST 3.15 3.52 Participants performed better on the post-test at the conclusion of the one hour workshop as opposed to the pre-test prior to the workshop. 84 42014–2015 SESSIONS A Charming Evening FALL SPRING
  • 20. EVENT EXPERIENCE Average score out of 7, 65 participants 18 STUDENT LIFE LEADERSHIP “To end poverty and raise the standard of living for everyone with the introduction of technological development and best practices to underdeveloped economies.” LEADERSHAPE The LeaderShape Institute® celebrated its five year anniversary at UNC-Chapel Hill this past spring. The Institute is a week long immersion experience that provides participants the opportunity to create a just, caring, thriving world and live in possibility for the week. The UNC session of the Institute has impacted over 400 students, staff, and community partners. The Institute continues to show impact from the assessment data both quantitatively and qualitatively. CREATING A VISION At the Institute students engage in the process of creating their own vision for the world, their passions are inspiring and several visions from the 2015 session are featured below. The process of creating a vision acts as a direct assessment of their knowledge and skill development in strategic thinking. DATA’S IMPACT The data we receive from the Institute both qualitative and quantitative in nature allows Carolina Leadership Development to measure the growth and development of our students. The data speaks to the high impact practices we provide and contributes to the overall impact of our office. date of assessment: March 2015 excellence in action competencies: Honor Ethics Integrity Personal Responsibility Interpersonal Development Community Engagement Cross-Cultural Perspectives assessment method: Survey and Direct Measures “A future where queer people of faith will feel loved, accepted, and validated by their communities of queers and of people of faith.” “A world where individuals feel safe and empowered to live their lives to the fullest.” “A world in which everyone is free from discrimination.” The LeaderShape Institute® was a VALUABLE EXPERIENCE in developing my capacity to lead I WOULD RECOMMEND the LeaderShape Institute® to others
  • 21. date of assessment: August 2014 excellence in action competencies: Personal Responsibility Self-Awareness Interpersonal Development Community Engagement Cross-Cultural Perspectives assessment method: Survey CAROLINA UNITED Carolina United is a signature program of Carolina Leadership Development and seeks to explore the intersection of social identities through intergroup dialogue. This five day immersion program serves as a catalyst for social change at UNC through creating safe and inclusive environments, using variety of interactive activities, and promoting peer facilitation. EVENT EXPERIENCE Average score out of 10, 90 participants The data collected is a reflection of the student experience and their change in perception of their own ability to make an impact on campus regarding issues of diversity and multiculturalism. STUDENT LIFE LEADERSHIP 19 Overall Rating of the CAROLINA UNITED EXPERIENCE ABILITY TO MAKE AN IMPACT on campus regarding issues of diversity and multiculturalism DATA'S IMPACT The data has shown significant impact on the students’ ability to make a a difference on campus regarding issues of diversity and multiculturalism. Because of the significance of the data, we have decided to create a more detailed assessment and parcel out the experience of our counselors and participants. Upon review of the high impact practice model, we have determined both the counselor and participant experience qualify as a high impact practice and intend to measure the results at the upcoming program. 7.875 9.36
  • 22. 3103 FPG Student Union Campus Box #5210 Chapel Hill, NC 27599-5210 @CarolinaUnion carolinaunion.unc.edu ST U DE N T A FFA I R S